Patrick Kaltenbach
Chief Executive Officer
Yes, thanks Matt. Really good question. Yes, as I pointed out at the investor day, it is important for us to continue to drive that mix more towards services on a contract, and the team is working hard on that, the telesales team and the sales team of course, working on continuously also bringing new--our new service story to our customers, including the new service offerings that we have, ensuring that our sales team and our customers understand the benefits of being under contract, what it means to them in terms of preventative maintenance, of uptime, response demand for service, 24/7 availability, etc. I see actually good momentum. I think we have made good progress over the last two years or three years in moving more of our services under contract, and it starts always at the point of sale, making sure that when we sell a product, we can have--our sales person can have an educated discussion with the customer of the benefits of being under contract. At the same time, we have increased the portfolio of services that we offer, as I mentioned before, from basic to comprehensive services, and that makes it also easier and more attractive to our customers to select a service contract. I see the shift ongoing and we are working on that, because in the end, it’s again a big win-win for both the customers and ourselves. As I said, we have the data analytics behind it, we know that customers under service contract are more likely to buy from us again because they have seen the full benefit of our offering, and for us it also helps us, of course, to drive more efficiency in services. It helps us to be more effective in scheduling services, making sure we optimize the coverage of our service and the timing when we can do services, and make sure the service technicians that we have are working most efficiently. Expect a continued increase there in terms of service coverage. It’s again beneficial both for us as a company but also a strong win for the customer.