Good day, ladies and gentlemen, and welcome to the Cerus Corporation's Fourth Quarter 2013 Results Conference Call. [Operator Instructions] As a reminder, this conference call is being recorded. I would now like to introduce your host for today's conference, Lainie Corten. Please proceed.

Thank you, operator, and good afternoon. I'd like to thank everyone for joining us today. With me on the call are Obi Greenman, Cerus' President and Chief Executive Officer; Kevin Green, our Chief Financial Officer; Carol Moore, our Senior Vice President of Regulatory Affairs, Quality and Clinical; and also Larry Corash, our Chief Medical Officer. Cerus issued a press release today announcing our financial results for the fourth quarter and year ended December 31, 2013, and describing the company's recent business highlights. You can access a copy of this announcement on the company website at cerus.com. I would like to remind you that during this call, we will be making forward-looking statements regarding the company's products, prospects and results, including expectations for future sales growth and performance, new customers and 2014 revenue; the anticipated impact resulting from strategic changes to Cerus' distributor relationship; the expected financial and other benefits from the company's amended agreement with its manufacturer of disposable kits; the anticipated timing, completion and potential approval of the company's modular PMA submissions to FDA; the potential commercial launch of the INTERCEPT Blood system for plasma and platelets in North America and of the red blood cell system in Europe, including anticipated marketing activities and expenses in support thereof; also future operating expenses and cash utilization; research and development activities and the expenses related thereto; and the timing of completing our ongoing clinical trials including the reporting of data from these trials. The company's actual results may differ materially from those suggested by forward-looking statements the company will be making, and the company assumes no obligation to update guidance or other forward-looking statements. I call your attention to the disclosure in the company's SEC filings, in particular, Cerus' quarterly report for the fiscal period ended September 30, 2013, on Form 10-Q, including the section entitled Risk Factors. This call will be archived temporarily on our website and will not be updated during that time. On today's call, Obi will provide an introduction followed by quarterly financial results from Kevin. Carol will then provide an update on our development programs and regulatory submission. We'll conclude our prepared remarks with commentary from Obi, who will provide an outlook for 2014. And now it's my pleasure to introduce Obi Greenman, Cerus' President and Chief Executive Officer.

Thanks, Lainie. I'd like to thank everyone for joining us today on our Q4 call. 2013 was a defining year for Cerus in our over 20-year history with initiation of U.S. regulatory reviews for both INTERCEPT plasma and platelets. This culminated in submission of all 4 modules of the INTERCEPT plasma PMA, and 2 of the 3 modules for the INTERCEPT platelet PMA. Globally, we continue to achieve commercial progress in Europe, CIS and the Middle East and to submit for regulatory approvals in many new countries where blood safety issues are a growing concern. Despite this progress, we were disappointed in the latter part of 2013 by decelerating growth trends in some of our distributor markets. Distributors are an important source of revenue for us, representing an approximately half of our annual sales. Due to the weaker-than-expected growth in several distributor territories, we are reporting 2013 sales of $39.7 million, short of our 2013 annual guidance of $41 million to $43 million. Due to the critical role played by our distributors, we evaluate their performance on an ongoing basis. Over the course of 2013, we implemented several changes designed to improve market penetration and distributor territories, including additional sales, technical and marketing support, as well as supplementary training to improve the effectiveness of distributor field personnel. More recently, we began transitioning certain countries to new distribution partners who we feel are capable of improved performance compared to the companies they are replacing, as we did in the Russian market in the last part of 2013. For 2014, we will continue our focus on optimizing INTERCEPT penetration in key regions, including taking the option to transition some of these markets to a Cerus direct sales effort that provides full visibility into sales execution. Discussions regarding these distributor changes are currently…

Thank you, Obi. Revenue for Q4 was $9.2 million, culminating, as Obi mentioned, in full year 2013 revenue of $39.7 million. Year-over-year, 2013 product revenue represented an increase of approximately 8%. Relatively consistent with prior periods, disposable kits represented more than 90% of product revenue. Our 2014 guidance of $38 million to $40 million includes the assumption that the changes we intend to initiate for distributor transitions in certain regions may temporarily impact our volume of INTERCEPT kit sales as distribution partners sell through their kit inventory prior to our direct sales team taking over local customer accounts. We believe these transitions will largely take place in the near term. Therefore, our guidance contemplates a potentially disproportionate impact to revenue in the first half. In the event that we transition to new distribution partners or move to selling direct in certain territories, it may take longer for us to be paid with some companies or customers taking longer to pay invoices than the payment terms we have been experiencing with the original distributor. However, we believe that these strategic actions will allow us to maintain and potentially improve pricing and therefore, margins, creating a potentially healthier business and improved operating contribution from these regions. Back to 2013 results. Gross margins during the fourth quarter were 47%, up sequentially from 35% in Q3, and relatively stable compared to the 51% realized during the fourth quarter of 2012. I'd like to note that beginning in January of this year, we began operating under an amended manufacturing agreement with Fresenius-Kabi, our disposable kit manufacturer. The new terms differ from our prior contract in 2 important aspects. First, the amended agreement establishes a fixed schedule of pricing for our kits over the next several years with lower pricing for each successively higher tier of…

Thank you, Kevin. I'll start with an update on the status of our U.S. regulatory submissions for plasma and for platelets. In November, we submitted the fourth and final PMA module for INTERCEPT plasma. The full PMA has been accepted, and we are in active dialogue with the FDA as they progress through their review activities. In terms of timing for an approval decision, we continue to expect this could happen as early as the second half of this year. For INTERCEPT platelets, we submitted our second of 3 planned modules in December. Our third and final module was originally scheduled for submission in late March, but we now expect to file this module in Q2. The later filing is driven by a combination of expecting to need time to answer FDA questions on module 2, which we'll receive in late March, and to complete an in vitro platelet validation study currently in progress for inclusion in module 3. Based on this timeline change, we are now projecting that a review decision for platelets will happen in 2015. I'd like to remind you that the timing I've just mentioned for the plasma and platelet review decisions represents our best estimate at this time. Review timelines are variable, and we will provide ongoing updates each quarter as we make progress and continue our dialogue with FDA. Moving on to our INTERCEPT red cell development programs. We continue to make progress on our 3 ongoing clinical studies. In Europe, our Phase III acute anemia trial remains on track to read out in the second half of this year. Enrollment in our chronic Phase III trial continues to proceed at a slow pace. Consistent with our update last quarter, we continue to believe that chronic trial will require at least 3 years to complete. We are continuing to evaluate options to accelerate the completion of this trial, as well as our overall strategy and timeline for a potential European red cell approval. Finally, in the U.S., our Phase II red cell study is ongoing, and we still expect to report data in the second half of this year. And now I'd like to turn the call over to Obi.

Thank you, Carol. We are confident that taking decisive action on our representation in important regions will provide us increased visibility into these markets and correspondingly, better sales performance in the future. The distributor changes we plan in the near term should position us to deliver ongoing revenue growth in the second half of 2014, as we mature our global commercialization presence and efforts. Many of the major EMEA markets and customers are taking a serious and disciplined look at the role that INTERCEPT can play in securing their blood supply. As in years past, we have chosen not to incorporate those possible upsides into our guidance, but we remain optimistic that the tide is moving in favor of pathogen inactivation, and that our decade of clinical data from routine years is critical to the decision-making process. We look forward this year to a possible FDA review decision for plasma, as well as completing our PMA submission for platelets. We also plan to submit platelet and plasma applications for Canadian approval. In parallel with these efforts, we are, therefore, also spending significant time in planning for the potential launch of INTERCEPT in North America with the recent hires for our commercial team. It is great to be benefiting from their insights into the U.S. market dynamic, and we are increasingly excited about how we might position INTERCEPT upon its approval. Finally, the development and clinical teams are making steady progress on the INTERCEPT red cell clinical studies. The deployment of the red cell process to numerous study sites has been seamless, and the in vitro data generated from these collaborations continues to be show promise. We believe it is increasingly evident that the process is robust and easily transferable. In conclusion, we are well positioned to make the changes that are needed to continue growth in our sales and to achieve our goals of future approvals and product launches for platelets and plasma in North America, and for red blood cells in Europe. Operator, please open the call for questions.

[Operator Instructions] Our first question will come from the line of Jeff Elliott from Robert W. Baird. Jeffrey T. Elliott - Robert W. Baird & Co. Incorporated, Research Division: My first question's on the changes in distributor relationships. I guess, can you talk about what you're assuming in 2014 for the impact? And also can you give me a little comfort in why you're thinking the impact will be contained in the first half? And the end users won't be disrupted in that change?

I'll turn that over to Kevin. Thanks, Jeff.

Yes. Jeff, thanks for the question. Our distributor contracts generally require, at least, 3 months of inventory to be held. And as we transition, we also want to make sure that end-user customers are not impacted. So our annual guidance contemplates a transition in the first part of the year up to 6 months. Jeffrey T. Elliott - Robert W. Baird & Co. Incorporated, Research Division: Got it. Okay. And then, I guess, what gives you, I guess, confidence that the end users won't be disrupted in the process? I mean it sounds like this could be a bigger change, potentially going direct or changing distributors. I guess, what gives you -- give me some comfort into your thinking behind that.

So I think one of the things that you guys should know is that we are very, very active in the distributor regions. So in some regions, we actually have serious FTEs on the ground, both from a sales and deployment standpoint. So I think we know the customers very, very well. I think as we sort of look strategically at all these distributor regions, we aren't definitively saying we're going direct in every country, but we're going to be sort of taking stock of the performance of the distributors and whether we can do something to improve their performance by adding resources, or do we transition distributors or do we ultimately go direct? And so I think as you look at -- 50% of our sales comes from distributors, but we're not going to be going direct in all those markets, we're just going to be doing it on a region-by-region basis as it's not really specific to a distributor per se either. Jeffrey T. Elliott - Robert W. Baird & Co. Incorporated, Research Division: Got it. Okay. And then, Kevin, can you give a little additional color on what the potential margin impact could be longer term on the change in these relationships? I guess you alluded to better potentially better pricing, but how should we think about of that in terms of modeling?

Well, Jeff, I think it's a bit premature since we don't know what our ultimate end-user customer pricing will be. But I'd say that typically, we do offer, currently, distributors volume discounts based on the annual purchases. While it varies between distributor depending on the size of the territory, it can be as much as 20%. Jeffrey T. Elliott - Robert W. Baird & Co. Incorporated, Research Division: Got it. Okay and shifting gears. I apologize if I missed this, but was there any update on the U.K. platelets validation?

No, we didn't provide it, but I can give you one. So basically they are NHSBT, which is the U.K. blood service, is conducting a pilot valuation of INTERCEPT platelet sort of in routine production and transfusion. That's underway right now. And the general thinking, at least, at Cerus is that in parallel with that, there's a SaBTO policy discussion underway, and the NHSBT will sort of factor that outcome into their overall decision to go to tender likely in the second half of this year.

Our next question will come from the line of Zarak Khurshid from Wedbush Securities.

Can you break out the illuminator sales in the quarter?

So, Zarak, typically what we've done is not getting into the granularity but discuss the percentage of kits. So it's over 90%, just 92%, I think. Is that [indiscernible] getting it.

So, illuminator sales will be 8%?

Yes.

Okay.

Great. And then, in terms of the geographies that were impacted, can you just kind of walk us through which regions were most impacted? And then, how many distributors are we talking about here? Were there one -- was there more than one that fell off or one that really accounted for the bulk of the miss?

Yes, so typically we use distributors in Russia in CIS, the Middle East, Southern Europe and Latin America and, obviously, we're constantly looking at new regions to add distributors as well or to go direct in. And so I don't think we're going to break it out today on any specific area where we saw trends that weren't as we expected in the second half of the year. But that really caused us to look at the overall sort of distributor region performance, and then sort of go essentially region by region and try and figure out what we're going to do to improve performance and visibility. I think it really comes down to what I said on the call where certain distributors have different priorities with regard to their portfolio of products. And from our perspective, we have a very high degree of urgency about making INTERCEPT the standard of care, which is our mission in transfusion medicine. So I don't know if I specifically answered your question, but maybe if you have another one I can try.

Yes. Sure. I guess I'm just curious about the timing of all this here. So I mean, had you been experiencing some of these issues throughout the year, and then they manifested more meaningfully in the fourth quarter? Just if you could just provide a little bit more color on that, the trend, and what actually happened in the quarter, that'd be great.

Yes, it was most pronounced in the fourth quarter. I think as we -- as you know, in this market it has sort of a prolonged sales cycle. So as we try and help our distributors perform better, we bring in sales and deployment and scientific affairs folks to try and help them add accounts more quickly. But we did see a pronounced effect in the fourth quarter, and it really is more of something that we see over time is that at the end of the day, if we're not seeing the kind of performance we want out of a specific region, we either have 3 choices available to us. It's invest more on our nickel to improve their performance; change distributors, which we didn't as I mentioned on the call in the second half of the year in Russia; or ultimately go direct. And so we're sort of looking at each market in that context.

Understood. And then, with this move direct in some geographies, how does that change the kind of the expense structure going forward?

I'll turn it over to Kevin, but I think fundamentally just to remind you that the blood banking market is heavily consolidated almost globally. I'm sure that country-by-country basis there are not that many customers. So if you look at the SG&A footprint and deployment footprint, you need to service a country if you go direct, the operating expenses aren't that huge, but I'll turn the rest of the question over to Kevin.

Well, I think topically you addressed it, Obi. And as Obi previously mentioned, we're not looking at going direct in all distributor regions but select regions where it makes sense. So the incremental investment that we have to make will be nominal. I think our operating margins from those territories will improve as a result of more control over pricing and a small nominal investment in OpEx.

[Operator Instructions] Our next question will come from the line of Josh Jennings from Cowen and Company.

Maybe if you, Obi and Kevin, if you could just walk us through the transition in Russia that you execute on the second half, and how that process went. Just to give us a little bit of a precedent case turns how this could shape up in the first half of the year in '14 in other regions?

Yes, so I mean potentially, we identified a new distribution partner there that we thought would be better, and potentially just transitioned from one distributor to the next one. So it was relatively seamless in that regard. I think it may be different in other countries where there -- from a performance standpoint or competition standpoint, it may be more problematic. But I think, again, it's a little bit early to sort of be too prescriptive here because of the sensitivity of the discussions with some of these distributors. So I'd really like to defer comment until we have something definitive to say.

Okay. And just on the -- in terms of this dynamic change in your sales and marketing strategy in the international territories. I mean, was there anything else in Q4 that prompted this or that caused some headwinds, but is there more competition that you experienced in Q4 that's moving you towards this potential more of a direct model in these international markets?

I wouldn't say we -- we haven't lost any customers, if that's what you're asking. I think the only customer we ever lost is in the Balearic islands, but I guess that wasn't the -- I think some of it was poor performance and conversion of customers to routine use, and also inherent delays in this business with regard to getting people to take on INTERCEPT. I think the nice thing about this business is that ultimately when they become routine users, you have sort of predictable sales. But we've experienced sort of long sales cycles in a number of the markets, and yes, sometimes distributors just aren't prioritizing INTERCEPT the way we they think they should.

Okay. And just in terms of your guidance for 2014, does that include any revenue from plasma approval in the U.S. in the second half?

No.

It does not, great.

I think we're looking for an approval in the second half, an approval decision in the second half of this year for plasma. But really sales wouldn't be -- we're not planning on sales in the second half of 2014.

Okay. And can you give us any update in terms of -- you build out your sales and marketing leadership starting in January? And I assume you're having more discussion with U.S. blood centers in front of potential FDA approval. Any kind of feedback in terms of the enthusiasm level or and any hurdles that you're seeing that you may face?

I think that the ongoing concern about bacterial contamination of platelets is very real, and the costs of trying to address that are significant. I guess, I also would defer or refer you to the FDA Seebri website, where they have at least published that they will issue a guidance document on bacterial contamination of platelets this year, it's not prescribed us to a specific date, but it is part of the official record now on the FDA website. So we believe that, that is something that does lead to blood center interest in the INTERCEPT technology. And I think just nice thing about having commercial folks on the ground here in North America is they really have, they have a lot of insights into the market dynamics, both on the blood center side, but also on the interface between the blood center and the hospitals. And if anything, they bring a new sense of enthusiasm to the company.

And last question for me. Just on the platelet PMA submission. Can you just remind us what, from a data perspective, is included in the submission? I mean, I assume it's the SPRINT trial data, the haemovigilance data from Switzerland and France, the euroSPRITE data but -- is there anything else that's included in the clinical data package?

Gosh, you want to take that, Carol or Larry.

Sure. The clinical data was provided in the module 2, which went into December. So in module 3, you pull everything together. So it contains all of the manufacturing information it contains summaries of the clinical data. It's the last module, it kind of completes the PMA with a full picture of both the clinical, preclinical and manufacturing processes to manufacture the platelet product.

Okay, but just on the clinical data you submitted in module 2 then, what's included in that package?

Yes. It's our SPRINT, it's our euroSPRITE, it's our haemovigilance, it's all the market experience we've had. It's everything we've learned from publications on our product. It's really anything that we've gathered up over the years with regard to the use of INTERCEPT platelets in the commercial market, as well as in the clinical market or in the clinical studies, I should say.

Our next question will come from the line of Zarak Khurshid from Wedbush Securities.

In terms of the delay here, the slight delay in platelet approval for the U.S., can you just quantify it a little bit? Is this a couple of months push out or a quarter? Any color there would be helpful.

Carol, do you want to address that?

Sure. I think that it's really a matter of the timing of the last module, and we know that it's a minimum of 180 days after you file the last module. So that's why I think we're anticipating conservatively that the last module will go in sometime in Q2, and 180 days from that puts us pretty much at the end of the year. So we feel that a conservative assessment of the timing to review the application to answer questions puts us into 2015.

Our next question will come from the line of Thomas Yip from MLV & Co. Thomas Yip - MLV & Co LLC, Research Division: So my first question is since from what I can see, the anticipated approval timeline in the U.S. for both plasma and platelets are around the same time or rather they're close to each other. Do you see them being launched separately or will there be a single unified launch?

We just have to see what the timing ultimately looks like. I think just given how close they potentially are in time, looking at 2015 is sort of what we're shooting for with regard to launch timing because of the approval decision for plasma wouldn't take place until the second half, anyway, of this year. Thomas Yip - MLV & Co LLC, Research Division: Okay, okay. And what kind of impact do you -- I mean, I know it's still relatively early, but what kind of impact do you see a potential U.S. launch will impact the gross margin?

The gross margin or the growth revenue? I guess the way I look at is we're obviously not sort of forecasting revenue growth coming from the launch yet until we have a better idea as to what the approval looks like with regard to label claims, et cetera. And so I think we'll really try and defer that commentary until that date.

And at this time, I'm not showing any further questions. I would now like to turn the call back over for any closing remarks.

Well, thank you, all, for joining us today. Once again, we look forward to updating you again on our next call in late April. Thanks very much.