Jack Khattar
Chief Executive Officer
Yes. Regarding the – unfortunately, the situation we’re living in, you’re absolutely right. Actually, all the data points to the fact that many physicians, because they are also not going and don’t have a very active practice these days. They do have a little bit more time and we’ve been able to engage them through prelaunch activities education.So we’ve been very, very active in the digital space, not only to educate physicians about the molecule, the program, our data and so forth, but we also have a major outreach program, as well as a website for consumers, for patients themselves, education, a lot of educational materials that we have on our website, more to ADHD, which is really educating parents, caretakers, physicians, about the disease, and about what to really to look for in a good treatment and so forth, preparing for the launch of SPN-812.So we have these plans in place before the COVID situation. But as you pointed out, given the COVID situation, it really even made them more important and we were able to take advantage of that, so to speak, in a good way to really reach out to all these constituencies that will be very important for our launch.As far as the payer research, that was ongoing and our discussions continue to be ongoing with the payers. And we will have a much, much clearer idea of, obviously, as we get close to launch about the coverage from day one, or the kind of contracts we may have for – before we launch.So it’s a little bit premature for me to give you a very definitive. But nothing really surprising versus all the statements that we’ve made historically about the product, its positioning, the uniqueness of the data, especially also in light of the new scientific data that we published regarding its mechanism of action that it is truly almost a class of drugs on its own. It’s not atomoxetine, it’s not another atomoxetine or norepinephrine reuptake inhibitor.The serotonin component of this mechanism is very, very important, and it plays a very different role in its clinical profile. And that’s why we got the data with SPN-812, which was very different than atomoxetine.So all of this has played extremely well in favor of the product and its differentiation, not only with the payers, but also with the physicians as far as they understand now why the profile is, what it is, and why the Phase III data came out the way we did it.