Shaun McAlmont
Analyst · Barclays Capital
Thanks, Geneta. Good morning, and welcome, everyone. Joining me today is Cesar Ribeiro, our Chief Financial Officer. Let me begin this morning by reading the Safe Harbor statement under the Private Securities Litigation Reform Act of 1995. Statements in this presentation concerning Lincoln Educational Services Corporation's future prospects are forward-looking statements that involve risks and uncertainties. There can be no assurance that future results will be achieved and actual results may differ materially from forecasts, estimates and summary information contained in this presentation. Important factors that could cause actual results to differ materially are included, but not limited to those listed in Lincoln's annual report on Form 10-K for the year ended December 31, 2011, and other periodic reports filed with the Securities and Exchange Commission. All forward-looking statements are qualified in their entirety by this cautionary statement.
This morning, I'd like to provide an overview of our company's operations, and Cesar will review our fourth quarter and full year 2011 financial results and also provide our outlook for the first quarter of 2012 and the full year. We'll then take your questions. Let me start this morning by reiterating our company's strategy and mission, which is squarely focused on becoming the leading provider of vocational training in the country. We feel that the programs we offer position us uniquely to fill this niche. Our new Career that Build America brand campaign will drive this strategy and mission forward. We believe the vocational training we offer to students provides opportunity to expand our brand in both small and large markets around the country, and that this training will differentiate us from our competitors. The demographics that we will most likely -- that we'll pursue these careers are challenged and accordingly, require that we continue to strengthen our outcomes and performance and find ways to introduce cash-based programs to offset reliance on Title IV funds.
Overall, we feel that our approach, which we've honed since 1946, has been sharpened based on a new reality for our industry. We're different than most of our competitors, and we feel that we have an opportunity to expand our model and sustain long-term growth and profitability. Backing up this strategy is a history of 66 years of vocational training. Now for 65 of those years, we managed an open admissions policy, especially in markets where our programs could make a social and economic difference for thousands of students. This approach was altered in 2011 in order to remain compliant in an environment of rapidly changing regulations, which essentially cut off access to professional vocational training for many students in our markets. As we stated a year ago, we aggressively implemented all of the changes that were required by the new regulatory environment. We felt the financial impacts of those changes last year as we achieved compliance with the new regs.
The fourth quarter of last year reflected the culmination of these numerous changes to our business model as we completed adjustments to our operations in a systematic way across the company's 46 campuses. As a reminder, during 2011, we took measures to ensure compliance with the new gainful employment regulations, cohort default rates and the 90/10 rule, as well as reorganized our business processes, including changes to our incentive compensation practices and the removal of admission safe harbor rules. We successfully implemented all of these changes, and I'm pleased to report that for 2011, all of our institutions complied with the federal rule changes. All Lincoln institutions were below the 90/10 threshold. We improved our placement rate by 2 percentage points, and we achieved a 2010 draft cohort default rate improvement to 19%, which is a 10% reduction over the official previous year's weighted average. Needless to say, we take our regulatory responsibility seriously and feel we have effectively accomplished what was necessary. This said, we expect that 2012 will be a year of rebuilding. And as we described last year, we anticipate flat to slightly down student starts in the first half of the year, with a modest return to growth in the second half of the year. Also, our forecast is based on increasing conversions, favorable comparisons and new program and campus contributions.
During 2011, we introduced an early student engagement or ESE mentoring program, which is designed to ensure successful outcomes for our more challenged students. To date, this program is proving to be very effective and is having a very positive impact on student retention. Our admissions representatives are becoming more comfortable working in this new environment, which we expect will lead to improved conversion rates over prior year. Easier year-over-year comparisons, coupled with the contribution of 3 new schools and the expansion of our new Denver facility last year, make us optimistic we will return to growth in the second half of 2012. We'll continue to manage our expenses as well to ensure that we remain profitable through this period.
We continue to operate our institutions with the ultimate goal of improving our student success outcomes, which, in simple terms to us, means improved graduation, placement and debt repayment success for our students. While our visibility continues to be limited, we're optimistic regarding the long-term view of the company as we anticipate an eventual end to this uncertain environment. We ultimately expect to emerge from these challenging times an even stronger company, and as I stated earlier, a leading provider of vocational, career and technical programs in this country. Moreover, we believe that demand will always exist for vocational and technical training in areas like nursing, medical office, welding, automotive and other skilled trades.
Now in regards to our new student admissions. New student starts remained depressed in the fourth quarter, as we reduced manpower and continued to feel the impact of the economy, which has made consumers hesitant to take on debt. In addition, we felt the impact of a reduction in ATB students as a percentage of our total population. We required increased cash contributions from students in order to manage our 90/10 ratio, and we continued to train our admissions personnel to work under new rules, while also changing incentive compensation practices. All of these actions had an impact on our new student starts for the fourth quarter and year.
As we look forward, we're pleased with our progress so far in the first quarter of this year, and while we still have 3 weeks of new student starts to come in, our starts are tracking to our expectations and trending toward flat to maybe 2% down over prior year, all while fully operating under new rules and processes. We see this as a major positive step toward our long-term rebuilding process.
A couple of additional points in regards to student starts. ATB starts and student continued to be enrolled until June 30, however, at much lower rates than in past quarters. ATB students were only approximately 5.8% of our total population at December 31, 2011. We'll also launch a G.E.D. preparation and testing programs at all of our campuses to be in place no later than May 1, in order to assist former ATB students who start school after June 30, 2012, when these students are no longer eligible for Title IV funds.
Now in regards to market demand, despite the lower admissions conversions experienced in the fourth quarter and year, we feel that based on our ability to generate inquiries, our front-end demand characteristics for our programs hasn't changed substantially. In the fourth quarter, we drove lower-cost, web-based inquiry sources to approximately 90% of the quarter's total inquiries versus a more typical 80%. We reduced expenses for the first 2 months of the quarter by lowering the amount of higher cost TV ads, and overall, our fourth quarter inquiries were down over prior year about 17% based on these actions.
Looking forward and based on what we're currently experiencing, we believe there's enough market interest in our programs adequate to achieve our expected new student starts in Q1. January 2012 inquiries have declined approximately 16% based on our new spending trend. However, enrollment conversions have improved approximately 70 basis points from last year's same period to help drive flat performance, as I mentioned earlier, for quarter 1. I should also note that there is still some affordability issues pushing start decisions out further than normal for some students and their families.
Now in regards to student persistence, we've seen improvements in new student persistence within the first 90 days, especially in our schools where we made the earliest changes to high-risk student admissions. We realized about a 5% improvement in the interrupt rate for new students over this 90-day period. In the fourth quarter, our net interrupt rate was 8.8% versus 12.2% prior year or a 340-basis-point improvement. For the full year, net interrupts improved across the entire company to 24.4% from 26.7% in the same period prior year or a 230-basis-point improvement, all accomplished against an interrupt headwind caused by program structure and program length changes related to 90/10 management. We're very pleased with this performance and continue working on executing our pre-orientation and early student engagement program to ultimately benefit completion placement and repayment rate outcomes for our students and the company.
Regarding job placement, we invested in our placement services in 2010 through '11, as we worked against yet a different headwind related to unemployment rate caused by a prolonged economic downturn. At the beginning of 2011, we've replaced leadership in this area and instituted additional training and performance tracking systems to assist graduates in finding employment. Furthermore, all incentive eligible corporate managers have a career placement outcome as a part of their incentive plan to ensure we're all focused on supporting our campuses and students in this important process. Our final placement rate for 2011 is forecasted to be 72.2% as compared to about 71% in 2010. This improvement, although modest, gives us confidence in our ability to train students for vocational careers through the current economy.
In regards to our growth-related actions, we slowed our growth-related initiatives in 2011, while we better understood the new environment. We did, however, continue to manage a number of initiatives already launched, focused on growth and our strategy. We saw some incremental contributions from our 3 new campuses in Columbus, Cleveland and Hartford. In addition, we opened our new expanded Denver facility in July. We expect these new campuses and expanded programs to contribute to our incremental new student starts in 2012.
We're fine-tuning our online delivery platform to move away from a heavy retail approach to an internal support system for our ground infrastructure and select partnership new start opportunities through our regionally accredited programs. We're currently pursuing a number of small acquisitions and program extensions, which we feel will drive growth in our core markets, increase our percentage of non Title IV revenue and improve our outcomes. We expect these acquisitions to close in the first half of 2012. These acquisition opportunities, although small, will give us a platform for short, cash-based programs that fit our strategic model, assist with 90/10 and can be replicated across many of our schools. And we'll continue to launch new select programs that meet our feasibility criteria, they’ll probably remain in the nursing area in 2012.
In summary, we've been actively managing our company internally to operate in a new environment. We've also spent time externally to ensure that our mission and our impact of Lincoln programs on students and communities is well understood. And as a member of the APSCU Board of Directors, I'm also engaged in the matters of the sector to ensure our broader message is heard. For Lincoln, we clearly understand who we are. We understand who we serve and what opportunities lay ahead. Our mission has been sharpened by necessity, and our strong regulatory standing has positioned us to move forward. Our educational team and our many school operators understand the mission and are working hard with renewed energy to achieve it. So finally, as you can see, we've been very busy executing on initiatives which have positioned us well in a time of uncertainty. We've managed 90/10 and cohort default rate risk factors. We've sharpened a strategy that will allow us to compete in a unique segment of education and training, and we have a long-term strategy to position Lincoln as a market leader. We believe strongly in vocational training and in the viability of Skilled Trades training careers, and we feel that our Careers that Build America campaign will drive our company strategy long term.
Now I'll turn the call over to Cesar for a financial review, including our outlook for the first quarter and year. Cesar?