Glenn Williams
Analyst · KBW. Ryan, your line is open
Yes. Andrew, we are seeing some success in our pull-through rate, as I mentioned in my remarks. And so, we're a little more optimistic now than we were last quarter. And I think I made a comment to that effect in my prepared remarks. But what we see around the convention, in years gone by, we saw significant differences. I'm talking about over the period of last 10 years, in momentum before convention and after convention. And we really didn't feel like that was a healthy dynamic. We worked very hard to have the maximum momentum before the convention and better momentum coming out, but not a huge difference between the two. And I think we've succeeded in that over the years. So, you're not going to see night and day difference in the first - the second quarter versus the third quarter, the first six months versus the last six months. However, we do make announcements at the convention and run incentives coming out of the convention. And so, what you're likely to see, as I mentioned in my remarks, is, as everybody comes out of the field, including travel for a period of a week to 10 days to attend, you see a little lull in all activity around the event itself. And then, based on the announcements we make and the excitement we generate and the vision we cast for the future at the event, you see some pretty strong momentum immediately after the convention. So, to your sales force size question, what we would expect is strong recruiting coming out of the convention. That's usually what we see, and we play into that because the recruiting dynamic with incentives is probably the easiest one to move. One of the reasons we've worked so hard on our licensing pull-through, and one of the reasons I'm glad we're seeing positive impact of that now, is because we need that in place so that when those large numbers of recruits come in, we're prepared to deal with them and try to get a reasonable pull-through rate of the recruiting surge that we would expect after an event. And all of that, nets out to improving our net sales force size and growth. So, you don't see the growth in the numbers. The licensing process is a one-month to a four-month process, and in some provinces in Canada, even longer than that. So, it's not something you see immediately after the event. But in the second half of this year and into the first half of next year, you would expect to see the strong recruiting front end of the pipeline. And the good pull-through we're experiencing, give us some positive momentum in sales force size over that extended period.