Sure. And really, we focused on bringing back our customers and stealing market share couple of years ago, and it's really driving us sustainable sales by improving the overall experience. So let's talk about what that is, and we talk about 3 pillars here at the company. It's the environment and so our franchisees and the company has invested in completing those reimages. Inside and out, we've also invested in new menu boards, new uniforms, and so we are seeing the benefit in our dine-in business. We can absolutely see that we're getting more dine-in business as a result of our reimages. Then when you look at service, Lenny talked about some of the service initiative and putting in a program, where we had immediately -- we provided immediate feedback to our operators to improve friendliness or accuracy, cleanliness, and then most recently, really focusing on speed of service, staffing levels, especially the weekends and late night. And so we're seeing positive response to those service initiatives and we could see that from our VOG, which is Voice of the Guest, our internal surveys, as well as our research -- external research. And then on the food category, the menu category, it's a combination of 2 things. One is improving those core products, so we had coffee improvements, french fries, tacos, bacon, and then most recently our burger line. So reformulating the burgers to improve the juiciness, the texture, the flavor, and we had actually rolled out a new bun, and we had a new softening [ph] application as well. So enhancing the core products and we're seeing higher incidence of sales of each of those products that we have improved. And then combined with that, we've promoted them in unique and compelling ways. So things like the Bacon Shake to draw attention, which went viral, to draw attention to bacon at Jack in the Box. Things like our bundle deals like the Jumbo Deal that features the new improved Jumbo Jack, the new and improved tacos, the new and improved french fries. So all of that is designed to drive trial of those products that we've improved, but do it in a compelling and unique way that really provide some value. And we're really connecting with our consumers through improving our brand relevance and that's through the social media that you saw, how that Bacon Shake went viral. And then you combine that with the marketing events that we have with some new products that are -- have broad appeal but they're unique to the category, as well as those bundled value offerings. And I think the combination of all those together is just working very well for us to bring back those customers and increase frequency. Does that help?