Nicolas Mirzayantz
Analyst · Lauren Lieberman with Barclays Capital
Lauren, I mean, you explained pretty well all. I mean, basically it's a very important Flavor ingredient. Just to give you a kind of magnitude, I mean, if you're thinking that we're -- potential, I mean, of the market is 10 billion [ph], the first 4, 5 Flavors, 1 is vanilla. So I mean, this is one of the component of this kind of Flavors profile. It's a very expensive raw material, has a high volatility in the market. You have always problems in sourcing. So by doing that, I mean, we will be able to, first, I mean, have a very sustainable way of getting this product, in a very cost-effective and sustainable way. So I think that this is the key element of this partnership. We are really, very, very exciting, and we are very close to get, I mean, the things done. If we can -- if we will be able to be successfully, I mean, to scale-up manufacture, we will have the first, so let's say, samples in the market by the end of this year. So it goes as we expect, Lauren. I think that we will see some -- I mean, good results by early or mid-2014.