Good day, and welcome to the American Eagle Outfitters, Inc. First Quarter 2025 Earnings Conference Call. All participants will be in a listen-only mode. After today's presentation, there will be an opportunity to ask questions. To ask a question, you may press star then 1 on your telephone keypad. And to withdraw your question, please note this event is being recorded. I would now like to turn the conference over to Ms. Judy Meehan, Head of Investor Relations and Corporate Communications. Please go ahead, ma'am.

Good afternoon, everyone. Joining me today for our prepared remarks are Jay Schottenstein, Executive Chairman and Chief Executive Officer, Jen Foyle, President, Executive Creative Director for American Eagle and Aerie, and Mike Mathias, Chief Financial Officer. Before we begin today's call, I need to remind you that we will make certain forward-looking statements. These statements are based upon information that represents the company's current expectations or beliefs. The results actually realized may differ materially based on risk factors and included in our SEC filings. The company undertakes no obligation to publicly update or revise any forward-looking statements whether as a result of new information, future events, or otherwise, except as required by law. Also, please note that during this call and in the accompanying press release, certain financial metrics are presented on both a GAAP and non-GAAP adjusted basis. Reconciliations of adjusted results to the GAAP results are available in the tables attached to the earnings release, which is posted on our corporate website at www.aeoinc.com in the Investor Relations section. Here, you can also find the first quarter investor presentation. And now, I will turn the call over to Jay.

Thanks, Judy, and good afternoon, everyone. As described in our preliminary release earlier this month, we were disappointed with our first quarter performance. The margin impact, together with the $75 million inventory write-down, contributed to a $68 million adjusted operating loss for the quarter. At the brand level, American Eagle comps were down 2% and Aerie comps declined 4%. While the broader macro environment and cold spring weather presented challenges, we did not execute to our potential. We had some product misses in our spring and summer floor sets. At Aerie in particular, merchandise came in with higher design and transportation costs, and we were not able to realize pricing to support a healthy margin. Altogether, this resulted in higher than expected promotions and the inventory write-down we took on spring and summer merchandise. In reviewing this season, our execution needs to be better and the entire team is hard at work to ensure that it is. We have been busy correcting and planning fall 2025 and spring 2026 seasons with all of our learnings top of mind. With the write-down behind us, we entered the second quarter with inventory for the season better aligned with recent sales trends. Additionally, we have implemented increased rigor into our buying process, which includes greater cross-functional partnership and oversight. We also remain focused on optimizing our operation consistent with our long-term strategic framework. In the first quarter, we accelerated planned actions to further strengthen our supply chain network, which included closing two of our edge fulfillment centers. This was the majority of the $17 million non-GAAP charge in the first quarter GAAP and is expected to generate annualized savings of approximately $5 million. We continue to take steps to mitigate the impact of tariffs, using all levers at our disposal as it makes…

Clearly, this was a tough quarter. We had misses on the merchandising front and a handful of key categories. This was compounded by a cool spring and a slow start to the quarter in February. As the quarter progressed, we saw improvement and met our sales guidance. However, promotional activity was up, resulting in lower AURs. We also took an inventory write-down altogether driving significant margin pressure. Reviewing our performance by brand, starting with Aerie. Issues were concentrated in soft apparel, particularly in fleece tops and shorts, where some of our big fashion ideas for the season simply did not resonate with our customer. We also had higher product costs, and we were not able to realize pricing to get an acceptable margin. We did see areas of strength, which we are leaning into as we move through the quarter and the balance of the year. In addition to certain fashion categories, we saw intimates improve sequentially as we gain share, newness in fabrication and design, as well as refresh marketing emphasizing our unique value offering is resonating well. Offline by Aerie demonstrated positive growth. This continues to be such an exciting opportunity for us. We are gaining market share, expanding customer awareness, and building a community around our truly unique take on activewear. Looking ahead, collections are more cohesive and balanced between basics and fashion items. And tariffs aside, product costs are favorable. Despite the near-term challenges, I'm excited as ever about Aerie and Offline long-term growth opportunities. We have a powerful and strong platform. We will continue to build upon our dedication to our customer, which is at the center of every decision we make, and we are committed to delighting them every day. Let's turn to American Eagle. Although disappointing in total, we saw a nice improvement…

Thanks, Jen, and good afternoon, everyone. Beginning with our first quarter review. As shared earlier this month, first quarter consolidated revenue of $1.1 billion declined 5% to last year. This included a one-point headwind from adverse currency and another point from moving our Hong Kong operations to a license model last year. Comparable sales decreased 3%. As Jen said, February was particularly difficult with some improvement in the March-April time period. Of note, traffic was up across brands and channels, comp pressure came through lower AURs and conversion. Gross profit dollars were $322 million and included approximately $75 million in inventory write-downs on spring and summer goods. As previously disclosed, the gross margin was 29.6%. Our merchandise margin decreased 960 basis points driven by a 680 basis point impact from inventory write-downs. In addition, higher in-season markdowns, higher product costs, and increased freight as we chased into goods pressured margins. Buying occupancy and warehousing expenses deleveraged 140 basis points due largely to rent and delivery, in light of the comp decline. SG&A dollars increased 2% as a result of higher advertising where we made investments to support our brands. A partial offset from lower compensation. Depreciation was down year over year to $52 million and we recorded an adjusted first quarter operating loss of $68 million. An adjusted loss per share was $0.29. Consolidated ending inventory cost was down 5% following the write-down, with units also down 5%. In the first quarter, as Jay noted, we continued to make long-term investments in our business, while returning cash to shareholders. First quarter CapEx totaled $62 million. With the open market buybacks and the accelerated share repurchase program, our share count comes down to approximately 175 million moving forward and we remain on track to complete the program in the second quarter.…

To ask a question, you may press star then 1 on your telephone keypad. If you're using a speakerphone, please pick up your handset before pressing the keys. And to withdraw your question, please press star then 2. And at this time, we'll pause momentarily to assemble our roster. And the first question will come from Matthew Boss with JPMorgan. Please go ahead.

Great. So Jay, maybe larger picture, what's your view of the consumer today? How do you see this impacting the retail landscape into the back half of the year? Maybe across your brands, how much of the recent performance do you see as macro driven? Maybe relative to execution related? And how can you best respond?

Alright. With the macro situation, look. We're optimistic. You know, we're hoping that this, you know, tax plan gets passed sooner than later. And I think that'll give a lot of optimism, and it may even stimulate the economy as far as the second half goes. As far as the first half, I think at the beginning of the year, you know, it did have a little influence on us. Between people worried about the immigration issue. They're worried about the government cuts. They're worried about tariffs. But I think people are getting more settled down now on it. And it's not as prominent as it was before.

Great. And then maybe, Mike, on second quarter, operating income, I guess could you help break down or break apart your embedded assumption for gross margin and just promotional activity needed? The timeline to return to a clean inventory position across brands.

Yeah. I can hit the inventory piece first. We've been hard at work really for the start to see this trend in the first half, then with the tariff news on April 2 to really reset plans for the rest of the year. Especially in the back half. The write-down, obviously, to get our inventory right set for this entire first six months spring and summer with spring and summer goods. So our inventory, we feel, is in a better place for the back half. Very much in line with sales expectations. We'll talk about we're not providing full guidance with or full year guidance, but we'll talk about that more on the next call. And for Q2 specifically, yeah, we're still embedding on what is the negative three comp expectation similar to the first quarter at the moment. Down five total revenue with still some currency and other you know, the currency Hong Kong, or two headwinds there continuing for the second quarter until we lap both those things starting in the third quarter. And still embedding some promotional activity that we believe we will probably need. You know, during the summer season here to get through the inventory and clean going into the back-to-school season. And then on, you know, with the down five total revenue, pressure on the expenses and gross margin, rent and delivery specifically, I would expect to see deleverage on those lines again similar to what we saw in the first quarter.

Great. Best of luck.

Thanks, hon. The next question will come from Jay Sole with UBS. Please go ahead.

Great. Thank you so much. Jen, my question's for you. Talk about some of the merchandising issues. Do you feel like that there was a little bit of a misread of where the consumer was going? Or was it perhaps, you know, your identification of trends was good, maybe competition had the trends a little bit better or sooner than you did? And then secondly, how fast do you think can get back on the trend where the merchandising is where you want it to be to perhaps drive stronger comp growth in the back-to-school and holiday seasons? Thank you.

Sure. Yeah. To reiterate, you know, we came off of a really solid Q4. We are expecting more as we moved into February, and obviously, that didn't happen. I will tell you that these teams are working very swiftly to repair what our learnings are and there's always green shoes. Right? And we definitely had product issues across brands, but there were product categories that worked. So, with the team's been up to since February is repairing and looking forward ahead. Of course, you know, we needed to lean into, moving our inventory ensuring that we're clean. That is our approach. We want to be clean and mean for back to school. It's our Super Bowl season, and that's what we're working on. We have categories like Offline. Offline has been great. We had solid strength and growth there. And, we're leaning into that category when we think about the Aerie brand. There are misses, but look, we're looking into back to school. I'm proud of what the team's working through. We have new members on the team too, and we have new talent. And I think this team is a winning recipe including moving some tenure teams into new businesses, i.e., direct. So I'm really excited about what's to come, but we have work to do. That's for sure.

Got it. Thank you so much.

The next question will come from Dana Telsey with Telsey Advisory Group. Please go ahead.

Hi. Good afternoon, everyone. As you think about capital allocation and the CapEx expenditure, I think came in a little bit. How are you thinking about your physical footprint? What's changing in openings and closings? Versus what you had previously expected? And then if you think about the merchandise as assortment going into the back half of the year, category wise, Jen, where do you expect to see the biggest improvement? And what will take a little bit longer in order to address. Thank you.

I'll start with the product. The good news is our seasonal products were tough. Right? Shorts across all three brands were tough. Interestingly enough, denim has been very, very strong for us and in giving us nice solid indications as we think about back to school. So, it's interesting how we've been able to lean into that category and make sure we're prepared for the back-to-school season, particularly, obviously, in AE. I mentioned Offline. Offline's been a strong category for us. We're winning in that area, and we're going to continue to lean into that category in Aerie. And look intimate. We still have our we we we have share you know what's interesting as I think about all three brands? Is we're holding our market share. Okay? And we're gaining in areas like i.e., intimates where that whole share has been down across the industry, and we're gaining share. So thinking about intimates, for Aerie, we're excited about that category. Undies has been accelerating for us. And, again, we're going to lean into these green shoots that we've been seeing and we're prepared for back to school.

On capital allocation and CapEx, Dana, yeah, reduced the guidance for the year to $275 million in CapEx. We're really just recasing projects. I think our initial guidance for AU remodel program was around a hundred locations. We're still going to do about 60 to 70 this year. So just recadencing them to preserve a little bit of cash, in the environment, and really reaction to our own business, but the tariff impact initially in April, we decided to recadence some capital projects to preserve some cash. Remodel program, recadencing Aerie stores, we're still looking about 30 openings. Then we also just recain some technology spend as well. A multiyear basis. And then, you know, when we prepared remarks, we talked about the dividend the first quarter, and the, you know, ASR being completed here during the second quarter. And then further further outlook, we'll provide later in terms of continued plans. We know that remodel program will continue into next year. Area openings will provide additional color as we get further into this year as well.

Thank you.

Thanks, Dana. Your next question will come from Marni Shapiro with The Retail Tracker. Please go ahead.

Thanks, guys. Could we just talk two things I want to confirm? I think you said denim is still doing well. And you had some sell out When you saw the weather break, did you also see denim pick up in denim shorts? And is denim doing well in men's and women's? And then I just have one quick follow-up on your marketing. Is that going to be weighted towards back to school and any change in the spend there?

Sure. Let me just say in general for men's, Men's, we've seen some acceleration in all categories as we move into Q2. So really good news there. Shorts has still remained fairly tough for us. Across, again, all three brands. Hoping when the weather breaks, we're going to see some relief there, and we can then pulse on that. Denim and women's has been strong. Once we got back and if you remember back in March, Yep. I quoted that we were out of stocks in February. Mhmm. When we got back into stocks, we saw the business and the momentum. Really good news there. And all our you know, it's really interesting in denim, and I think I've mentioned this on previous calls. We're seeing all fits work for women. It's great news for us. We have a strong hold in women's denim, and we've gained share. So that's the good news. And, again, I want to reiterate a customer file. Our customer file in AE has grown high single digits, and Aerie through this tough challenging time, has grown mid single digits. So know we have work to do on the product. There were definitely some misses in Aerie. Weight goods to the floor, I never like how that shows up, by the way, when they're airing goods. Oh, never. I hate it. It ends up looking like I we all we know how that looks. And and I know the teams we, you know, we go we we see what our miss is, and, again, starting in February, we've been reacting. So back to school campaign start in July and move through the season.

Fantastic. And just the marketing, will that be weighted towards back to school? That the when we should start to see the new campaigns? And changing new spend?

Yes. Absolutely. AE had a new floor set recently, an area of new floor set. This week. So, again, we want to continue to bring in the newness. That's so important for our customer. But, our our real mark campaigns, you'll see more through July through the, you know, back to school season.

Honestly, the new floor set that just went in is stunning and such a big change from what's been there. So congrats on that because it honestly looks fantastic.

Yep. Thank you. I and like I said, starting in February, we we started to move fast, so that's what we need to do.

Thank you, guys.

Yeah.

Next question will come from Rick Patel with Raymond James. Please go ahead.

Thank you. Good afternoon. Hoping you could talk about the outlook for promotions. So you touched on growth improving as the year progresses. What does that embed in terms of promotions? Like, just bigger picture, are you how are you evaluating the potential to improve conversion with promotions versus protecting gross margins?

Eric, I think the outlook for the rest of this quarter, like I talked about, still assuming a little pressure on markdowns through promotions get ourselves completely clean going into this back-to-school season as Jen talked about. In the back half, we're still embedding a little more expectation around promotions into our gross margins. Expectations. But, again, we haven't really guided the full year, and we'll provide more color on that in the third quarter.

I will say, and we definitely look at our you know, we diagnosed our assortments and where we might have had opportunity in units and opening price points. And the teams have been up to remixing, starting back school, and even the near end as I just spoke about.

Can you also unpack your outlook for SG&A? So it grew 2% in Q1. 2Q is planned flat. Just curious what you're pulling back on and how you're posting the back half given expectations for better growth. Curious if you lean into that improvement or if you keep spending pretty tight here?

Yeah. I'll I'll actually give a little color on the full year SG&A. So, yes, we're assuming around we're we're estimating or we're projecting about flat today in the second quarter. That's true for the year too. As of right now, I'd expect SG&A to be relatively flat in the year, but where we're leaning into is customer-facing spend. You know, the earlier question, advertising will be up on the year. We have some exciting things coming for the back-to-school season general. Elaborate on later. So we are there's an incremental spend in the third quarter. So all other SG&A is down on the year, including compensation lines. Advertising is where we are increasing spend. And that's resulting in roughly a flattish outlook for the year.

Thanks very much.

Your next question will come from Jonah Kim with TD Cowen. Please go ahead.

Thank you for taking my question. Could you provide more color on how the digital performed versus stores during the quarter and what you're seeing quarter to date there. And as you think about mitigating the tariff impact, how are you thinking about the pricing strategy as you flow through the good set at higher price? Thank you very much.

We definitely saw an uptick on the digital channel, and we leaned in there during the quarter. I will say it was a very interesting quarter. The traffic was very tumultuous, whether it was going to stores or digital. It it was we navigated to the best of our ability, and we leaned into the digital channel for sure. And we saw a nice uptick on the AE side particularly. So again, we're going to continue to take those learnings and move forward. I think I missed your latter half of the promotional question. You phased out.

Yeah. Just just as you think about tariffs and mitigating that impact, how are you sort of using pricing as a lever there? How are you sort of balancing promotions and raising pricing in the current environment?

Yeah. As Jay mentioned in his you know, earlier, we definitely saw some impact of air and cost of goods particularly in Aerie. So when we looked forward, and we again, took our learnings, we're making sure that our cost of goods is in line, including the tariffs. And I have to give a call out to the teams. We were well in front of the tariffs. We worked hard to make sure we were mitigating this risk. Between production, merchandising, planning. They did an outstanding job, and we feel like we're very well positioned for back to school. And ready to compete.

Alright. Thank you.

The next question will come from Chris Nardone with Bank of America. Please go ahead. Pardon me, Mr. Nardone. Your line is open.

Chris, are you on mute? Oh, maybe I'm mute.

We're going to move on. Our next question will come from Alex Stratton with Morgan Stanley. Please go ahead.

Perfect. Thanks so much. Maybe just on guidance, maybe what would give you confidence there to reinstate it? And what are really the KPIs for the second quarter that you're watching to ensure that you're making progress from some of the first quarter missteps? Thanks so much.

Yeah. On guidance, as we said, with the first quarter results, definitely some uncertainty still on impact of tariffs for the rest of the year, focusing on getting ourselves right set into this back-to-school season. I'd imagine as we get to the second quarter call, we'll definitely be deciding third quarter color. And if we have a better sense of, narrowing down that impact on compares to our gross margin, we get back to a full year number to include a fourth quarter expectation too, but we'll we'll, you know, talk about that on the second quarter call in a few months. As far as metrics go, I think know, there are things that we saw in the first quarter were, you know, traffic traffic was still relatively healthy in general. Customer counts still very healthy. It was you know, AUR and conversion were the drivers of the negative comp. So those are definitely metrics we've got our eyes on here. Day to day between both channels. You know, Jen and Teams looking at the results every day across those metrics. To see what the adjustments that could be made promotionally either in, you know, cross stores and digital. So I'd say those are the metrics, you know, based on the driver of the negative comp that we saw in the quarter, we have our eyes on those very closely.

Great. Good luck.

Thank you.

The next question will come from Chris Nardone with Bank of America.

Hi, guys. Do you hear me now?

Yes. Yes.

Alright. Sorry about that. So first, can you just help clarify how both brands are trending so far this quarter relative to the two comp guide of down three. I might have missed it.

I think we said it, so I think you missed it, but they're very similar. Okay. Then the first 80 down two in the first quarter, 80 down four. Right now, they're trending very similar to that total guidance.

Okay. And then just on margins really quick. I think you alluded to product cost becoming the tailwind. Can you just elaborate and help quantify anything around this? And how we should think about phasing in the tariff impact if it's really going to be more of a 3Q onward event or if you'll see some impact in the second quarter?

Yeah. I think we talked about product cost being favorable pre any tariff impact. And then the tariffs, we've got the mitigated impact to this year couple million dollars in the second quarter, but the full year number is around $40 million, Chris. Again, a couple million dollars in the second quarter that's embedded in our current guidance. The rest of it you could spread between Q3 and Q4.

Understood. Thanks.

And our final question will come from Simeon Siegel with BMO Capital Markets. Please go ahead.

Hey, good afternoon. This is Dan on for Simeon. Thanks for taking our question. Anything you could share in terms of how you're planning inventory for the remainder of the year? And maybe what you're planning open to buy for the back half versus historical levels? Thanks.

Yeah. As I said earlier, we're planning inventory commensurate with our sales expectations. A lot of adjustments through this first few months of the year. To right side things for the rest of the year. Feel very good about how we're positioned as of right now going into the back half. And we do have about 30% of that open at the moment with calls coming over these next several months as we get into the you know, the around the June, July, and August period. So be making very we're very detailed and, you know, decisive. Yeah, decisive conversations together on placing those buys as we see the trend continue. Over these next several months, but that flexibility is key.

Yeah. Thanks very much.

Thank you. I think there's no one else left in queue, so that concludes our call for today. Thanks, everyone, for your participation.

Thank you.

Thanks, everyone.

Conference has now concluded. Thank you for attending today's presentation. You may now disconnect.