Andrew Duff
Analyst · the SEC, which are available on the company's website at www.piperjaffray.com and on the SEC website at www.sec.gov.
As a reminder, this call is being recorded. And now I'd like to turn the call over to Mr. Andrew Duff. Mr. Duff, you may begin your call
Good morning, and thank you for joining us to review our fourth quarter and full year results. It was a difficult second half to 2011, and our fourth quarter results were similar to the third quarter with modest profitability excluding the goodwill impairment charge. Compared to the third quarter, Asset Management revenues improved; public finance revenues rebounded; M&A revenues, while down, were solid. Equity financing revenues improved from the low level in the third quarter, but capital raising for IPOs was still largely on hold. Offsetting these improvements was lower institutional brokerage revenues.
We navigated reasonably well against a challenging and volatile operating environment in 2011, achieving positive pretax earnings in each quarter during the year on a non-GAAP basis. For the full year, our ROE was 2.3% compared to 3.4% for 2010. We reduced incentive compensation commensurate with our performance, and we further reduced our non-compensation expenses. However, we were not able to offset the impact of lower revenues and losses in Asia. Deb will provide more detail on our financial performance.
I'd like to focus the rest of my remarks on the strategic initiatives that we established in 2010 and our outlook for 2012. We remain committed to our strategy, and we made progress against it in 2011. Also, we remain focused on our key objective to increase the proportion of higher-margin, higher-return businesses in order to improve our return on equity. These businesses are public finance, Asset Management and M&A. In 2011, they represented 53% of our revenues, up from 50% in 2010.
I'll begin with public finance. With historically strong margins and returns, our public finance business made solid progress toward our goal of building a national franchise. Since 2009, we have expanded into the Northeast and Southeast and continued to deepen our presence in Texas. In 2011, we added 10 new senior bankers and entered Indiana, Pennsylvania and Tennessee. Also, we expanded our municipal distribution to support our increased origination capability. We now have approximately 150 professionals across the country dedicated to our public finance platform. And in a difficult environment, we gained market share. In 2011, our par value of negotiated issuance was down 15%, while the industry was down 36%. Our market share rose to 3.8% from 3.1% in 2010. We believe that the investments we continue to make in this business will position us well in the long term.
Now I'll turn to investment banking. The momentum in the fourth quarter of 2010 carried through into the first half of 2011. Our revenues from equity financings in the U.S. increased 30% in the first half of 2011 compared to the first half of 2010. However, in August, the European debt crisis and other macro issues surfaced, and capital raising slowed and didn't recover. Industry-wide in the U.S., there were 80 IPOs that were priced in the first half of 2011, but only 45 in the second half. We have maintained a strong competitive position however, and our clients selected us as the bookrunner on 46% of the U.S. equity financings that we completed in 2011. The number is 60% on our current U.S. filed backlog. As a bookrunner, we raised $2.4 billion of capital, our second-highest level ever. In 2011, we generated 60% of our fees from bookrun business, up from an average of 41% over the previous 8 years.
Our 2011 results in Asia were a stark contrast to our profitability in 2010. In the Hong Kong market, a majority of the IPOs typically come to the market in the last half of the year. Therefore, the impact of macroeconomic issues emerging in the last half of 2011 had a particularly onerous impact on our results. Asia remains a compelling long-term growth opportunity. China has emerged as the largest growth capital market in the world, the second-largest for middle-market companies. The capital raising aligns well with our sector and product expertise.
That said, we are committed to reducing our losses in the region despite lower revenues. And in the fourth quarter, we implemented a plan to do that. We reduced our headcount by 15% and reduced our non-compensation expenses. We are prepared to take additional actions in 2012, if needed.
Our key focus in investment banking is building our M&A franchise. We successfully transitioned our European team to an M&A-only model, and they made a solid contribution to results in 2011. Furthermore, we believe we can achieve a significant amount of M&A growth through our existing global resources. We selectively added senior talent during 2011, including in Asia and in the industrial and technology sectors. These actions together should give additional momentum to M&A in 2012.
Finally, Advisory Research and FAMCO continued to provide a solid foundation for growth in our Asset Management business. Asset Management represents 16% of our revenues and 48% of our non-GAAP pretax operating profit for 2011.
We ended the year with $12 billion of assets under management and a revenue yield, excluding performance fees, at a very solid 56 basis points. For the year, all key investment strategies performed well against their respective benchmarks. We more than doubled assets in our mutual funds to $131 million. The assets in the MLP product increased by $1.1 billion or 73%, which was mainly driven by $900 million in net new assets.
As we look ahead to 2012, we expect a continued challenging operating environment. The European debt crisis, a slowing economy in China and a slow economic recovery in the U.S. remain the largest factors hindering more robust growth. Against this backdrop, our lowered cost structure should enhance our ability to generate profits and create even greater operating leverage. And we expect to see more contribution in 2012 as a result of the investments we have made in public finance, Asset Management and the changes in M&A.
We have a clear strategy, and we will continue to execute it -- against it in the year ahead. Now I’d like to turn the call over to Deb to review the financial results in more detail.