Good morning, and welcome to the Lemonade, Inc. First Quarter 2022 Earnings Conference Call. [Operator Instructions]. Please note this event is being recorded. I would now like to turn the conference over to Yael Wissner-Levy, VP, Communications. Please go ahead.

Good morning, and welcome to Lemonade's First Quarter 2022 Earnings Call. My name is Yael Wissner-Levy, and I'm the VP of Communications at Lemonade. Joining me today to discuss our results are Daniel Schreiber, Co-CEO and Co-Founder; Shai Wininger, Co-CEO and Co-Founder; and Tim Bixby, Chief Financial Officer. A letter to shareholders covering the company's first quarter 2022 financial results is available on our Investor Relations website, investor.lemonade.com. Before we begin, I would like to remind you that management's remarks on this call may contain forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. Actual results may differ materially from those indicated by these forward-looking statements as a result of various important factors, including those discussed in the Risk Factors section of our Form 10-K filed with the SEC on March 1, 2022, and our other filings with the SEC. Any forward-looking statements made on this call represent our views only as of today, and we undertake no obligation to update them. We will be referring to certain non-GAAP financial measures on today's call, such as adjusted EBITDA and adjusted gross profit, which we believe may be important to investors to assess our operating performance. Reconciliations of these non-GAAP financial measures to the most directly comparable GAAP financial measures are included in our letter to shareholders. Our letter to shareholders also includes information about our key operating metrics, including a definition of each metric, why each is useful to investors and how we use each to monitor and manage our business. With that, I will turn the call over to Daniel, who will begin with a few opening remarks. Daniel?

Thank you, Yael, and thank you to everybody for joining us this morning to review our Q1 results and to allow us to update you on our expectations from the remainder of Q2, and indeed the remaining of 2022. I'm very happy to say that the year kicked off with a very strong first quarter, both our top line and our bottom line came in ahead of expectations as in force premium or IFP stood at $419 million, while our adjusted EBITDA loss for the quarter came in at $57 million. This quarter we also hit a big milestone for the company as it was the first full quarter in which Lemonade offered the full suite of insurance products that is renters/home, life, pet and car in one market. For the first time a customer could mega bundle, or get all four Lemonade policies that meet their insurance needs in one app with bundle discounts and with ease Lemonade is known for. So far, this mega bundle is available in Illinois and Tennessee alone. And I think these markets offer an early peek into how meaningful growing with our customers can become as we roll out these products nationwide. Growing with our customers has long been a central plank of our strategy. And the early dynamics we see in both Illinois and Tennessee reinforced that. For example, in one quarter alone, we saw bundle rates in Illinois climbed 40% versus the rest of the country. To the extent that this is indicative of things to come, it is very significant. Customers with two Lemonade products outspent the average single product customer 3 to 1. For customers with three lemonade products, the ratio was 7 to 1. When we get to customers with all four products in these two markets, that…

Thank you, Daniel. Last quarter, I spoke about measures we've taken to address underwriting profitability in our quest to achieve loss ratios of all Lemonade product within a 75% target. We've always believed that building a technology-powered insurance company is the way to achieve best-in-class customer experience, efficiency and prediction of risk. When it comes to loss ratios, our internal dashboards show increasingly profitable cohorts with every month that passes. We're now using our fifth generation of machine learning LTV prediction models. And these provide an ever-improving estimate of the loss ratio of each new customer as well as their likelihood to churn or cross-sell. The combination of these factors supports our real-time view of customer lifetime value. Despite a 90% gross loss ratio for the quarter, these dashboards show that the business we generated in Q1 is expected to have a lifetime loss ratio comfortably within our 75% gross loss ratio target. As we've spoken about before, loss ratios are lagging indicators, and changes in pricing, underwriting and segmentation take time to develop and then get approved through regulatory filings and yet more time to earn in. This lag between action and results is a structural reality of insurance, which is why we use predictive machine learning models rather than backward looking loss ratios in our day-to-day management. As much of the broader insurance industry has reported, Q1 loss ratios were more significantly impacted by inflation as claims have quickly adjusted for inflation, while rates can take months to adjust. We've been working hard to combat this with corrective measures, and in the past year have filed about hundreds of applications for rate changes. As regulatory approvals come in, we look forward to bringing rates back in line with risk. So while our target multiyear average loss ratio below 75% remains unchanged, it's important to remind our shareholders that while loss ratios spike from time to time, we have reinsurance in place to help insulate us from such bumps. Indeed, this quarter, we’re reporting a 23% gross profit margin at a better-than-expected EBITDA, notwithstanding the heightened loss ratio. And now, over to you, Tim.

Great. Thanks, Shai. I'll give a bit more color on our Q1 results as well as expectations for the second quarter and the full year, and then we'll take your questions. We had another strong quarter of growth driven by additions of new customers as well as a continued increase in premium per customer. In force premium grew 66% in Q1 as compared to the prior year to $490 million. We believe that this metric captures the full scope of our top line growth before the impact of reinsurance and regardless of the timing of customer acquisition during the quarter. Premium per customer increased 22% versus the prior year to $279. And this increase was driven by a combination of increased value of policies over time, as well as a continuing mix shift toward higher value homeowner and pet policies. As in the prior quarter, the majority of the growth in premium per customer in Q1 was driven by product mix shift, including cross sales, and the remaining 20% from increased coverage levels and pricing. Gross earned premium in Q1 increased 71% as compared to the prior year to $96 million, roughly in line with the increase in in force premium. Revenue in Q1 increased 89% from the prior year to $44 million. And our gross loss ratio was 90% for Q1 '21 as compared to 96% in the preceding quarter. Operating expenses, excluding loss and loss adjustment expense, increased 68% in Q1 as compared to the prior year. This is primarily driven by increased technology-related personnel expense, stock-based compensation expense and legal and professional fees, partially offset by the impact of increased sales and marketing efficiency. We also continue to add new Lemonade team members in all areas of the company in support of customer and premium growth and…

Thanks, Tim. As is our practice we will now turn to questions most up voted by our shareholders on the SAY platform. And the first one is from the Paper Bag Investor, also by Darrin Q [ph]. And it is why has there been no or little insider buying, even as the market cap of Lemonade has dropped? I'll say that state the obvious that stocks have clearly taking a spectacular tumble in recent months. Lemonade has dropped about 50% year-to-date. And this is fairly typical of what's really happened across the tech growth and the sector. I'd like to believe for that reason that it says more about macro-economic trends and cycles of investor sentiment than about Lemonade specifically. But turning to the specifics of the question, I understand and often see the interest that people have in insider buying and selling. I have to say honestly for myself, I take little to no interest in it. I have not once -- as best I can recall, I have not once asked Lemonade's officers or Board members or even my partner Shai with whom I discuss everything, not once have we discussed whether or why he is buying or selling what they are buying or selling shares, literally not once. People buy and sell shares for many reasons. And I've never found this to be a helpful gauge of anybody's commitment or faith in Lemonade. In any event, since the question is asked not about the actions of the company for whom I'm authorized to speak, but of individuals who work here for whom I cannot, let me just answer and for myself, I have an incredibly high level of conviction in the long-term prospects of Lemonade and its shares. And indeed, the majority of our family's wealth isn't…

[Operator Instructions] The first question is from Michael Phillips with Morgan Stanley. Please go ahead.

Okay. Thanks. Good morning, everybody. Thanks for all the comments on the loss ratio that everybody provided. What I didn't hear it maybe if you have and if you want to share was there any impact? Obviously, we’re comparing to last year where there’s pretty big impacts. But any impact on any kind of storms or catastrophe losses that would impact the 90%?

So, no, what I would call from a significant cats or notable cats, but there is every quarter -- a baseline level of cat. So nothing along the lines of Uri or similar that we saw a year ago. So I would categorize it as sort of a typical, relatively quiet quarter from a cat perspective.

Okay, thank you. And then tell me -- you mentioned in your comments that kind of the impact on loss ratio for the mix shift. And you said that last quarter too. Last quarter you said that there was - with your renters -- or this quarter you had said how much of it was -- how much of your businesses is now renters? I think last quarter you said it was less than half. Can you talk about that? And how much of the shift to homeowners then impacted the loss ratio this quarter, too? Can you talk about the shift to homeowners from renters and the impact from a loss ratio?

Yes, I would think of the mix shift as continuing its pace in the last several quarters. We don't give an exact breakdown currently. But as we did mention, we recently crossed over from having renters above 50% to below 50%. It continues to decline as a share of the total, but relatively slowly. Contributor to the loss ratio in the quarter, it was certainly primarily the mix shift, if you discontinued greater mix shift. But also fair to say that the inflation impact are starting to be visible in the numbers that affects home more than pet or renters, but it will ultimately potentially affect all of the product line. So primarily mix shift to a lesser extent some of the inflation impacts.

Okay, thank you. That's it for now. Appreciate it.

The next question is from Matt Carletti of JMP. Please go ahead.

Hey, thanks. Good morning. Daniel, you gave some helpful stats on some of the bundling take up, particularly in Illinois, I think where you have four products live. I was hoping you could help us understand kind of the cadence by which we might get more states that look like Illinois, kind of how the rollout will be in terms of getting more kind of three and four product states maybe where we might stand by the end of the year?

Hey, Matt, good morning. Well, I think we'll see with the closing of Metromile here a sudden kind of jump in those dates. So we are planning our launches of the Lemonade car product, so as not to overlap too much with what's already in existence, and that we expect to inherit pretty quickly. So I think you'll see something of a step function change once the Metromile deal closes.

Okay, great. And then just one other one. I think both, you alluded to with kind of commentary on the market and Tim as well just with kind of '22 being peak EBITDA losses. I was hoping you could update us maybe on a little more longer-term view of Lemonade's path to profitability, particularly given kind of the recent changes in at least the market demands?

Sure. Matt, let me kind of give you a few high-level comments, and then if Tim has anything to add, I will turn to him. It's an opportune time to remind you and all of our shareholders that as a matter of policy, Lemonade does not and never has sold products or maintained campaigns or invested in territories that we don't believe to be marginally profitable. So even though we are reporting losses at a companywide level, the places that we are investing dollars in terms of promoting products, growing territories, or acquiring customers are all ones where we think the CAC to LTV is incredibly compelling. It's been hovering at or around 3 to 1 ratio. Now, it can be misleading because you look at our losses and it looks like we'd be selling dollars for $0.90. But that's just not the case. The reason it is skewed the way it is, is because the costs are borne all up front since we tend to be predominantly acquiring customers through direct-to-consumer advertising. So we take the CAC hit right at the beginning that is then compounded by the fact that year one loss ratios are the highest. So all of our year one customers have the full brunt of the acquisition plus the worst loss ratios. But we are able to model out their lifetime loss ratios. And we have every confidence and reason to believe and the historical data has proven that our models are doing this pretty well, every reason to believe that they will return something in the order of a 3x return on every dollar that we're spending. But since we're growing fast, increasing portion of -- not increasing, a substantial portion of our business is still fair to your customers. And even though they…

Great. Thank you very much for the answers.

The next question is from Yaron Kinar of Jefferies. Please go ahead.

Thank you. Good morning, everybody. So my first question, probably a continuation of the last question-and-answer. Can you maybe give us a little more color or data around the split between new and renewal customers? What does that look like? How's that been trending?

So I think, our focus has shifted somewhat to expanding our existing customers now that we have the ability to bundle and upsell and cross-sell at a greater level than we have in the past. So if you look at one of the metrics we publish is, is net added customers, you'll see that vary quarter-to-quarter. And it's to kind of repeat, I think we've said in the past that that's more of an output than input. And so, gradually over time, we're seeing more of our increase in premium coming from existing customers. We look at annual dollar retention as a key metric, for example. Each customer that we add is spending more and staying with us longer, it's still under 100%, but making strong improvement. And as Daniel noted, in Illinois, where we've got the broadest portfolio available, we're seeing even higher results, they're edging up to 90%. So in terms of the breakdown, I mean, you can see it in the number of customers, net number of customers you've added, but I would say there's no change in the last several quarters approach, which is we want to consistently increase the amount of premium coming from existing customers. Now that said, we're expanding into states we're not in with the combination with Metromile, that'll enable us to do that more effectively with car products. So you'll continue to see a balance. But the focus is really more on lifetime value. And that's increasing the retention of existing customers, and increasing the dollar premium potential value of new customers, and we're seeing that. The recent cohorts as Shai noted, look quite strong. And so when you see the amount of ad dollars we're continuing to put to work that because we can see that cohort activity with a stronger result, the publicly published numbers are a bit of a lagging indicator, and in our dashboards, we can see the monthly and quarterly updates that look very promising.

Okay. And second question, probably further down this path. Can you maybe talk about the spread between the loss ratios of new and renewal customers? I don't know if you can quantify it, or at least give us some direction. Is it improving? Is it deteriorating things stable? And then maybe as a follow-up to that, with each renewal, do you continue to see an improvement in the loss ratio? Or does that start flattening out over 2, 3, 4 renewal?

Hi, Yaron. Yes, so we do see steady improvement over time when you look at the same cohort as it ages. In our earlier comments, we spoke about lifetime loss ratio and that's really what we have in mind. So we don't measure the value of a customer by their loss ratio in the first few months, but really by the projected loss ratio over their lifetime. And we do see a fairly steady drop in loss ratio of cohorts that have been with us for 3 and 4 years. You'll see across the book a drop of oftentimes 15 or more percent from year one to year two, and something not altogether different from year two to year three. It does vary by product. We don't have enough years of cohorts, for example, in pet yet alone in car, but I think that has been the dynamic in homeowners.

Got it. When -- last one if I could really quick. You talked a little bit about some of the data that you were observing in Illinois as you launch Lemonade car. Was the data similar in Tennessee? Was Tennessee just later in the onboarding of car? I was just surprised not to see equivalent data from [technical difficulty].

Yes, it's just -- the launch of Tennessee was much more recent, that's all. So we're not seeing any significant differences. It's only a few weeks of Tennessee and we've got a full quarter of Illinois. So that's just more substantial. But there's nothing in Tennessee that contradicts or diverges from what we've seen in in Illinois.

Thank you for the answers.

The next question is from Jason Helfstein of Oppenheimer. Please go ahead.

Hey, this is Chad on for Jason. How does the expansion of auto impact your outlook for the next 2 years? And then where is the outsize impact on the P&L? Thanks.

So a couple of thoughts and, Daniel jump in if you'd like. So, car is similar in some ways and different in others. So we are -- historically, we've said that we're agnostic between the types of premium we get that's probably a bit of an exaggeration. We really do like a customer who has all the product types. And so we do -- we're seeing the value of that, we're seeing this specific impact in Illinois. So that is important to us, but more policy [ph] for customers that that trend continue. From a cost perspective, we've built a significant amount of the cost to support the car product. So we've got a product development team that's in place, we've got a customer experience and claim support infrastructure in place. And the premium flow is still in its early stages. And so a lot of that investment has been made. Loss ratios will show some pressure, certainly versus renters, which is a much more mature product and a quite different product. But I think the challenges of car may look more like home and pet in terms of our ability to launch a new product experience, a period of time where we have less data and we're -- we've shown a track record of being able to optimize fairly quickly, if you look at the track record of pet over the last 2 years of home over the last 3 years, there's been a consistent result, challenging early periods, consistent optimization and now heading toward what ultimately is our target LTV and target loss ratios. So we've got the infrastructure in place with car. I think the Metromile combination will fill a gap that we had with other products, which is a quick sort of a jumpstart to the experience the data, $100 million plus of in force premiums. So that will be different for our car launch. We'll be able to come to market with a bit more data intelligence around a pay as you go or pay per mile product in addition to a more traditionally priced product. And ultimately, we view -- the primary goal is maximizing premium per customer. And that really means making car work for as many of our customers as it's appropriate for.

I will just add two or three quick thoughts. One is we've spoken about this before. But by our estimates, our existing customers already spending over a $1 billion on car insurance, they just haven't had the opportunity of spending it with Lemonade. And indeed, the majority of our sales so far of Lemonade car in Tennessee and in Illinois have gone to existing customers where our cost of acquisition was zero. So if that dynamic can scale, if we can continue to grow that book in part by acquiring new customers and generating new onramps to Lemonade by people who are searching for insurance that until we didn’t offer to complement that with offering it to existing customers. I think that will change the dynamics and economics of our business pretty materially. It changes retention and dollar retention, in particularly in powerful ways as Illinois has demonstrated. Just think about the fact that today we're selling homeowners insurance with one hand tied behind our back because people do expect to bundle home and car and we can't do that, we're effectively sending away our customers to our competitors who then offer them a bundle discount. And to date we've not been able to contend with that head on as we roll out car, we will. So I think you'll get the boost -- the obvious boost of selling car, the less obvious boost of selling car without as much of a CAC spend as you might imagine, because of the cross-sell dynamic that I referenced. And thirdly, a boost to our homeowners insurance because we'll be able to retain those customers and attract them by offering them something that until now we weren't able to. The final thing I would just add is that, in home and impaired as Tim referenced, we've had a learning curve by generating our own data. We've got multiple billions of miles of data coming to us from Metromile and a highly differentiated products, our car product already launched and this will just be compounded by the -- all the capabilities that Metromile bring is a highly differentiated product. This is not the same car insurance product that's available on market today. And I think the advantages in terms of data from the telematics that we've spoken about in the past should compound over time pretty quickly.

Got it. Thank you.

The next question is from Andrew Kligerman of Crédit Suisse. Please go ahead.

Hey, thanks a lot. First, I want to touch on expenses. So, tech and development was $16.9 million, up from $7.1 million year-over-year. G&A $22 million versus $14.1 million year-over-year. And I think Tim was touching on headcount being 76%. Could you give a little color on in tech and development where the spend is greatest, what products, where the focus is there? And same thing on [indiscernible]?

Sure. And I think, important to note a couple of things about the expense flow, you're correct in the year-on-year comparison. And I think that's helpful. I would note also that it's helpful to look at the sequential comparison as well. We'll queue out later today and you can see most of it in our letter published yesterday. And what you'll see, there's really two primary expense line drivers. It's people, and its marketing -- advertising, customer acquisition costs, and we've kind of touched on the customer acquisition cost. The year-on-year comparison for people is fairly significant growth. But if you look at quarter-on-quarter, or year-to-date, we've really seen a break in sequential pattern. We've continued to hire great folks. But the net adds over time versus our sequential history is -- has slowed rapidly. And that's a good thing. What that means is, we ramped up significantly over the course of 2021 particular for the build and launch of car. So we have to front load expenses. Car was the most significant launch we've ever conducted. But that's where you're seeing the bulk of that increase in R&D and product expense. That's what you see in the technology line. Those are the folks building that product. And so it's front loaded. And now we are at a point where we build that infrastructure that will continue to grow over time, but at a much more modest pace as the premium increases. So important to look at the sequential growth. The -- and the headcount, I think we give the number, I would compare that to Q4 and you'll see the hard data that supports what I'm saying. From a G&A perspective, couple of things. One, in the expense lines those of course include the stock-based compensation and that has spiked up on a year-to-year basis primarily because of a higher historical stock price and past equity grants. So backing out that stock-based compensation, it is a real expense, but backing it out from a cash perspective will give you a more apples-to-apples cash expense comparison. And then finally, within the G&A line, we did have somewhat higher expenses in the professional services and legal area, which are not headcount driven. And so that bumped up expenses in this quarter more notably than in the prior quarter and probably we'll see some benefit in the next quarter -- next couple of quarters, as I would expect that not to repeat quite that level. So a little bit higher in Q1 and the surrounding quarters in the G&A line.

Very helpful, Tim. And do you anticipate any big deltas in your G&A, or tech and development once you bring Metromile versus where your expenses are now and versus where Metromile's expenses are? Or do you think both entities expenses might be somewhat steady state?

So I would think of it in a couple of stages. You can see our expenses for Q1, you'll be able to see Metromile's when they publish their figures, which is either just happened or any moment, I think they're on the same schedule as we are seeing quarterly schedule. And so you'll see the current run rate. And so that's sort of Stage 1. Stage 2 is at the point where we bring the companies together and we expect that to happen before the end of the quarter, we're still optimistic that we're on track for that. So likely, third quarter would be the first quarter you'd see a consolidation of the two. I would expect a step up, certainly when we bring the two companies together effective as of the date that comes together on a pro forma basis. And then you'll start to see as we bring the companies together, and we're able to take out redundant costs. Metromile, for example, has all the required infrastructure costs of being a public company as do we until those are fixed sort of -- not fixed, but those are overhead costs, but over time will dissipate as we bring the companies together. In addition, we have a hiring pace, in our expense line, in our guidance, in our going forward plan, a significant proportion of that plan, hiring that fits in our model will likely come from Metromile. We know it'll come from Metromile. And so you'll see some more gradually over a quarter or two as we bring the companies together more formally, you'll start to see us coming toward a run rate that is more of a go-forward run rate. So it'd be less than just combining the two companies together. Significantly less. But obviously more so than Lemonade standalone.

Thanks. That was helpful. And just one more on the gross loss ratio of 90%. And I know somebody was asking a little bit about it earlier, but would it be suitable for you break out the underlying loss ratio? What the cat's piece was and what the prior year development piece of that was?

So the stat filings will be out shortly, but at a high level, the prior period development rounded to zero. So no material development there. And then the cat piece, as I mentioned, was in line with prior periods without a significant cat. And so that tends to be in the single digits. But really -- but I think most importantly, we've touched on this a little bit, but maybe come back to it as the inflation impact is significant. We -- it's hard in these early months where it's shifting pretty quickly. It's hard to pinpoint exactly. We don't obviously guide to it. But if you just look at some of the metrics that are out there of today versus a year ago, you're seeing effective inflation rates and all the key components that go into home rebuilding and home repairs and things like that of 5% or 10% or 15% or more. And so it's significant in that loss ratio. Now, we're not taking comfort that everything is fine. We just need to catch up with inflation, but that's -- it's significant. I think, probably also worth noting what we've done about it, we've taken a significant -- continue to take significant steps in terms of rates and filings, which we had done historically on a consistent basis but ramped up in conjunction with the new inflation data we've gotten over the past year, something close to 100% of our home and pet business will be subject to new rate filings in the coming months. That will get us, while it's difficult to compensate for 100% of the inflation impact because it's a bit of a moving target. We think we'll be in good shape from both specific rate adjustment standpoint as well as automatic rate adjustments where it's allowable by law, we'll have both of those components, we'll continue to put those components in place. Car is a little bit -- car is new for us, right. We're in one state, we'll be rolling out in a number of states. So in some ways, it's easier for us to adjust as we go -- as we roll out new states. So it's something that's clearly top of our radar list. Anytime you see inflation rates of 20% or more, which obviously, a serious thing, we've taken that into account and you'll see a bit of a lagging indicator. But you'll see the effects of these filing take place over the coming couple of months and quarters.

No doubt tough inflation. Maybe if I could just sneak one last one. So what is it about your dashboard that tells you that you can get to that 75%? Is it the bundling, is it renewals? Is it something else that that's in that dashboard telling you, a 90% this quarter can go to a 75%?

Hey, Andrew. Thanks for that question. The comment that Shai made was that the business that we acquired in quarter was showing a lifetime loss ratio of under 75%. Of course, our actual work loss ratio includes sales from 3 and 4 years ago. So we do carry forward that part of the business it takes time to own into these new arrays. But just to be precise, that's what Shai was talking about was newly acquired customers in their lifetime loss ratio. Now that is derived from machine learning models. So we now have several years and over 1.5 million customers as a training set for those machine learning models. And they are now able to predict with an increasing and pretty impressive rate of precision. What -- how likely a customer is to claim, how likely they are able to churn, how likely they are to buy more products. And we use that in order to optimize our marketing campaigns that really generates a lifetime value. As I said, I've got a few years of history to test these models again. So we have our confidence in them has grown pretty significantly over the recent months as we see, but they are just very good at telling us what these customers or how these customers will behave a year and two and three down the road. And it is those machine learned models and predictions that we were referring to and saying that newly acquired business according to these machine learning models will be profitable business and their loss ratio will be sub 75%.

Okay, thank you.

The next question is a follow-up from Michael Phillips of Morgan Stanley. Please go ahead.

Hey, thanks for the follow-up opportunity. Your new homeowners' customers, can you tell us either maybe specifically or just broadly, are those coming from graduations from renters? Are they coming from purely new customers?

It's not purely new customers at all. We see in our condo business, which is typically the most common upsell. So renters oftentimes will move from a rental to a condo and then from a condo to a homeowner. We've seen a steady increase in the percentage of our condo business that comes from graduation. I haven't checked it in the last couple of weeks, but it was just shy of 20%. Last time I looked at it, which is about double what the percentage was at our IPO a couple of years ago. So there has been a steady up into the right increase. If memory serves across a bulk of homeowners, it's close to 15%. I may be off by a percentage two or two -- percentage point or two. But that is, broadly speaking where the -- how the percentage is break down.

The 15 -- again, the 15 was purely new. That’s still like 85 is graduation, 15 is fairly new, don’t you meant [ph]?

No, no. So if you look at the totality of a homeowner's book and you ask how many of the people who are today a homeowner, either condo or homeowners, about -- something about ballpark 15% of them started life with us as renters and then graduated, that number is increasing quarter-on-quarter. I believe every quarter since we launched pretty much we've seen that number increasing, and condo is ahead of homeowners. And that's closer to 20%.

Okay, thank you. Thank you. The reason I ask is I think of you guys as being a homeowners insurance company by first going after the renters and then pleasing and delighting them as you say, so that when they do mature and go through life stages, they then stay with you as they become homeowner as compared to specifically targeting your marketing towards homeowners' customers. So that's how I think of you and I want to make sure that's still accurate the way you kind of go about getting the homeowners business.

Yes, it is accurate. It is still the case that something close to 90% of our customers are joining us as first-time buyers of insurance. Oftentimes the on ramps that we spoke about, renters, the thesis they just laid out for renters is now repeating itself with other products as well. So pet affords another on ramp And people come looking for passing them will add there's other products but in broad strokes, yes.

Okay, great. Thank you for the clarification. Appreciate it.

The next question is from Tracy Benguigui of Barclays. Please go ahead.

Good morning. Apologies I had to join this call late, was on another earnings call. So my question was already asked, my apologies. Could you quantify the rate increases you're seeking in your 100 filings? And if you're getting any pushback for it by regulators, as they're trying to protect their constituents who are also facing higher inflationary pressure?

Hi, Tracy. Good morning. The question was not asked. So thank you for that. It varies tremendously from product to product and state to state. So it wouldn't be responsible for me to give you kind of a blanket answer for that. It really is a matrix of 3 or 4 by 50, and we tried to do this with tremendous precision. And in fact, even that in large measure understates things, because rather than just doing kind of crude base rate increases, we do use all the data that we gather in order to become more and more refined in our segmentation. And even as we raise rates in California for particular product, we might be decreasing it for some customers, increasing it for other customers. So it is a fairly complex matrix. And yes, of course we do you get pushback, and there are places where it's harder and easier, or slower or faster to get rate approved. I think the state of California has a special place in the hearts of insurers nationwide for being a place that it's been tricky, particularly for homeowners to take a rate commensurate with the risk and we’ve seen an outflow of a lot of insurance companies from that state for that reason. So I'm not sure it's actually protecting consumers, it's actually making it harder for them to get insured. But, yes, in some states and for some products, it's harder than in other areas.

Okay. And are you including an inflation guard on your homeowner policies to complement rate increases? I think that you can implement right away.

Yes, so we do have inflation guide approved in most states for homeowners' products. So we do have that capability. But we're doing something beyond that. We're doing a couple of things beyond that. So one is we are doing broad base rate increases, I spoke about the subtleties of segmentation. But when it comes to just keeping track -- tracking inflation, then we can do kind of base rate increases in order to keep track with inflation. In some parts of our business, it's very necessary. Tim spoke about some of these numbers before but add some color. The National Association of Homebuilders say that rates in for construction have risen 10% in 5 months, 20% in 12 months and over 30% over the last 24 months. So some areas like car like home are suffering hyperinflation, not just the inflation that we read about in the papers. And so we are taking broad measures to keep up with inflation. But beyond that, actually built into our system I referenced this earlier, built into our system is the ability to adapt or update rather Cov A [ph], which is the construction replacement costs in a homeowners policy to update that every time a policy is renewed. So we have access to a fairly broad and deep and current databases so that we can gauge with increasing accuracy more than we ever had before how much it would actually cost to affect that replacement or repair. And for both new products, new customers and on renewal, we are using the latest and greatest estimates. So inflation does flow that way as the limits increase because the costs have increased the rate tax to that pretty accurately. And if in the past, we were a little bit more tolerant in our underwriting guidelines, allowing people to select a replacement cost that is lower than what our databases are projecting, we gave a 20% wiggle room in the past. Newer underwriting guidelines are tightening that up as well. And we won't be insuring homes whether ratio is less than 100%. So we will be trusting these datasets and insisting on their implementation and that should keep us continuously adapting to inflation as well.

Is there any shift to move to actual cash value from replacement costs?

No. Our policies are replacement cost is what our customers expect. We pride ourselves on that. There's no talk of changing that.

Thank you.

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