Paul Hennessy
Analyst · Bank of America. Your line is open. Please go ahead.
Nat, I'll take that one. And I'll open with one of my standard answers. I don't know. But what I would tell you is that we are doing everything in our power to make sure that we are among the first to figure out all of the use cases for AI. You see the level of engagement that we've described in two weeks, and that tells us that we are fishing in the right pond in terms of our development, by listening to our customers and reading the tea leaves of which way this industry is going. We see, obviously, the most basic things, people are creating images for their use. We're using our underlying metadata to train models. And we believe that this is just scratching the surface of use cases for AI, where our minds go in a world where we are fine tuning search queries, to be able to generate content on behalf of our customers, that depending on the level of detail of those search queries, you start to enhance and maybe even replace some of the existing tool sets that are out there that are doing some of the basic editing and modification of images, because customers can actually create the very specific thing they're looking for. It's early days on all of those things, but there's a lot of avenues that we're exploring, and when you can leverage our platform, and I know, I think I dropped off when -- to answer the end of Andrew's part three of his question, when you build a platform like we have, assembled the content, breadth and depth that we have, layer on the product innovation, leverage our contributors, and by the way, our employees and many of which are best-in-class sales force that are sitting in the offices of our small, medium and large scale clients, innovation happens, new products happen and new opportunities happen. So, it's still the first pitch of the first inning for AI and its use cases. But we believe that the Shutterstock platform, and the company broadly is well-positioned to be first movers in whatever way this goes.