Michael F. Hilton
Analyst · Oppenheimer.
Well, certainly, we expect the growth in the mobile segment because really, the smartphone piece, to mitigate from what we've seen over the last couple of 3 years because there was a big penetration issue. But last year, some time, I think, across the 50% mark and that's probably 2/3 to 3/4 of what's sold today are some form of smartphones. So you don't quite have the penetration piece. As we've talked about, the things that we look for are feature changes, so you've got the shrink that puts more computing power in there, which is good. But then, the feature changes also drive applications, whether that's things like camera modules, microphones, that kind of stuff. And then, form factor, where the size changes, also drive some additional growth. So it's a function of what the mix is in that area. And then, there's some new applications, some conformal coating applications that we've been involved with this year that we haven't in the past. So we're looking for those additional applications. But I would say, this year hasn't been a huge year from a feature-, function-driven growth, it's been more about sort of penetration. And I think, going forward, what we're looking at and one of the reasons we're making the transition to have capability to design and build all these systems in Asia, is to have the sort of midtier products that, as some of the guys that do things manually today or the different maybe lower-end phones or different lower market share phones today, that we can be in a position to get some of that business as well. Because today, that's either manual or it's, at most, sort of desktop applications. So that's part of our transition. So our view is, you won't see the penetrations continue at the rate it's at. I think from time to time, you'll see these feature changes, the shrinkage piece is always a plus and then, we're looking for new applications and broadening the customer base there is our growth. And then beyond just the mobile piece, we're looking at other areas like MEMs as an area of opportunity.