Meg Whitman
Analyst · America
Let me take Motors 2.0. We are excited about Motors 2.0, but as John Donahoe has often talked about, we now have a very robust AB testing capability inside eBay, which we did not have a year ago. And so, to make sure that Motors 2.0 was exactly right and didn’t disrupt the eBay Motors marketplace in an unintended way, we actually have been showing Motors to a randomly selected, relatively small segment. We have received a ton of incredibly valuable feedback during this initial testing phase. We are making a couple of tweaks to the product that actually on reflection, listening to this user feedback, makes a ton of sense. And so we were ready to launch, but we through our AB testing capability, we decided to delay to make a few more product tweaks to make it exactly right. The other thing I would say with regard to Motors is increasingly we are going to want to part vehicles from parts. Parts and accessories is doing incredibly well, it is one of our fastest growing categories around the world, and I think we are going to want to part those two. And actually, eBay Motors, I think was better for vehicles than it was for parts, and we needed to make some tweaks to the parts side so that we didn’t have the law of unintended consequences on parts and accessories. With regard to learnings across eBay, one of the things I think that has also taken place in the marketplace business is really terrific best-demonstrated sharing practices between all of the different countries. What we learn in the U.S. immediately gets ported to Germany, and vice versa. So pricing, which is controlled on a country level, all of those learnings are being fed in centrally. Things like the social networking components that we are playing with in Germany. If they work, they will be moved to the U.S. A lot of the product changes in the U.S. will be moved to Germany. So I would say that when we actually hit on something that works, as we have, we will be able to roll it out much faster. Here is the other thing: we will be able to implement these product changes into the U.K., Italy, France, Spain, the Netherlands way ahead of the curve, so hopefully we won’t see the slowdown in those markets that we have in the U.S., because we will be ahead of the curve from a product planning point of view. Good, okay. I think we are at the end of the time. Thank you very much for listening. We appreciate it.