Hi, Bernie, it's Jack Davison, Chief Commercial Officer. I think how we think about all our relationships in the U.S. operator partners is no different. It is a large and expand strategy. So, when we started out with our U.S. conversations, which were centered around the NFL as you know, we were pretty firm that wasn't only about the NFL and we were selling kind of an all-encompassing relationship with Genius Sports. In all the postings, we were pretty successful in doing so, and we're seeing some of the fruits of that now, but that don't entail everything that we do as a business. So, my job as Chief Commercial Officer is to make sure we continue to sell land and expand those and the way that we do that, it's sort of in the way that we've talked about some of the things that Mark touched on in the presentation really like their business is growing, the size of the market is growing, we get the benefit of all of that, we sell them more content -- additional content in terms by data, but also our streaming content, which we're selling now increasingly to the U.S. operators. So, like it's not one specific thing that will drive the growth of those relationships, but it's a continuous effort on our part to keep pushing ahead and that's not in the sports betting sector, you're right to touch on the media and engagement stuff, that's obviously going very well. We're very happy with where that's going, but for us, that's not just about the simple things like that we do so every day like equity, acquisition, and retention marketing, but really beyond that in terms of how we help them evolve on their journey from sports betting operator to sports betting operator or a media company and all of these sort of different things that they're trying to achieve. So, we've got a pretty wide product set as you know, and lots of opportunity across the piece there.