Jay Jackson
Analyst · TD Cowen. Please proceed with your question
Thank you, Andrew. Great to hear your voice as well, and yes, the answer is yes. We are excited about the prospects of 2024. This is a trend that actually started back even a few years ago, and we have seen an increase in the size of the policies that we're acquiring. And you've seen almost year over year now, a larger deployment of capital. But you've also seen a significant increase in the number of policies that we're acquiring. And I think this goes back to one, driven by our ability to market. We've been in the market a long time. We've got really well-established relationships with financial professionals across the country. We have seen a very positive impact as well on our advertising to increase our direct-to-consumer channel and division. Where our new policy number of originations, I think is indicative as well, where we were up over 30% over the prior year period. It's really twofold, right? So, we're purchasing more contracts that also we have larger face value, which is driving up the amount of capital deployed. And then as you look at it, as a kind of a key driver, that capital deployed figure that would then contribute to your year-over-year growth in top line and bottom line on your adjusted EBITDA. And in fact, I would even highlight, if you look at the prior year period, or year over year in Q4, not just 2023, but if you look at Q4, saw the adjusted EBITDA number, albeit it looked like it was flat year to year, but taking into consideration that we increased our marketing by $2 million in the fourth quarter. We had public company expenses, another 800,000 in addition to the prior year period, we're talking about $2.8 million of additional EBITDA, that would've been there effectively at 25%. So that would've matched the top line, right? You would've had a fourth quarter, 25% top line and 25% revenue. But we took that revenue and invested it back into the business to really tee up 2024.