Welcome to the PetMed Express Incorporated, doing business as 1-800-PetMeds conference call to review the financial results for the third fiscal quarter ended on December 31st 2008. At the request of the company, this conference call is being recorded. Founded in 1996, 1-800-PetMeds is America's largest pet pharmacy, delivering prescription and non-prescription pet medications and other health products for dogs, cats and horses direct to the consumer. 1-800-PetMeds markets its products through national television, online and direct mail advertising campaigns which direct consumers to order by phone or on the Internet and aim to increase the recognition of the 1-800-PetMeds brand name. 1-800-PetMeds provides an attractive alternative for obtaining pet medications in terms of convenience, price, ordering and rapid home delivery. At this time, I would like to turn the call over to the company's Chief Financial Officer, Mr. Bruce Rosenbloom.

Thank you. I would like to welcome everyone here today. Before I turn the call over to Mendo Akdag, our President and Chief Executive Officer, I'd like to remind everyone that the first portion of this conference call will be listen-only until the question-and-answer session, which will be later in the call. Certain information that will be included in this conference may include forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995 or the Securities and Exchange Commission and may involve a number of risks and uncertainties. These statements are based on our belief as well as assumptions used based upon information currently available to us. Because these statements reflect our current views concerning future events, these statements involve risks, uncertainties and assumptions. Actual future results may vary significantly based on a number of factors that may cause the actual results or events to be materially different from future results, performance or achievements expressed or implied by these statements. We have identified various risk factors associated with our operations in our most recent annual report and other filings with the Securities and Exchange Commission. Let me introduce today's speaker, Mendo Akdag, President and Chief Executive Officer of 1-800-PetMeds. Mendo? Menderes (Mendo) Akdag: Thank you, Bruce. Welcome everyone. Thank you for joining us. Today, we'll review the highlights of our financial results, and we'll compare our third fiscal nine months (ph) ended on December 31st, 2008 to last year's quarter nine months ended December 31st, 2007. For the third fiscal quarter ended on December 31st, 2008, our sales were $43.4 million compared to sales of $37.3 million for the same period of prior year, an increase of 16%. For the nine months ended on December 31st, 2008, our sales were $171.3 million compared to sales of…

Thank you. We'll now begin the formal question-and-answer session. (operator instructions). Mark Arnold with Piper Jaffray, you may ask your question.

Good morning.

Good morning.

You mentioned the new customer growth was obviously very strong in the quarter. You hit on this a little bit right at the end of your prepared remarks. But do you have any way to gauge how much of that strength is related to the effectiveness of your targeted advertising versus customers may be seeking out cheaper alternatives or more convenient alternatives to visiting their veterinary clinic given the state of economy right now?

That's difficult to point. Having said that, obviously we spend more money. We spent about 18% more in the December quarter compared to the same quarter last year. And our... dollar wise, revenue wise, new orders grew 25%. So we gained basically 7% which is we got better results. We got $32 customer acquisition cost this quarter compared to $33 same quarter last year. So it was a better... little better response and average order size was a little higher.

Okay. I knew that was our question. I just... it'd be interesting to... I'm sure you'd be interested in it as well, trying to understand what's really driving that up. I guess, one other follow-up on that then, given that veterinary clinic business during the fall here had been down a bit. Historically when veterinary clinic business had been down, is that a good or a bad thing for your business?

It is... my guess is going to be, it's probably a good thing. If they are not going to the best, they're more likely to refill their pet medications through sources like us.

Okay, but you don't typically see a drop-off in the amounts filled... they're filling in at a different place?

No.

Okay. And then just one final question for me. The advertising environment, you said it was favorable. Give any sense of how you see that shaping up here in the next few quarters or any visibility as to whether that's going to remain attractive for you guys going forward here?

My guess will be, it should remain favorable to us.

Okay. Thank you very much.

You're welcome.

Kristine Koerber of JMP Securities, you may ask your question.

Yeah, hi. First of all, can you talk about, if any change in trends in as far as consumer spending behavior during the quarter? Was that pretty consistent?

It's fairly consistent for us. The reorder growth was a little soft which may be due to a decline in medication compliance by pet owners. Having said that, I wouldn't read too much into it since it was our off-peak season. But we'll watch if that trend continues.

Okay. And as far as gross margin, you talked about gross margin being down a little bit, because of product cost. Can you talk about pricing? I know you are planning on being a little more aggressive with the pricing during the quarter. Were you anymore aggressive than initially planned?

We were not anymore aggressive than what we initially planned, but we gave additional discounts to our customers. In the current economic environment, consumers are seeking sales. So we gave them what they're looking for. And we did that to help medication compliance.

Can you just comment on the competition? Were they extremely aggressive on discounting?

Really we focus on the veterinary interest where the market share is coming from. And there was no difference in competition compared to last year.

Thank you.

Michael Kupinski of Noble Financial, you may ask your question.

Thank you. I've just got a couple of questions. One is, I just wondered if you can just score for us what your thoughts are on your advertising campaign? You changed that to more animated characters that sort of thing. I was wondering if you saw any type of increased return just based on just the ad themselves and obviously your new customer growth and so forth. And you had favorable environment that I was just wondering what your thoughts were about the advertising itself. And then I have a couple of quick follow-up questions?

We think the new creatives performed well.

No. Not at this time, no.

I would anticipate some continuing leverage on the G&A line.

You're welcome.

Anthony Lebiedzinski with Sidoti & Company, you may ask your question. Anthony Lebiedzinski - Sidoti & Company: Yes, good morning. Got a couple of questions from me.

Good morning. Anthony Lebiedzinski - Sidoti & Company: Good morning. Hi, regarding your sales, can you comment as far as sales by region that you see any notable differences during the quarter?

No, not any material difference from same quarter last year. Anthony Lebiedzinski - Sidoti & Company: And as far as the gross margin, you had commented little bit about that, and you also mentioned that you did some discounting during the quarter. What are your plans for this quarter and perhaps maybe sort of what's your take on... where you think you'll do... you go ahead with the product pricing during the next few quarters?

In the... as I said in the current economic environment, consumers are seeking sales. So we'll satisfy that request by the public. And we will be more aggressive price wise. Anthony Lebiedzinski - Sidoti & Company: Okay. And my last question is regarding the tax rate which did... was a tad lower than I expected, any reason for that and also what are your expectations for the March quarter for the tax rate?

The percentage decrease can be attributed to higher tax benefits from stock-based compensation options for the quarter compared to the same quarter last year. For the year, we... our estimate is about 35% to 36%. Anthony Lebiedzinski - Sidoti & Company: All right, thank you.

You're welcome.

Mitch Bartlett of Craig-Hallum, you may ask your question.

Hi, I wonder if you could just talk in a little bit more depth on the average order value, the average order size and how that continues to do fairly well. Is that just price inflation or is there a mix shift? Or is there anything... any component of that? And then also if you could just maybe touch on the customers and their repeat frequency. Are they coming back more often? Are they coming back for a different set of products, just whatever you can add to that equation?

Okay. The average order size increase... I would say roughly half of the increase is due to price increases and the other half due to up-selling and cross-selling.

Okay.

The product mix was a little different due to us focusing more of chronic illnesses.

Okay. The more pain medication and that type of thing.

Yes.

Great. And on competition, I mean a number of us, I think, have noticed that Amazon seems to be fairly aggressive on price these days. But you are saying that your fight is against the best. And does it not matter that the rest of the channel gets more competitive as... rest of the direct marketing channel gets more competitive? Are you just taking share from the vets at this point?

We're taking share... the share is coming from the vets, and we're a one-stop shop. We are licensed pharmacy to conduct business in all 50 states. Most of the competition, including the name that you've mentioned, is highly unlikely that they will only get into prescription medication. Also, with our advertising and brand name recognition, we're known to the public as pet medication experts. This and our service levels are the keys for our future success, no matter who enters the market. And there was probably some excess inventory in the market. And it would be surprising if such deep discount can be sustained in the long term.

Is it showing up on your price matching at all with the deep discount, and when does that start maybe?

Not anymore than it did before.

Okay. Okay, very good. Thank you.

You're welcome.

(operator instructions). Ed Woo of Wedbush, you may ask your question.

Yeah. Is... was there any difference in the performance to clean (ph) your prescription and non-prescription products and what's the percentage of your products from non-prescription?

For the year it's 70% over the corner and 30% prescription, but off-peak season it skews more to prescription. There is more prescription and less OTC. Still OTC is the majority, but the prescription is higher than 30% during our peak season. It ranges to 40-42% range.

And did you see any changes other than normal seasonality in terms of people buying more or any effect from now I guess the retail weakness?

It was a bit more skewed to prescription this off-peak season compared to last year.

And on an administrative question, how long are pet prescription usually good for... before somebody would have to go back to a vet to be out of order medicine?

It's good for one year.

Great. Thank you.

You're welcome.

(operator instructions) Mitch Bartlett of Craig-Hallum, you may ask your question.

The capital expenditure, the amount that you were going to invest in the expansion of the warehouse and the call center and the like, has that been completed basically at this point?

All was completed. We are very close.

And that worked well?

Yes.

So how much additional dollars do you think you'll spend in the fourth quarter?

Thanks. That's all I have.

There are no further questions at this time.

Thank you, Trisha. We'll be focusing our efforts in three areas to capitalize on the pet industry's growth trend: one, capturing additional market share; two, increasing reorders with personalized communication and health education content; and three, improving our current service levels. This wraps up today's conference call. Thank you for joining us. Trisha, this ends the conference call.

Thank you. Thank you for your participation. You may now disconnect.