Earnings Labs

BARK, Inc. (BARK)

Q4 2023 Earnings Call· Thu, Jun 1, 2023

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Transcript

Operator

Operator

Good afternoon, and thank you for attending today's BARK's Fiscal Fourth Quarter and Full Year 2023 Earnings Call. My name is Jason, and I'll be the moderator for today's call. All lines will be muted during the presentation portion of the call with an opportunity for questions-and-answers at the end. [Operator Instructions]. I would now like to pass the conference over to our host, Mike Mougias, Vice President of Investor Relations.

Mike Mougias

Analyst

Good afternoon, everyone, and welcome to BARK's fiscal fourth quarter and full year 2023 earnings call. Joining me today are Matt Meeker, Co-Founder and CEO; and Zahir Ibrahim, Chief Financial Officer. Today's conference call is being webcast in its entirety on our website and a replay of the webcast will be made available shortly after the call. Additionally, a press release covering the company's financial results was issued this afternoon and can be found in our Investor Relations website. Before I pass it over to Matt, I would like to remind you of the following information regarding forward-looking statements. The statements made on today's call are based on management's current expectations and are subject to risks and uncertainties that could cause actual future results and outcomes to differ. Please refer to our SEC filings for more information on some of the factors that could affect our future results and outcomes. Also during today's call we will discuss certain non-GAAP financial measures. Reconciliation to our non-GAAP financial measures is contained in this afternoon's press release. And with that, let me now pass it over to Matt.

Matt Meeker

Analyst

Thanks, Mike and good afternoon everyone. Last year when I returned to running the business, we were facing some notable challenges, the biggest of which was that we were burning cash at a high rate. Along with a high burn rate, our cost of goods and fulfillment costs were rising rapidly, our inventory balances growing out of control and the faster we grew, the faster we burned cash. My first priority was to reduce this cash spend and return it to the more profitable profile we’ve achieved in fiscal 2021. Today, I'm thrilled to report that we've made substantial progress in fiscal 2023, and we are entering fiscal 2024 as a stronger and more dynamic company. First off, we were free cash flow positive for the second quarter in a row, ending the quarter with $178 million of cash, $14 million higher on a sequential basis. To put that in perspective, we burned $194 million of cash in fiscal 2022. In fiscal 2023 that figure was just $17 million, and if we look at the second half of fiscal 2023, we generated positive free cash flow of $17 million. In addition, we reduced our inventory by $29 million over the year, freeing up working capital and ending the year with a much more manageable inventory balance of $124 million. Additionally, we continue to improve our cross-selling capabilities over the course of the year, particularly across our consumable products, which helped drive a $2.11 increase in our average order value compared to fiscal 2022. This, coupled with a sizeable reduction in our cost of goods, resulted in a 200 basis point improvement in our consolidated gross margin, and resulted in our cutting our adjusted-EBITDA loss nearly in half to negative $31 million. That is significant progress in a short amount of…

Zahir Ibrahim

Analyst

Thanks, Matt and good afternoon everyone. Since participating in my first BARK earnings call back in February, I’ve had the opportunity to gain a much deeper understanding of the business. In that time I’ve been focused on identifying areas that will drive business performance, both on the top line and bottom line, and set up BARK for long-term success. As you heard from Matt, we’ve made significant progress over the past year. However, I believe there are still plenty of opportunities for improvement to our long-term profitability profile. As it was stated by our fiscal 2023 results, we are beginning to see material improvements in our unit economics. As we progress through fiscal 2024, we will be in a position to transition our focus to growth. Needless to say, we have a significant runway and with a growing cash balance, we have a lot of flexibility to invest in growth that we are confident will create value for our shareholders. With that said, let me dive into our financial results in more detail. As Matt noted, we updated our KPIs in this quarter's press release, so I’ll speak to those numbers. We will include our legacy KPIs for the last time in this quarter's 10-K, so you will have the ability to close out the year. However, we will not be disclosing those figures going forward. On that note, we shipped 3.6 million orders in the quarter, which includes subscription, auto-ship and one-off. For the full year we shipped 14.9 million orders, which were down 1.7% compared to the same period last year. As we’ve discussed previously, the expectation coming into the year was that virtually all of our revenue growth was going to be driven by improvements in our Average Order Value as we’ve become more effective across selling…

Operator

Operator

Our first question comes from Maria Ripps with Canaccord. Your line is now open.

Maria Ripps

Analyst

Great! Good afternoon and thanks for taking my question. First, how are you thinking about sort of the longer term mix for the business in terms of subscriptions versus standalone purchases? And if purchases are becoming a greater portion of the business mix, what does this mean in terms of fulfillment and marketing and are there any changes that need to be implemented on that front?

A - Matt Meeker

Analyst

Thanks Maria. What we're thinking for the mix over time is today of course it's still heavily subscriptioned, but in the past couple of quarters we have started to offer that mix or that choice to the customer that they can subscribe and save or they can buy one-off in order to raise the conversion rate. How that evolves over time is really going to depend on the mix of products that we offer to them, so you'll of course expect BarkBox and Super Chewer to be subscription experiences going forward by and large, a product like food to have more regular delivery, so more prone to a subscription relationship. But that's one where today we offer the one-off to customers and they appreciate that and so it's not 100%, and then some products where it just makes no sense at all. And so how that falls out in the mix over time is going to follow the trajectory of the products, especially in the consumables that we offer.

Maria Ripps

Analyst

Got it, that’s helpful.

A - Zahir Ibrahim

Analyst

Yeah Maria, I'll probably add to that. Well, you know we’re increasingly focusing on consumables, expanding our portfolio and offering both online, and then we're taking those to retail as well. So over time you'll see this increased mix of consumables versus toys in our portfolio as well.

Maria Ripps

Analyst

Got it, that makes sense. And then secondly, you talked about services as one of the growth skewers. Can you maybe just talk about how you're thinking about that category? What are some services that you have in mind, and what kind of investments will be required to get that business up and running?

Matt Meeker

Analyst

Sure. It's a – I would take it as a visionary statement, where we are in a really unique position in the market where our brand is synonymous with bringing joy to dogs and their parents and we also have as you know, millions of first-party data points that are unique to us. So what we know is, we know dogs really well. We know our dogs and their people really well and we have a brand that's synonymous with happiness and joy and we are solely focused on dogs here. We're not selling hamster food. So, there are ways that we think we can leverage that relationship in that data and these unique assets and that brand that go beyond the packaged goods. Services is a next logical step in that and if we just think about the obvious and non-obvious parts of the world there, that really opens up big opportunities for us. It's still for us early days, so we're not ready to elaborate further as to what the specifics are, but if you look across the pet industry and then maybe take a little page from the relationship between parents of human children and their kids and how the world's evolved to serve them in multiple different ways. It's not just baby formula, but its packaged goods and into services and how the world treats them. There's a similar long-term vision for BARK and so we wanted to share that vision with you today.

Maria Ripps

Analyst

Got it, that's very helpful. Thank you very much for the color.

Operator

Operator

Our next question is from Ryan Meyers with Lake Street Capital Markets. Your line is now open.

Ryan Meyers

Analyst

Hey guys! Thanks for taking my questions. First one for me, just wondering if you could unpack a little bit. How many of the consumable customers are new customers to the BARK platform versus how many of them are from cross-selling to existing BARK customers?

Matt Meeker

Analyst

Today so far, I don't have an exact percentage or figure, but I will say the large majority are from the cross-selling to existing customers. So just as a reminder of the historical progress here, back in August, some nine months ago, we stood up, a standalone platform or a new platform, food.bark.co where we were selling only our food or our kibble product. No other consumable, no treats, no toppers. Certainly no toys or BarkBox or Super Chewer experiences, and over time we've added more and more of our products to that where now all of those products live on that platform but unfortunately still at food.bark.co, but only recently did we add BarkBox and Super Chewer. So we'll update the URL and make that a little more current or reflective of what's there. But as it was experimental and what we were trying to do is increase conversion rates on our kibble initially and then increase the conversion rate of how the customer engages with each of those products and then raise cross-sell between those in the same session. It's been a testing environment and in order to test that as cost effectively as possible, we've been leveraging our rather large base of customers and we've done that really successfully. The growth there has been fantastic, super-encouraging for the first nine months. To the point that only now are we starting to invest any media dollars against bringing new people into the fold. So while I don't have a specific percentage as to what that breakdown is, it's going to skew very heavily towards people who are already in the BARK universe prior, but now that's starting to change with the media spend.

Ryan Meyers

Analyst

Got it, that’s helpful. And then, you kind of touched on this a little bit, but when we think about the adjusted EBITDA guide in Q1 and then for the full year, obviously there's a lot of things going on in the gross margin there. But wondering if you can kind of unpack sort of that improvement from Q1 to exiting the year just a little bit more so we have a good understanding of kind of how that's going to progress for the year.

Zahir Ibrahim

Analyst

Hi there Justin – Ryan, sorry. So just talking about Q1, firstly relative to where we're exiting Q4, just a couple of things that drive the Q1 guidance, one is, the revenue is slightly softer in Q1, driven by just the retail inventory that we're seeing with some of our retailers and the macro environment that they are seeing. So that's reflected in the Q1 revenue guidance and arguably in the first half revenue that we're expecting to see. Specifically for Q1 in terms of other parts of the P&L, that will be higher levels of investment from marketing as we continue to see appropriate levels of return on investment. And then in Q4 ‘23 we saw some timing benefits that came through in Q4 relative to earlier part for the year and we haven't modeled those or expect to see those come through in Q1, 2024. As we look at 2024 across a year, you'll see from a top line perspective we'll continue to gain traction both on DTC and also on the commerce side. Commerce as I mentioned, retailor inventory starts aligning, you start getting into Q3 and greater levels of just a personal window as well. Q4 we start getting traction with consumables on shelf as well. So you gain more and more momentum on that side. And then from the DTC perspective you're seeing continued traction as Matt mentioned on the new site, increased cross sell, more momentum from the increased marketing investment that we have. So that's continuing to build in terms of top line momentum and velocity. As we look at overall P&L, during 2023 we had really strong margin, gross margin improvement and we'll expect Matt to continue at a similar clip in 2024 as new contracts continue – new contracts and new contract pricing kicks in and we'll see that benefit flow through inventory and through the P&L in the first half. We've got additional contract renegotiations that will kick in for the second half of the year as well. So improved gross margins during the course of the year. Shipping and fulfillment, we had a really strong performance in 2023. Some of the benefits of that will flow into 2024 and we see a lot of opportunities from a network planning perspective on the logistics side, so we expect that benefit to increase during 2024. And then finally on G&A, we did the cost reduction in initiative in February. About $10 million of that benefit is going to flow through in 2024. And then as we look across the various parts of our G&A based, there's areas for us to be tighter from a cost management perspective, so we'll see that gain momentum during the course of the year. So, you'll have what I'd say, a couple of quarters in the year where we expect to see positive EBITDA and continued top line traction and margin improvement going through the year.

Ryan Meyers

Analyst

Got it. It makes sense. Thanks for taking my questions.

Matt Meeker

Analyst

Thank you.

Operator

Operator

Our next question is from Ygal Arounian with Citigroup.

Ygal Arounian

Analyst

First on the subscriptions and the new KPIs. Now, it's always the vision for the company to kind of move a little bit more away from some subscriptions and give different options to your customers or was there something that you guys were seeing within the subscription model that maybe you want to move away and change your approach.

Matt Meeker

Analyst

It's certainly being responsive to the customer again since we launched that new unified platform. We started it food based and as I mentioned, we've added all the various products to there. We added our dental product in February and that one is a really good example, a very stark example of all we offered previously was subscription and a real hunger or demand from the customer to purchase the one-off items. So they might be on a subscription, and for example run out of their gel and didn't have an outlet to repurchase – or to purchase just the gel or just the chewers, or to say it doesn't last me exactly a month, it last me three weeks or six weeks. So that gave us a pretty clear signal and as we pushed further into toy – I'm sorry, into treats and toppers, even more that activity. So I would say over the past six months it's become very apparent that the customer wants a lot more flexibility and we convert much better and have a better relationship when they do. And it's just a reflection of our move into consumables and that there's a different buying rhythm, and there's a different customer experience built around those. So it's being responsive to that and us reflecting that in the results we share with you, but also the way we manage the business.

Ygal Arounian

Analyst

Got it. It’s really helpful. On the unified platform is it now where you want it to be or maybe the actual URL, where we feel are more ways do that. And then as you're getting there and you're talking about the changes in the marketing strategy and if you could just share a little bit more about what the things you're looking for there are in terms of pressing on the cash or not. And how your approach changes where you're not fully focused on driving the subscribers, but also one-off where you see purchases.

Matt Meeker

Analyst

Yeah we're – so, we’re really happy with it. It's not there in terms of, it's done. It does have – it reflects the breadth of products that we have and they are all under one roof. So not the way they are reflected there. Like you said, you want to make the URL a little bit more, less descriptive I guess or more generic to BARK. But overall what we're looking for there is, when a new customer enters BARK, is there a lifetime value greater than the sum of the parts when scattered across the other four websites. And of course that's a collection of the retention or the repeat purchase rates that we're seeing, their average order value, their margin, the items per basket, like how much they are adding to their orders or how effective we are at upselling, so all of that needs to come together. There are parts of that where we are already outperforming the core or the legacy part of the business, conversion rate being one of those and that's where most of our focus has been. And so now we're focusing more on the overall move, the lifetime value of that customer that we're converting really well. The other really key thing for us to learn and prove before we fully embrace it, is can we acquire new customers into BARK onto that platform that have a superior LTV at an attractive or better cost of acquisition, and do they have the same behavior and the same profile. So again, we've just recently started spending money against that and acquiring customers and learning that rhythm. But as far as an experiment goes, it's doing very, very well. It's one of those early things, so early the keyword there. But almost every metric in the business is one of those up into the right for nine consecutive months kind of things, but it's definitely got work left to do.

Ygal Arounian

Analyst

That's very helpful. Thank you.

Operator

Operator

Our next question is from Corey Grady with Jefferies. Your line is now open.

Corey Grady

Analyst

Hi! Thanks for taking my question. So I wanted to ask what you’re up to in your expanded assortment in retail. It sounds like treats started showing up in Q4, but can you also address timing for adding toppers too it and then expanding distribution for dental. Thanks.

Matt Meeker

Analyst

Yeah, treats our definitely the focus for this upcoming Q4 or the focus right now on the sale side, and I would say if that's 1A, then 1B is dental, because we have a proven finished product there and we have near term line of sight to a much improved margin profile on that product. So one of the things that's kept us challenged of taking dental into retail to-date has been making the margins work for us and for retail partners, and with a new formulation that's soon to come out, we've really addressed that, and now there's a big growth opportunity there. So we put it in the hands of our sales team. The ideal time for any dental product to launch in retail or launch anywhere is Dog Dental Month which is February. So our team is pushing very hard for that, but we don't have anything secured there. So definitely 1A is our new line of treats, which we're super excited about. 1B is dental and then we will follow with toppers and food. And if we stay in the same cycle, that would show up near the end of fiscal ’25. There's the potential that you could push it faster and have some small retailers take you a little bit off-cycle, but I wouldn't count on that.

Corey Grady

Analyst

Got it, that’s helpful. And then just my follow-up, just on your sales guide, so you guide Q1 down 7% and you plan to exit I think the year with growth in Q4. Can you may be expand on the assumptions for the year that underpinned that trajectory. Thanks.

Matt Meeker

Analyst

Sure. Well, we just talked about some of them there in retail and with consumables, and bringing certainly a new category and a new line. And we really benefit, and we haven't yet leveraged our retail or wholesale channel enough in this way. But one of the benefits for us is we're in 40,000 retail doors with our toys and quite successfully, and we have great relationships. So that's something we need to leverage, we are leveraging and we're introducing ourselves into much bigger categories than toys, treats being one of those. So that's one of the drivers as we introduce that to our retail partners. Another is, we're again certainly encouraged by the progress on our bark.co platform, and as I said, starting to spend some of our dollars there to acquire new customers and the profile that customer gets better and better. So some of that is subscribe and save activity, some of that is us learning to bring a one-off customer back to repurchase again and again. But the acceleration there is compounding and that compounding leads to our direct to consumer channel, it’s getting better. But as with any compounding business, it just takes a few months or a couple quarters to build on itself and then we move in our holiday season, we're really going to surge on both sides of the house.

Corey Grady

Analyst

Thank you.

Operator

Operator

There are no more questions. So I'll pass the call back over to the management team for closing remarks.

Matt Meeker

Analyst

All right, thank you everyone.

Operator

Operator

That concludes the conference call. Thank you for your participation. You may now disconnect your lines.