Ashok Vemuri
Analyst · Keith Bachman of Bank of Montreal. Please go ahead
So, in fact, in the 2008 time period we actually saw the reductions approximately at the same time as the software companies and/or the infrastructure companies did. So in fact, I would say in some cases we were ahead because we were easy to manage in terms of these not long-term contracts. So, there is no annuity contracts or license agreement etcetera. So it was on a work to hire basis and it was easy to negotiate the rates downwards with technology service providers such as ourselves. This time basically what’s happened is, in 2008 as we read it, 2008, Lehman Brothers happened. There was a period of paralysis followed by a flight to procurement. This time around, we’ve not seen a flight to procurement. There is more time that our clients have in terms of determining what their overall cost structure should be and they are engaging with us in two areas. One, on trying to change their overall cost structure, not just the rates. So they are looking for more higher productivity, they are looking for optimization. On the other side, they are also engaging with us much more than they have ever done before and definitely much more than they did in 2008. They are engaging with us on the revenue side of the balance sheet which is essentially about creating products, which is about creating services, improving the services for customer centricity, CRM investment, investments in mobility etcetera, on the back of infrastructure and software packages of products that they have already either procured or that they already have. So, more and more decisions that we’re seeing are tending towards the build option rather than the buy and implement option. Which is why we feel that this time around, given the amount of time that they have had to prepare for this and the time that this kind of uncertainty will exist for, and they are looking at us for more fundamental changes in their overall cost structure. They are looking at us more on the revenue side of the balance sheet. So, if you look at our numbers for this particular quarter, a bulk of that has come from risk management, governance and compliance. A year ago, we probably made maybe a tenth of what we did this quarter on this particular thing. Last quarter, we made some amount of it. It is still not scaling up. But this quarter the bulk of it has actually come from these initiatives.