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Transcript
OP
Operator
Operator
Ladies and gentlemen, thank you for standing by. My name is Krista and I will be your conference Operator today. At this time, I would like to welcome everyone to the Dick’s Sporting Goods Incorporated fourth quarter 2024 earnings conference call. All lines have been placed on mute to prevent any background noise. After the speakers’ remarks, there will be a question and answer session. If you would like to ask a question during this time, simply press star followed by the number one on your telephone keypad; and if you would like to withdraw that question, again press star, one. Thank you. I would now like to turn the conference over to Nate Gilch, Senior Director of Investor Relations. Nate, you may begin.
NG
Nate Gilch
Management
Good morning everyone and thank you for joining us to discuss our fourth quarter and full year 2024 results. On today’s call will be Lauren Hobart, our President and Chief Executive Officer, and Navdeep Gupta, our Chief Financial Officer. A playback of today’s call will be archived on our Investor Relations website located at investors.dicks.com for approximately 12 months. As a reminder, we will be making forward-looking statements which are subject to various risks and uncertainties that could cause our actual results to differ materially from these statements. Any such statement should be considered in conjunction with cautionary statements in our earnings release and risk factor discussions in our filings with the SEC, including our last annual report on Form 10-K, as well as cautionary statements made during this call. We assume no obligation to update any of these forward-looking statements or information. Please refer to our Investor Relations website to find a reconciliation of our non-GAAP financial measures referenced in today’s call. Finally, a few admin items. First, we previously expected our warehouse sales stores to be temporary in nature and therefore excluded revenue from these locations from our comparable sales calculations. With these stores now operating longer than originally planned, starting in fiscal 2025 we will include them as part of our comparable sales, beginning in the store’s 14th full month of operations. Similar to our other store locations, these stores will also be included as part of our store counts and square footage. Next, at the end of today’s prepared remarks, we have a short video to share with you. Finally, for future scheduling purposes, we are tentatively planning to publish our first quarter 2025 earnings results on May 28, 2025. With that, I’ll now turn the call over to Lauren.
LH
Lauren Hobart
Management
Good morning everyone. 2024 was another outstanding year for our company. Powered by our strategic pillars of compelling omnichannel athlete experience, differentiated product assortment, deep engagement with the Dick’s brand, and the strength of our culture and our 50,000-plus team mates, we achieved another year of growth and strong performance while continuing to extend our leadership position in the market. Our long term strategies are clearly working. Before diving into our results, I want to take a moment to recognize the passion, hard work and dedication of our entire team. At Dick’s, it is our people who make us great, and the strong performance we’re discussing this morning is a direct result of their efforts. For the full year, we are very pleased to have delivered record sales of $13.4 billion. Our comps increased 5.2% driven by growth in average ticket and in transactions, and we continued to gain market share as consumers prioritized Dick’s Sporting Goods for all their athletic needs. Through growth in sales and gross margin expansion, we achieved double-digit EBIT margin above 11% and EPS of $14.05, both well ahead of last year. Our fourth quarter was an exceptionally strong finish to another great year. Our Q4 comps increased 6.4% driven by growth in average ticket and in transactions. To put this in context, this growth was on top of a 2.9% increase in 2023 and a 5.3% increase in 2022. During Q4, we drove continued gross margin expansion and delivered EBIT margin of 10.2% and EPS of $3.62. Dick’s is the largest omnichannel sports retailer in the United States, now commanding just under 9% of the highly fragmented $140 billion industry. This represents an increase of approximately 50 basis points in our share over the prior year. We provide an unrivalled experienced for our athletes…
NG
Navdeep Gupta
Management
Thank you Lauren and good morning everyone. Let’s begin with some highlights of our full year 2024 results. Our comp sales increased 5.2% and we continued to gain market share. This was on top of a 2.6% increase in the comp sales last year. These strong comps were driven by a 40% increase in average ticket and a 1.2% increase in transactions. Consolidated sales increased 3.5% in 2024 to a record-setting $13.44 billion. As a reminder, last year’s sales were positively impacted by $170 million from the 53rd week. On a 52-week comparable basis, our consolidated net sales increased 4.9%. Driven by our strong sales and gross margin expansion, EBIT was $1.52 billion, 11.3% of net sales, and increased $116 million or 49 basis points from last year’s non-GAAP results. For the full year, we delivered earnings per diluted share of $14.05. This compares to last year’s non-GAAP earnings per diluted share of $12.91, which included approximately $0.19 from the 53rd week. On a 52-week comparable basis, this is a year-over-year increase of 10.5%. Now moving to our results for Q4, we are very pleased to deliver a Q4 comp increase of 6.4%. This represents nearly a 15% three-year comp stack. Our strong comps were driven by a 4.4% increase in average ticket and a 2% increase in transactions. Consolidated net sales for Q4 increased 0.5% to $3.89 billion. This was the largest sales quarter in the history of our company. As we previewed during our prior calls, net sales comparisons for Q4 were unfavorably impacted by approximately $200 million. This included the extra week last year, which added $170 million in sales in Q4 2023 as well as the impact of the calendar shift, which was neutral for the full year but unfavorably impacted Q4 sales by $30 million.…
OP
Operator
Operator
Ladies and gentlemen, we will now begin the question and answer session. [Operator instructions] Your first question comes from Adrienne Yih with Barclays. Please go ahead.
AY
Adrienne Yih
Analyst
Great, good morning. Congratulations - I think 6.4 is the biggest comp that we’ve seen in the entire holiday. I may be mistaken but I doubt it, so congrats.
LH
Lauren Hobart
Management
Thank you.
AY
Adrienne Yih
Analyst
Lauren, can you talk about the tariffs, but not necessarily what’s happening to you - I know you’re 85% branded, 15% private label, not a lot in China, so that’s kind of the facts of it. But can you talk about what happened the last go around, was it the brand’s made an attempt to pass through pricing to you? When we talked to some of the footwear brands, they’re largely in Vietnam so don’t really have as much pricing exposure, so just what you’re seeing in the footwear landscape relative to apparel and then progress that you’re having on the Texas market. Thank you.
LH
Lauren Hobart
Management
Thanks Adrienne. Yes, we are so proud of the team, the 6.4% comp. I’d point out the full year being a 5.2% comp, it was just a tremendous, tremendous year. We feel terrific about our core strategies and they are working. Our strategies involve differentiated assortment, and we look at this past quarter, we saw growth across every aspect of our business, so soft lines, footwear and hard lines, and that’s a credit to our merchant team for bringing in unbelievably desirable product across the board. Our team is executing at an incredibly high level and we’re seeing a real focus--we’ve all been putting a focus on athlete experience, but similarly on teammate experience and making sure that we hire the best team and provide them with the tools they need, and they are an incredible team and that’s been a huge advantage to us. I would also talk about the consumer and the fact that our consumer has held up really well. If you look at Q4 and the full year, we saw growth in ticket and transactions. We saw growth across every single income demographic in Q4, as well as the full year. We didn’t see trade-down from best to better, or better to good, and over the course of the year, we gained 7 million new athletes, 2.2 million in just the fourth quarter. I’ll turn it to Navdeep to talk about your specific questions, but I think it’s important to start with the fact that we have unbelievable momentum as we go into the year, and when you look to our guidance up 1% to 3%, which is a 10% three-year stacked comp, we are very confident that we can deliver the guidance regardless of what happens in the marketplace with tariffs and such. I’m very proud also of our EBIT margin at 11.1% at the midpoint - that’s a very strong projection, and we’re very confident we’ll be able to hit that guidance. Navdeep, I’ll turn it to you to talk about tariffs.
NG
Navdeep Gupta
Management
Good morning Adrienne, and thanks for your recognition for the work that the team has done in Q4 and all of 2024. In terms of tariffs, what I said in our prepared comments today, there is a lot that is still evolving and that is unknown from a tariff perspective, so that is not specifically contemplated in our guidance. As far as the work that we do, meaning including our own vertical brand teams and our national brand partners, over the last several years has diversified their production facilities across, and not just from a dependence from China perspective, actually even looking outside on the footwear side, as you called out. There has been a lot of diversification that has happened. However, as we see the landscape of the tariffs continuing to evolve, we’ll follow what we did back in 2018 - 2019 and we’ll continue to work very closely with our brand partners, appropriately balancing what is the right pricing decisions for our athletes, as well as what is the right pricing decision for our own business, so we’ll continue to lean into strong partnerships with our vendors, balancing the actions from a pricing perspective and continuing to make sure that we are providing a well diversified portfolio of products to our athletes, who are continuing to come to us and are really excited about the offers that we have within the store, as well as the service.
AY
Adrienne Yih
Analyst
Great, thank you very much. One question, on the pre-opening expenses, you gave us the first half. I think last quarter, we had more of it in the fourth quarter, so can you give us any more quarter-specific commentary just so we can--because they’re just there, so Q1 to Q2, the pre-opening would be great, thank you, for our models.
NG
Navdeep Gupta
Management
Yes Adrienne, I would say the pre-opening expenses, like you called out, vary depending on the number of new store openings. We’ll give a little bit more clarity in terms that you need beyond a quarterly basis in subsequent calls.
AY
Adrienne Yih
Analyst
Perfect, thank you very much. Great job, best of luck.
NG
Navdeep Gupta
Management
Thank you.
LH
Lauren Hobart
Management
Thank you.
OP
Operator
Operator
Your next question comes from Simeon Gutman with Morgan Stanley. Please go ahead.
SG
Simeon Gutman
Analyst · Morgan Stanley. Please go ahead.
Hey, good morning everyone. Good fourth quarter. My question on the ’25 guide, your EBIT margin is up a little bit, or flattish I think year-over-year - I think you said up 10 basis points, Navdeep. I wanted to ask, SG&A dollars within that look like they’re going to be up 5%, gross margin up about 75 BPs. Can you share, or would you be willing to share how the guide was built? Did you start with gross margin assumptions on product margin and supply chain and then invest a level of SG&A based on that, or is there a bottom-up level of SG&A that you plan to spend and then create a plan to drive a similar amount of gross margin expansion to offset that deleverage? Thanks.
NG
Navdeep Gupta
Management
Simeon, thank you. Again, thanks for the comments on the Q4 performance. Maybe I’ll clarify one thing, just to make sure everybody has that captured appropriately. What we said at the high end of our guidance, we expect our EBIT margins, our operating income margins to expand 10 basis points on a year-over-year basis. In terms of the make-up of the SG&A and the margins, I think it started out with how we are thinking about the overall top line sales expectations. Like Lauren indicated, at 1% to 3% comp at the midpoint, you have a 2% comp expectation which is a 10% three-year stacked comp, and then we looked at some of the investments we have been making over the last three years in the SG&A. The benefit of that SG&A investment actually shows up in gross margins, so the two things that we have talked about today in my prepared comments was the work that we have been doing around Dick’s Media Network. GameChanger which is recurring revenue and a SaaS business, as you can expect, has a much higher gross margin, so the benefits of these two capabilities are starting to show up in the gross margin. But the costs associated with that is within the SG&A, so that is the other thing that we factored in. Then the third thing that we factored in is the three exciting growth opportunities, and these are existing growth opportunities that are already doing really well. We said how do we go faster in those between ecommerce, footwear, as well as repositioning our store and real estate portfolio, so we said what is the right level of investments that are needed to continue to fuel this trajectory and these strategies, and then we balanced that against the overall confidence in our product portfolio. That’s the make-up of the guidance that we shared here today for 2025.
LH
Lauren Hobart
Management
Yes Simeon, I would just add, the opportunities that we see ahead of us are so vast, so exciting, such market share opportunities to gain, that we are going to aggressively invest so that whatever ups and downs happen in the short term, so that we are set up for success in the long term. As you know, this company always has a long term perspective on how and when we invest, and we see--between the competitive landscape and the momentum we have in our business, we want to go for it, and that’s exactly what we’re going to do this year.
SG
Simeon Gutman
Analyst · Morgan Stanley. Please go ahead.
The quick follow-up - within the gross margin, I assume most of that expansion is product margin, not supply chain? How does supply chain factor into it? Then related to the House of Sport math, it looks like the return went down a little bit, but that’s because you’re choosing to buy these real estate--it sounds like you’re buying the physical real estate? It looks like that’s the only difference in the assumption. Just clarifying that, thank you.
NG
Navdeep Gupta
Management
Yes Simeon, you are right - the gross margin expectations, we haven’t broken that any further than between merch margin and supply chain, but you are right to call out that we continue to expect our merch margin to expand on a year-over-year basis. Pretty consistent themes - the quality of the product, the access that we have which is so differentiated, our merchants do a great job in making sure we are not only buying the right product but we are managing the pricing and promotion around that as well. Then, we talked about the two new capabilities with Dick’s Media Network and GameChanger. We do expect slight variability in supply chain, but we’ll continue to watch and see how the overall year unfolds. In terms of the House of Sport math, you’re right, we’ve reiterated today with a much larger sample compared to a year ago. Now we have the knowledge of the 19 stores, actually 21 stores that we have opened as of the year, and expect to finish the year with 35 stores. We have not only seen the actual performance of the stores that are already opened but looking to the confidence we have of the stores that will be opened this year. Our expectation continues to be that these stores can deliver a $35 million omnichannel sales with very strong EBITDA margins. Yes, the capex has gone up a little bit, but that--like you called out, the access to real estate that we have is so different than we have ever had in the past. The excitement from the landlord community is really high, and at the same time, considering the strength of our balance sheet, we are making the investments to actually buy some of this real estate, and that’s the reason you have a slightly higher level of capex than last year. But overall, very happy with the returns both on the top line, bottom line, as well as how well these strategies are resonating with our landlord partners and the brands.
SG
Simeon Gutman
Analyst · Morgan Stanley. Please go ahead.
Thanks, good luck.
NG
Navdeep Gupta
Management
Thank you.
OP
Operator
Operator
Your next question comes from the line of Kate McShane with Goldman Sachs. Please go ahead.
KM
Kate McShane
Analyst · Goldman Sachs. Please go ahead.
Hi, good morning. Thanks for taking our question. Our question centers around the footwear strategy that you mentioned within the three pillars that you’re investing in this year. It sounds like there will be more of a marketing effort behind that - we wondered what that looked like, and will we be seeing anything different in the store from an assortment standpoint?
LH
Lauren Hobart
Management
Thanks Kate, great question. We are very, very excited about footwear, and as you know, we have spent many years now completely revolutionizing our footwear portfolio. We’ve got premium full service footwear decks in 90% of our doors, which enables us to get access to the really best assortment of product and increased allocation. Online, we can also leverage those styles online, and so footwear has become a very, very important business to us. Just as a data point, when our 10-K comes out, you’re going to see that our footwear penetration is now at 28%, so over 10 years it’s gone up 900 basis points, and half of that has happened in the last three years. Footwear is one of our most important--it’s a signature business for us, and we continue to drive increased assortment, increased focus on athlete experience both in-store and online. We really feel at Dick’s, we’ve got footwear for every single occasion, so if you take an athlete, they of course have their needs on court, on field, but they also need a pair of running shoes, a pair of training shoes. They need slides to go to and from practice and games, and of course they want the lifestyle sport, and we are really the only place where they can get something for every single athlete, for every single occasion, for every single sport, so we’re very, very focused on driving our footwear business. When you say what are we going to do, what are we going to change, you’re absolutely right - we will be focusing on high impact marketing because we want to make sure the consumers know that Dick’s is the home for all of the best footwear, so you’ll see that kick off in a couple of weeks. We’re also…
KM
Kate McShane
Analyst · Goldman Sachs. Please go ahead.
Just one follow-up question to that, you mentioned the penetration is now at 28%, which is significantly higher. Can we expect that mix to change meaningfully from here?
LH
Lauren Hobart
Management
It’s our hope to gain significant growth in market share in this category.
KM
Kate McShane
Analyst · Goldman Sachs. Please go ahead.
Thank you.
OP
Operator
Operator
Your next question comes from the line of Brian Nagel with Oppenheimer. Please go ahead.
BN
Brian Nagel
Analyst · Oppenheimer. Please go ahead.
Hi, good morning. First off, I want to also add my congratulations on a nice quarter and a nice year - well done.
LH
Lauren Hobart
Management
Thank you.
BN
Brian Nagel
Analyst · Oppenheimer. Please go ahead.
The question I have--hello?
LH
Lauren Hobart
Management
Brian, we hear you. Brian? Operator, can you take the next call, and we’ll hope Brian gets back on?
OP
Operator
Operator
Your next question comes from Joe Feldman with Telsey Advisory Group. Please go ahead.
JF
Joe Feldman
Analyst · Telsey Advisory Group. Please go ahead.
Hi guys, thanks, and congrats on a strong quarter. I wanted to ask with regard to the new stores, can you share any more detail about where they’re going to open? I think I heard you say about 70% will be relocations, so maybe it’s just existing markets, but I was curious as to the mix of new markets versus existing markets. Also related to the real estate, are you seeing landlords contribute at the same rate to the new stores? I know that you guys are in high demand among the landlords, so I’m assuming that’s still the case, but just wanted to get a little more color on that. Thanks.
NG
Navdeep Gupta
Management
Thanks Joe for that question. Like we said in our prepared remarks, we continue to see the opportunity to re-imagine our existing footprint that we have within the store itself, so with the new store openings that we have guided to with the House of Sport locations and the Field House, 70% of these locations will be actually re-imaginations or relocations of the existing footprint. We continue to see really good opportunities in existing markets and where we actually already have a great relationship with the athletes, so you will see us continuing to lean into that. Yes, we will selectively open some of the new locations and those have been incorporated into the expectations. In terms of the participation with the landlords, I think the participation and support comes in two different forms. One of them, like you called out, the tenant allowance is definitely an interesting area that we continue--our real estate team does a great job in negotiating these deals, but actually the better opportunity is also coming through in the access to some of the real estate that we, in the past, would not have had access to. The excitement is coming from both the tenant allowance but much more so through the access to some of the premier real estate locations that we may not have had access in the past, so we are excited in all those--on both of those fronts, especially around the performance that we see continuing from our existing markets, with some sprinkled in opportunities in new markets.
JF
Joe Feldman
Analyst · Telsey Advisory Group. Please go ahead.
That’s very helpful, thank you. Then just a follow-up with regard to tariffs, I fully understand you guys not including it in the guidance go-forward. Presumably what’s been in place with China is in the guidance - I just want to clarify that, but also could you just remind everybody your exposure to the various countries that are talked about daily, and just what we might be able to think about for this year?
NG
Navdeep Gupta
Management
Yes Joe, the existing tariffs that have been in place for some time, call it back in 2024, those have already been contemplated. What is not contemplated is all of the new discussions that are happening and that continue to evolve on a daily basis. In terms of the exposure, very limited to negligible exposure from Mexico and Canada. For our own vertical brands, we have significantly diversified away from China from an apparel perspective over the last several years. There is some exposure associated with the hard lines, but nothing significant to call out; and from a vertical brands, outside of vertical brands from a national brands, we will continue to work with their own diversified supply chain, and we are confident that the relationships that we have and the partnership opportunity that we see with these vendors will continue to be able to provide an appropriate level of assortment and pricing opportunities to our athletes.
JF
Joe Feldman
Analyst · Telsey Advisory Group. Please go ahead.
Great, thanks guys. Good luck with this quarter.
NG
Navdeep Gupta
Management
Thanks Joe.
OP
Operator
Operator
Your next question comes from the line of Brian Nagel with Oppenheimer. Please go ahead.
BN
Brian Nagel
Analyst · Oppenheimer. Please go ahead.
Hey, good morning. Sorry about that - my line dropped before, I apologize.
LH
Lauren Hobart
Management
No problem.
BN
Brian Nagel
Analyst · Oppenheimer. Please go ahead.
First off, I want to congratulate you on a very nice fourth quarter and full year. Congrats.
LH
Lauren Hobart
Management
Thank you Brian.
BN
Brian Nagel
Analyst · Oppenheimer. Please go ahead.
The question I have--look, it’s a little touchy-feely, but I’m listening to your commentary and reading your results and watching my screen, and the aggregators out there, the news services are picking up that Dick’s is talking about a weaker consumer. The way I want to ask the question is, you had a very solid fourth quarter - we talked about that. You issued your guidance, you have a good history of guiding conservatively and topping those numbers. Are you saying to us that you are seeing a weaker consumer now; and maybe I’ll ask it more specifically, as you think about that guidance, does it reflect a weaker consumer you’re seeing now? Are you seeing some type of noticeable weakness in the current results?
LH
Lauren Hobart
Management
Brian, I’m so glad you asked the question - absolutely not the case. We are not seeing a weaker consumer now. We’re coming off a fantastic Q4. Our guidance merely reflects the fact that there’s so much uncertainty in the world today in the geopolitical environment, macroeconomic environment. We are just being appropriately cautious. I would give you a couple of other data points about our consumer and why we actually feel optimistic. Our consumer has proven that in times of stress and uncertainty, that they are leaning into outdoors, being outside, going for a run or a walk, going to watch team sports. It’s become much more of a necessity than a discretionary item, and it makes sense because it is a way for people to find calm in an otherwise uncertain time frame. The other thing why we feel great is that sports are having a huge moment in the United States. We talked about it in our prepared remarks, but this is a nation that is obsessed with sport, and that’s only going to continue as we have all of these major events on U.S. soil, and so we feel like our industry is also--we’re in the right lane from an industry standpoint. We’ve got something for everybody with our DSG brand, opening price point brand. It’s got everything, gear, equipment and apparel, amazingly fashionable, functional, really, really wonderful line there, all the way up to the highest performance equipment and gear for anybody’s needs. We definitely are feeling great about our consumer. We are just reflecting an appropriate level of caution, given so much uncertainty out in the marketplace.
BN
Brian Nagel
Analyst · Oppenheimer. Please go ahead.
That’s perfect. That makes a ton of sense. I appreciate all the detail there. My follow-up question, again also on the touchy-feely side, but a number of us follow very closely your manufacturing partners, mainly Nike, and they’re talking a lot about increased product innovation. As you think about ’25, again from a planning process, are you seeing a resurgence at all, or an uptick even in product innovation at some of your key partners?
LH
Lauren Hobart
Management
Yes. By the way, I’m totally happy if you want to keep asking touchy-feely questions. We’re a people business over here, and we love our business, so absolutely. From products that we’re seeing, brand relationships, I would start by saying that our strategic relationships are a key competitive advantage for us, and that’s across the board with Nike, Adidas, On, Hoka, our emerging brands. We spend a lot of time with our partners in just really understanding both the landscape, the consumer, and what’s coming down the pike. We’re particularly excited about all of the product pipeline that we see from our brand partners coming this year. I would point to things like the Nike running construct, which we’re really very excited about, but also running footwear from all of our key brands, like Hoka and other brands are really bringing innovation to the table. We’re very excited about basketball footwear, we’re excited about lifestyle footwear trends from many brands, so across the board, we see a lot of product innovation and that gives us the confidence to really lean into our businesses this year.
BN
Brian Nagel
Analyst · Oppenheimer. Please go ahead.
It’s all very helpful, I appreciate it. Thank you.
LH
Lauren Hobart
Management
Thank you.
OP
Operator
Operator
Your next question comes from the line of Michael Lasser with UBS. Please go ahead.
ML
Michael Lasser
Analyst · UBS. Please go ahead.
Good morning. Thank you so much for taking my question. It sounds like there is a strong commitment to continuing to make these investments, but in light of all the economic uncertainty out there, how much flexibility does Dick’s have in the event that there starts to be a comp shortfall? How much variability is there in your SG&A such that you could support your profitability this year in the event that you did fall short on the comps, and what is a realistic long term SG&A run rate in terms of the rate of growth? Thank you very much.
LH
Lauren Hobart
Management
Thanks for the question, Michael. We are always going to manage our business for the long term. We’ve got significant market share and growth opportunities, and you’re seeing that in terms of our investment areas, we’re very excited about them. But of course at the same time, we’ve been doing this for over 75 years, we’re managing the business each and every day, each and every quarter, and we will--we’ve got enough flexibility to make informed decisions if and when we need to do that. At the end of it, our goal is to come out with a business that is capturing as much market share as possible, and we can be as flexible as we need to be to do that.
NG
Navdeep Gupta
Management
Yes Michael, let me build on what Lauren said. As you can expect, we have flexibility within our own discretionary spend within the SG&A. We will always be very flexible and nimble in making sure that we are operating our business financially responsibly, and like Lauren said, the intent is to continue to protect the investments that are the right long term investments, despite some of the macroeconomic uncertainties that might be happening on a very near term basis. To answer your question on the SG&A, it’s really important to understand the fact that some of the SG&A investments actually are being shown in the SG&A side, but the benefits of those are actually being reflected on the gross margin side. Two examples that I’d point out is when you look at the technology and the talent investment that we have made in our GameChanger business, that shows up in our SG&A line; however, the benefit of the revenue, the higher margin rate from that business and the sustainability of the relationship with our athletes, all of those benefits show up either in the sales line or in the margin line, so that’s the geography thing that we have to keep in mind, and we consciously are focused on that. In terms of the long term rubric, we haven’t shared our long term rubric and I’m not going to do that today; but one thing that consistently you will hear us talk about is the fact that look to us to drive long term sales and profitability growth of the business. There will be some of this interplay between margin and SG&A, but our intent is to continue to gain share. At 9% market share, we still feel there is a lot of greenfield opportunities that are ahead of us, continuing to position the chain and the business for the long term, as well as continuing to drive profitability and provide strong shareholder returns.
ML
Michael Lasser
Analyst · UBS. Please go ahead.
Got you. Thank you very much for that. It sounds like based on your comments around quarter-to-date trends, as well as the confidence that you have in the outlook, that you won’t need to discount some of the inventory that you have currently in stock. With that being said, how much risk is it, given that your inventory is up 18% as of the end of the quarter, and if some of the adverse weather that has occurred early in the quarter persists throughout the rest of the quarter and the rest of the spring selling season, how would you handle the impact to some of your more seasonal categories? Thank you very much.
NG
Navdeep Gupta
Management
Michael, I think there are two questions in that, so let me take the first one. I don’t think we provided intra-quarter commentary on quarter-to-date performance. We look to the business on a full year basis, and we are very confident in the guidance that we have provided today. The second question around the inventory, let me reiterate the fact that this was a very focused and deliberate decision that we made in third quarter and in fourth quarter to bring the inventory into the stores and have that assortment available, that is driving such strong results. The 6.4% comp that we have driven here in fourth quarter could not have been possible--on top of a 2.9% from last year, could not have been possible without the strength of the assortment that we had available in our stores. What Lauren also talked about today is we are very happy with the balance of the assortment and how well that assortment is targeted within our store and our clearance levels being at historic lows. Keep in mind, in the guidance that we have provided, we continue to expect our gross margins and merch margins to expand on a year-over-year basis in 2025, so we feel really confident about the product portfolio, the opportunity for us to continue to gain share and drive merch margin expansion, and we’ll let the year play out, but we are very confident in the guidance that we have provided today.
ML
Michael Lasser
Analyst · UBS. Please go ahead.
Thank you very much, and good luck.
NG
Navdeep Gupta
Management
Thanks.
OP
Operator
Operator
We have time for one more question, and that question comes from Christopher Horvers with JP Morgan. Please go ahead.
CH
Christopher Horvers
Analyst
Thanks, good morning everybody. My first question is on the average ticket, can you talk about what the drivers of average ticket were and, related to that, to what extent did footwear drive this, and is it purposeful in that you’ve mixed the higher price points versus maybe ASP inflation on the footwear side?
NG
Navdeep Gupta
Management
Yes Chris, I would say it’s pretty much driven by the fact that we have such differentiated product and the access to the product. It always goes back to the product, the innovation and the availability of the product, and then having the differentiated product allows us to continue to monetize the top line benefits a little bit more from a pricing and promotionality that may be existing, and that was definitely existing in fourth quarter, so driven by the mix, driven by the quality of our assortment and the service that our team members are providing.
LH
Lauren Hobart
Management
Yes, not driven by inflation.
CH
Christopher Horvers
Analyst
Got it, thank you. Then your alternate profit pools, don’t call it alternate profit pools, but the advertising and the GameChanger, can you talk about how you think about that on a multi-year basis in terms of--like, it didn’t sound like it was contributory to gross margin this year, it sounds like you’re expecting a little bit in 2025, but over time why aren’t these 20 basis points each on an annual basis as you scale up those businesses?
LH
Lauren Hobart
Management
Chris, it’s a great question. We are so very confident and excited in both of these platforms. They are both--they’re seizing unique and different opportunities, and actually somewhat interconnected in a really awesome way. GameChanger enables us to be at all parts of the used sport journey, and the platform just keeps growing and growing. As we said, we have over $100 million in revenue this year. It’s a very profitable subscription as a software business, and it’s had 40 CAGR since 2017. We’re very excited. What’s really cool is that the Dick’s Media Network is also an enormous opportunity, and I’ll back up a little bit and say our Scorecard data and the fact that we have so much access to who’s playing what sport and what brands and all of that, is an enormous asset, and then you pair that with GameChanger, which is really a live media platform for youth sports where there haven’t been eyeballs in the past. When you stream games on GameChanger, that’s an amazing opportunity for brands to put relevant products into the point of sport in a way that just hasn’t been able to be done, and certainly not in youth sports. All of those things are giving us incredible enthusiasm and optimism about both platform, both separately and together, so it absolutely will be a very long term, big gross margin contributor. We’ll get to that when we issue long term guidance in the future, but we are really investing and leaning into both what we think are incredible opportunities.
CH
Christopher Horvers
Analyst
Thanks so much. Have a great spring.
LH
Lauren Hobart
Management
Thank you.
NG
Navdeep Gupta
Management
Thanks Chris.
OP
Operator
Operator
That concludes our question and answer session. I will now turn the conference back over to Lauren Hobart, President and Chief Executive Officer, for closing remarks.
LH
Lauren Hobart
Management
Well, thanks everybody for your interest in Dick’s Sporting Goods, and to our team, thank you for all your amazing efforts. We’ll see you next quarter. Thank you.
OP
Operator
Operator
Ladies and gentlemen, this does conclude today’s conference call. Thank you for your participation, and you may now disconnect.