Sid Thacker
Analyst · JMP Securities. Please proceed with your question.
Sure. Look, I think we had to go back a little bit. We always -- this year was always supposed to be a year of two halves, right? So, when we provided guidance last quarter, we've said revenue growth in the back half of the year was supposed to be significantly stronger than the first half, right? So, we still believe that's going to be the case. But I think fundamentally what underpins our confidence on the growth for this year is, of course, number one, we've had a strong start to the year, but secondly, it's our confidence in the data that we have behind all of the key initiatives that we have lined up for the back half, right? So, we think, number one, the inventory changes are going to be significant, because ultimately, people come, customers visit Rent the Runway to rent the products they want, right? And if we make it very easy or much easier to find those products, to interact with our website very easily, I mean that is going to pay dividends in terms of the retention and the loyalty customers have, right? The other very significant change that we -- or the improvement that we've made to the site is, this personalized onboarding and RTR Concierge service, right? So, 55% of all subscribers will leave us do so within the first 90 days. So, we think it's been -- it's quite critical to address the pain points in those first 90 days. And here, we are providing a very personal SMS-based -- it's almost like your personal stylist and we're seeing very encouraging results from customers. So, I think fundamentally, we have very significant product improvements that we always had planned for this year that give us a lot of confidence that we're going to get to 25% subscriber growth.