Bob Eddy
Analyst · DA Davidson.
Yes. Thanks, Mike, we, we had fantastic membership results in Q1 there's really no other way to play it. You pointed out where we were, historically, we went into the quarter thinking we would do much better than that. The setup was pretty optimal to renew that giant box of numbers where we were still in the teeth of the pandemic, the stimulus dollars came in, exactly when we started to renew those folks. And so the setup couldn't have gotten any better. And, frankly, the data that we're seeing couldn't get much better either. It was very, very, very, very good. It is very, very, very, very early as well. And so we just want to temper our own enthusiasm, and maybe yours, hopefully yours. With that point, that it's, it's a bit early, we're looking at what we call zero day renewal rates, right on time renewal rates. My membership expires on March 1, I renew on March 1. And those are the best renewal rates we've ever seen in our history. We typically disclose at your end, a different metric, which is a lag metric is a six month post view of the year. So what we disclose at January, yearend is what happens to folks that weren't due to renew, by July, lagged all the way to, to January. And that sort of evens out any timing differences or behavior changes, or, or what have you. So this is incredibly encouraging data, but it's very, very early data. And we don't want to get out over our skis on it. But as I said, on the prepared remarks, best renewal rates we've ever seen, on the biggest class of members we've ever seen. That's first year is 10-year renewal rates were great as well, number behavior was great as well throughout the quarter. So lots to anticipate and to be happy about. But again, it's a bit early.