Allan P. Merrill
Management
It's a great question. And as we look at our forecast, I mean, weekly, daily, not quite hourly, I mean, that it's hard to pull that out, as you're looking at a particular division or even at a specific community. Is that price improvement, because of a competitive advantage that we've identified, that we can add a feature or reduce a feature that adds a little margin? Or is it a price change? And is the price change, because we're selling more effectively? Or is it because brand X across the street also raised prices? I really wish I had a very scientific way to answer that. One of the things that I've looked at is just over the last year, our ASP is up about 4% on a trailing 12-month basis, and that's about $9,000. Our costs are up, probably 3% on, call it, $100,000 in direct cost. So of the $9,000 improvement in sales price, you've got a little over $3,000 in cost creep, which means you ought to have in the $5,000 range kind of drop to the bottom line. And if you look at the fourth or fiscal first calendar fourth quarter, we were up about 3 points in gross margin, and it's clear that, that price change contributed a big chunk of that, maybe 2 points. Now trying to peel that further down to where those price changes driven by just robust market conditions or better selling acumen on our part, I don't know, but I know that both of them are still available to us this year.
Ivy Lynne Zelman - Zelman & Associates, LLC: Now that's very helpful. And then sort of an unusual question, just to see if you can provide us some consumer trends that you might be seeing where -- I just read an article on Builder Magazine that builders are saying that people want more bedrooms and less -- or more bedrooms as opposed to living room and a dining room. What's the consumer want today? Bigger houses, are they buying more house? And willing to give up space and options and upgrades to have space? Or they want options and upgrades? Give us an update on what you're seeing the consumers want and maybe what cohort -- what age cohort is your first-time buyer today? Are they moving up in age, because they've been waiting for 5 years?