Paul Arling
Analyst · Greg Burns of Sidoti and Company. Your line is now open
Yes, that – Greg, that would be our expectation. Obviously any operator in any of the high ARPU markets here in North America, in Europe, etc, many of the major markets in Asia, anybody who is in those markets is – that – wishes to grow into the future is building these hybrid platforms. The platforms, we’re talking about that have been struggling during COVID are not the modern hybrid platform, they are typically a point-to-point solution, many times IR controlled, infrared controlled, with no IP backdrop. So these products are difficult to install. So, they require a human to come into your home typically. I mean, I suppose it’s possible for a consumer to install them, but that would be about 1% of consumers, 99% of people will not attempt to install these systems. And they’ve struggled. So as those companies move to these advanced platforms, it will bring with it the ability to self-install. So these products can essentially be put on your front door step and you could take them in the house, plug them into the wall, plug the devices into each other and software takes over, including QuickSet and QuickSet Cloud. So there are implementations of that that are – have yet to be seen, and we’re working with customers to get that done, and as that happens, more and more of these platforms will be unaffected by things like COVID, because again as soon as a consumer can self-install, it’s simple for them to do themselves. But we still – we’ve had that issue for the last year during COVID and as Bryan highlighted, while we are – while it seems we are beginning to emerge from the difficulty of COVID-19, we haven’t completely opened up yet. Consumers are still – many consumers are still reluctant. So I don’t think we’re back to normal yet. We’re not back to 2019 environment yet. Do we think we’ll get there? Well, of course, I don’t think this lasts forever. I think it will take time. But in the meantime, we’re going to design programs where it won’t matter. We’re going to design products with customers where none of that will matter. And that’s what we’re doing.