Francis Soistman
Management
Good morning, George. Thanks for the question. The pipeline, we built a pipeline in 2023, but we put it on steroids this year. And we had greater visibility. Obviously, with the degree of changes that are occurring where either beneficiaries were losing their current Medicare Advantage organization because of a market exit or service area reduction or their plan was withdrawn. We saw a number of PPO plans that have been withdrawn in different parts of the country. So, we know those folks have to make change. They don't have an option. And we certainly don't want them to enter January without having health insurance coverage. So, we went on offense. We, you know, to the extent that we had email addresses, phone numbers, we started a very, a very robust outreach program and we didn't give up on the first call, the second call, the third call, we continued to dial and make other efforts to outreach. That has provided us with an opportunity to hit the ground running come October 15. So, we were able to begin taking care of those needs right out of the gate. So, I applaud the team for outstanding execution. As far as more specifics on I'm not going to provide you a metric. Will have to, you'll have to bear with us. And so, we complete the AEP and prepare to announce Q4 earnings. But you know, we had very significant growth last year. And in the first three weeks of the AEP, we have not only surpassed our internal forecast in a meaningful way, but certainly also the very high base. So again, we're looking at this holistically in terms of our retention and new opportunities. You know, millions of people, current Medicare Advantage members, were affected by plan withdrawals and service area reductions. So, I think there is a greater sense of urgency, higher motivation for Medicare Advantage beneficiaries to shop this year. So, we're being opportunistic in meeting those needs, both with retention and with new opportunities.