Earnings Labs

Western Digital Corporation (WDC)

Q2 2019 Earnings Call· Fri, Jan 25, 2019

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Transcript

Operator

Operator

Good day, ladies and gentlemen. And welcome to the Western Digital Corp Second Quarter Fiscal 2019 Conference Call. [Operator Instructions] As a reminder, this conference is being recorded. I would like to introduce your host for today's call, Mr. Peter Andrew, Vice President of Investor Relations. Mr. Andrew you may begin.

Peter Andrew

Analyst

Okay. Thank you and good afternoon, everyone. This conference call will contain forward-looking statements within the meaning of the federal securities laws, including business plans and strategies, industry trends, and business and financial outlook. These forward-looking statements are based on management’s current assumptions and expectations and we assume no obligation to update them to reflect new information or events. Please refer to our most recent annual report on Form 10-K filed with the SEC for more information on the risks and uncertainties that could cause actual results to differ materially. We will also make reference to non-GAAP financial measures today. Reconciliations between the non-GAAP and comparable GAAP financial measures are included in the press release and Guidance Summary that are being posted in the Investor Relations sections of our website. With that, I will now turn the call over to Steve Milligan, our CEO.

Steve Milligan

Analyst

Thank you, Peter, and good morning, everyone. With me today are Mike Cordano, President and Chief Operating Officer; and Mark Long, Chief Financial Officer. For the second quarter of fiscal 2019, we reported revenue of $4.2 billion and non-GAAP gross margin of 31.3%. Non-GAAP operating expenses were $738 million and we delivered $1.45 in non-GAAP earnings per share with $469 million in operating cash flow during the quarter. Despite a softening business environment, our fiscal second quarter results were generally within our guidance ranges. Consistent with indications we provided at our Investor Day, overall demand trends exhibited a negative bias as the quarter progressed, subsequent commentaries from several companies in our served markets and highlighted continued demand weakness. Geopolitical and macroeconomic conditions have contributed to our customers having a more cautious outlook. Additionally Flash industry dynamics remain challenging. Consequently, our outlook for the March quarter will be significantly weaker than it would otherwise be given normal seasonality. I will comment on the actions that we are taking in response to current business conditions. First, we have been transparent in sharing our views on the evolving business environment and we'll continue to do so. In December 2017, we were the first to describe normalization trends in Flash and since then we've enhanced our disclosures to provide greater insight into how we are performing in both Flash and hard drives. Second, from a product perspective, we are entering calendar 2019 with the strongest product portfolio in our history. We expect to further enhance our portfolio throughout the year. In Flash, we continue to lead the industry's transition to 96 layer BiCS4 technology. We expect broad implementation of this technology across our product portfolio in calendar 2019. We have 96 layer products in customer hands today. In the December quarter of calendar 2019,…

Operator

Operator

Ladies and gentlemen please standby. Once again ladies and gentlemen please standby.

Peter Andrew

Analyst

Hi Sherry.

Operator

Operator

Hi yes, we can hear you now.

Peter Andrew

Analyst

Put me back on the line I'm going to begin the call.

Operator

Operator

You're in the line, sir. We can hear you now.

Peter Andrew

Analyst

You can hear?

Operator

Operator

Yes, I can hear you.

Peter Andrew

Analyst

Okay. We're okay on your side now?

Operator

Operator

Yes, I believe so.

Peter Andrew

Analyst

Okay.

Steve Milligan

Analyst

All right. Well, I don't know where we cut off. Anyway I'm going to back up - sorry about that, I'm going to back a little bit on my script. As we have previously indicated, we are taking actions to right-size our factory production levels while ensuring we are maintaining our competitiveness and technology leadership. In Flash, we are executing on the previously announced changes to our wafer output levels to reduce our bit supply growth for calendar 2019. We are also making adjustments to the pace of our capital investments in Flash in order to align of our bit output with our market demand. Additionally, we have accelerated the closure of our Kuala Lumpur hard drive manufacturing facility by almost three quarters. Lastly, we are implementing substantial cost and expense reductions across the company. In total, we are targeting $800 million in annualized reductions in non-GAAP cost and expenses. Mike and Mark will provide further details in their prepared remarks. The long-term growth opportunities for our business remain unchanged. Transformative trends such as artificial intelligence, machine learning, autonomous vehicles, mobility, and IoT will continue to drive massive amounts of data that needs to be captured, preserved, accessed, and transformed. Western Digital remains well-positioned to further capitalize on the fundamental opportunities associated with the rapid growth in the volume and value of data. I want to thank the Western Digital team and all our partners for their ongoing support. With that, I will now ask Mike to share our business highlights.

Mike Cordano

Analyst

Thank you, Steve and good afternoon everyone. We have spent the last two years aggressively investing and building our architectural platforms to power product line expansion. We are now at the point where these platforms and the products launched from these platforms are ramping as we enter 2019. The results of these investments gives us the confidence that we have the strongest portfolio in the company's history. Before I get into the details of our December quarter performance, I'd like to comment on how we intend to capitalize on the strength of our expanding portfolio throughout the calendar year and beyond. Our architectural platforms consisted of a combination of industry-leading-based technologies, internally developed controllers, and the corresponding firmware. The underlying storage technology whether Flash or the hard drive heads and media and the manufacturing and test processes to mass-producer products with high yields and industry-leading quality. We have developed our product portfolio to allow us to increase our participation and differentiated end markets that have strong growth prospects. We are also strengthening our market-facing capabilities across the sales, marketing, and go-to-market organizations. These key ingredients are allowing us to innovate and quickly bring products to our targeted end markets working collaboratively with our customers in the broader ecosystem. We are now in a position to drive greater participation in higher value markets and expect to corresponding improvement in the quality of our revenue throughout 2019. I will illustrate with a few important achievements today. For the data center we began qualifications of our NVMe SSD product in the December quarter and due to stronger customer pull we expect to ramp this product for the meaningful revenue by the middle of this calendar year. Leveraging our enterprise architectural platform and the associated IP blocks, we will be able to expand our…

Mark Long

Analyst

Thank you, Mike and good afternoon everyone. Revenue for the December quarter was $4.2 billion at the lower end of the guidance range, primarily due to a decline in Flash, offsetting slightly better-than-anticipated hard drive revenue. Flash revenue was $2.2 billion with a sequential bit growth of 5% and a sequential average selling price per gigabyte declined of 18%. Hard drive revenue was $2 billion. Non-GAAP gross margin in the quarter was 31.3% below the 32% to 33% guidance range due to a product mix for hard drives that included less capacity enterprise products and lower-than-expected Flash pricing. Non-GAAP gross margin for Flash was 35% and for hard drives 27%. Continued focus on operating expenses combined with lower variable compensation in the quarter resulted in total non-GAAP operating expenses of $738 million. And non-GAAP tax rate was 14.5% which was higher-than-expected. We also recorded a GAAP-only charge for various tax-related accruals of $496 million consisting of the true up for the repatriation taxes related to tax reform and future withholding taxes related to decisions about permanent reinvestment in foreign jurisdictions. These are not expected to result in the near term cash payments. Non-GAAP EPS was $1.45. Operating cash flow for the December quarter was $469 million and free cash flow was $24 million, primarily driven by lower operating income and a sequential increase in the inventory. Within inventory almost all of the sequential increase was driven by continued hard drive builds, due to the Kuala Lumpur plant closure. In the December quarter, we returned to $144 million in dividends to shareholders. We did not repurchase any common stock during the quarter. However, we did repay in full our outstanding revolver balance and made scheduled principal payments reducing our overall debt balance by $537 million. At quarter end, we had $4.1…

Operator

Operator

[Operator Instructions] Our first question comes from Aaron Rakers with Wells Fargo.

Aaron Rakers

Analyst

I do have a follow-up as well. Maybe to start given the questions that we've gotten through the course of the last month or so, Mark if you wouldn't mind just addressing the balance sheet concerns, your thoughts on the capital structure, the covenant situation as you kind of look at that threshold of roughly $0.50 a quarter in EPS and any kind of thoughts on how you view the dividend?

Mark Long

Analyst

Well, I'll talk about the first part and then Steve can talk about the dividend. So in terms of the leverage ratio, we are currently in compliance with significant headroom. And as we look forward we are focused on cash flow and we believe we have the necessary headroom through the near term and through our forecast period. And we certainly from a balance sheet perspective have sufficient liquidity to operate our business. And I'll let Steve talk about the.

Steve Milligan

Analyst

Yes and Aaron with regards to dividend we absolutely remain committed to our dividend. And so it's as simple as that.

Aaron Rakers

Analyst

And then as a quick follow-up. I think last quarter you had alluded to the view that possibly the near line, high-capacity business into the CSP's would see more or less flattish kind of year-over-year growth rate in capacity shift. Clearly the result of this quarter were worse the next expected. And so, as we work through the CSP kind of digestion what's your updated view on capacity shipments looking into the March quarter as well as any thoughts into the June quarter as well?

Steve Milligan

Analyst

Yes just to reiterate our view of the first half is remains the same, roughly flat growth year-over-year. It was our tough compare as you know what's growth resuming in the back half.

Aaron Rakers

Analyst

I want to be clear there. So flat year-over-year growth in total capacity ship would put you at -- I don't want to put numbers in your mouth, but roughly 50 exabyte which is a pretty notable jump quarter-over-quarter into the March? Is that right?

Steve Milligan

Analyst

Yes. So think about it mark zero growth year-over-year flat.

Operator

Operator

Our next question comes from C.J. Muse with Evercore.

C.J. Muse

Analyst · Evercore.

I guess first question in terms of your revenue guide. Can walk through how you're seeing contribution between the NAND side of things and the HDD side?

Steve Milligan

Analyst · Evercore.

Yes. So in terms of the guidance, it's about an 80:20 split. In terms of the delta from quarter - our current quarter to the past quarter.

Mike Cordano

Analyst · Evercore.

With 80% being flat.

Steve Milligan

Analyst · Evercore.

Exactly.

Mike Cordano

Analyst · Evercore.

So the line share the decline is Flash related as opposed to HDD related.

C.J. Muse

Analyst · Evercore.

And then as a quick follow-up, in the slide deck you discussed price aggression in HDDs and I'm just curious are you seeing that across all verticals? Is that related just a near-line? We would love to get clarification on that.

Steve Milligan

Analyst · Evercore.

No. In the slide deck it was talking about our client solutions business of that external hard drives. We do not see any of that within sort of standard devices business. The Capacity Enterprise or any of the other direct to OEM businesses.

Operator

Operator

Our next question comes from Vijay Rakesh with Mizuho.

Vijay Rakesh

Analyst · Mizuho.

Just wondering when you looking at the NAND side, if you can give us some color on what inventories look like exhibiting the December quarter versus the normal and same for the hard disk drive as well?

Steve Milligan

Analyst · Mizuho.

Sure. So can you go on mute we're getting feedbacks.

Vijay Rakesh

Analyst · Mizuho.

Sure. So I was asking - just wondering if you can give us some color inventory levels on the NAND side exiting the December quarter and hard disk drive as well. Hello?

Operator

Operator

Ladies and gentlemen please standby. Once again, ladies and gentlemen please standby.

Peter Andrew

Analyst

Sherry, are we coming through on your side?

Operator

Operator

Yes. We're coming through.

Steve Milligan

Analyst

I will restate the answer. In terms of inventory for the past quarter on a sequential basis we grew inventory by a little over $300 million and that was virtually all hard drive related and that was a function of both the bills associated with our KL closures and our return to normal inventory levels for capacity enterprise. So we did not have a significant build from a dollar standpoint in Flash. On a year-over-year basis, we have grown a little over $1 billion, and it's roughly half Flash and half hard drives. And it's basically, the same drivers for hard drives, but with Flash, it is a function of the cycle and holding more inventory. So that's our current position.

Vijay Rakesh

Analyst

And when you look at demand side in both NAND and hard disk drive, one of the hiccups has been the data center demand has been a little bit weaker. I was wondering, what your expectations are? I know you've talked about that it should come back in the second half. What gives you the confidence that it should come back in the second half given that it's still continues to be at very low level here? Thanks.

Steve Milligan

Analyst

So the confidence we have is a number of things. Obviously, it's through direct conversations with our customers. It's a combination of the rate of growth relative to their services remains sort of steady and constant. So what they need to do collectively is get through their optimizations as well as in some cases, there are some excess inventory in this system for that group of customers. So a combination of those factors gives us confidence that will see the growth resume for us in both sides of a business and the second half of the year.

Operator

Operator

Our next question comes from Mehdi Hosseini with SIG.

Mehdi Hosseini

Analyst · SIG.

I have one question, one follow-up. Going back to the NVMe commentary and how you're position for new product launch, I want to better understand your value and what is it that you've been able to get some design wins. I'm under assumption that three quarter of the NVMe SSD market is dominated by two and one Korean competitor dominating at least half of the market. And in that context, I want to understand what is it that gives you confidence that you're going to gain traction? And I have a follow-up.

Mike Cordano

Analyst · SIG.

So two things. One is the quality of the product we're bringing the market in terms of its relative competitiveness. And you sort of stated one of the other motivations. There is two guys with a lot of market share. They all preferred to diversify. So there is a pull from our customer base on those two factors and they're rather significant.

Steve Milligan

Analyst · SIG.

Yes, and the other thing Mehdi that I would add to that is we have to keep in mind that these are our traditional customers. I mean they deal with this across the product spectrum. We are a known supplier to them and so we're able to deliver the right product at the right time with the right cost. We arguably have a pretty good head start anyway given our pre-existing relationships.

Mehdi Hosseini

Analyst · SIG.

And my follow-up has to do with TMC in relationship in wafer supply agreement. And I'm just going to ask you and you feel free to how we're going to answer this. Historically you've been obligated to purchase a certain amount of wafer and it's been a cost-plus arrangement. Given all the changes that you're making cut backs on wafer starts and everything and in the context of where NAND process are going and the SSC revenue contribution not in the second half of 2019, how should we think about these relationship? Is there room for realignments of both party would benefit? And should we still assume that the prior arrangements that are based on sustain looking forward?

Steve Milligan

Analyst · SIG.

So two things. No. I'm not sure that you're characterizing the relationships the right way. We have the ability to throttle our wafer start levels on our own. Now there are certain fixed costs that they have incurred. For example building, setting up the building, some of the infrastructure costs that we don't pay directly that we are still obligated to pay for. And so we talked about this last quarter on our earnings call when we looked at that from the broad economic perspective from a cash perspective we determined that it was more economical given the supply demand situation to cut our wafer starts which we are doing and are in the process of doing and that will carry you through your kind of the first half of this year and we'll continue to evaluate what level that needs to be. But from your characterization and relationship is not correct. And the economic consequences of that for us were favorable well from a cash perspective essentially.

Mehdi Hosseini

Analyst · SIG.

Perhaps a better question would be, will the current downturn, bringing the two parties together? Everyone talks about the need for consolidation. And is this opportunity for a more close relationship?

Steve Milligan

Analyst · SIG.

Well that, I'm not going to speculate on that. Mehdi, I'm sure you appreciate that.

Mehdi Hosseini

Analyst · SIG.

Would you agree that industry needs to consolidate to better adjust to the industry dynamics supply and demand?

Steve Milligan

Analyst · SIG.

I'm not going to comment on that. I appreciate your questions Mehdi, but I'm not going to comment on that. Operator, can we go to the next call for questions please?

Operator

Operator

Our next question comes from Amit Daryanani with RBC Capital Markets.

Amit Daryanani

Analyst · RBC Capital Markets.

Hopefully, I got four questions as well. I have two though that I'll stick to. I guess, I'm surprised by the gross margins on the HDD side of 27%, Steve I don't think I've seen that since the time and slot time. So could you just touch on what's going on over there? And how do you see the path of the gross margins on the HDD side 2019?

Steve Milligan

Analyst · RBC Capital Markets.

No. Fair question, Amit. And the reality of it is just to be upfront. I'm not happy with the hard drive margins. I'm disappointed by the level there. It's driven by two things: one, weaker or lower capacity enterprise mix, which obviously capacity enterprise hard drive carries a higher-margin profile. And by the way we are carrying a cost burden in the HDD space, which is the reason why we're closing of Kuala Lumpur and not only the reason we're closing it, but also acceleration of that. And so as we finalize the closure of that facility and capacity enterprise are mix improves in the back half of the year, we'll see those margin levels to return to a more acceptable and traditional level on the hard drive space.

Amit Daryanani

Analyst · RBC Capital Markets.

And if just follow-up, and I realize everyone’s crystal ball are somewhat cloudy these days. But to the extent you could see and look at all the cost reduction initiatives that you guys have up. Do think gross margins in aggregate to Western Digital trough out of the March quarter and they start to improve for the rest of the year, or do you think June could be another soft quarter before things ramp-up in the backups? How do you think the gross margin trajectory from given all the cost reductions you guys are doing?

Steve Milligan

Analyst · RBC Capital Markets.

Well, let me give you a little bit. Let me answer your question. I'm going to broaden that question. So let's talk a little bit about how we see 2019 playing out. So let me talk about the top line first. So we would expect that for next quarter our fiscal Q4 and I'm going to speaking relatively general terms, but this will help all of you. Our revenue levels to look pretty consistent with what we're expecting for fiscal Q3. Going into the back half of the year we would expect that our revenues will begin to improve for two principal reasons: one, improvement in capacity enterprise volumes as our hyperscale customers return to more normal buying patterns and resumption of growth in terms of capacity enterprise. And then additionally, let's call it a seasonal bump in terms of our revenue kind of call it across the board both in terms of Flash as well as in other areas. So our revenue will begin to improve. Now I'm going to start your question on margin for the time being. I'm going to talk a little bit about OpEx. OpEx this quarter in terms of expectations, Mark touched on it is inflated beyond what it would normally be. It's an inflated -- it's inflated really because of a couple of different reasons. Inflated compared to fiscal Q2, because one we've got FICA taxes that kick in this quarter that for a higher wage or people that will kind of go away as we move through the quarter. And then the other thing is that we had some variable comp, credits that were in the December quarter that will not reoccur in terms of in the March quarter. So that's why that compared looks a little bit odd. When you then…

Operator

Operator

Our next question comes from Karl Ackerman with Cowen & Co.

Karl Ackerman

Analyst · Cowen & Co.

Steve or Mark I wanted to clarify on your - I appreciate all the commentary that you just gave. Thank you for that. But I did want to clarify on your gross margin and OpEx savings assumptions combined equating to a run rate of $800 million. Could you please remind me, how much of these savings are incremental beyond what you previously called out from integrating SanDisk exiting calendar 2020, which if I recall correctly, you expected an incremental $600 million from the end of 2018 through 2020? Secondly, where are the two largest buckets you expect to extract the $400 million of COGS savings from? And then lastly, how should we think about you reinvesting those savings into strategic growth areas of the market? Thank you.

Steve Milligan

Analyst · Cowen & Co.

So the first question is relatively straightforward. In that the entirety of the COGS actions are incremental to the previously announced SanDisk related synergies. So that will -- we were targeting 2020. And so these are separate from those. And then, when we think about the primary drivers from a COGS standpoint, these are first associated with our acceleration of the KL closure and rightsizing our HDD footprint. And then the second big driver is just an overall focus and improvement in terms of our other COGS related expenses on the primarily in the hard drive side. So the vast majority is associated with the hard drive side. I think those were the main points you asked. Was there?

Mark Long

Analyst · Cowen & Co.

I think there was a last question which I was going to answer. I have lost. I'm sorry I missed that. There was -- do we cover everything? You have a follow-up there?

Karl Ackerman

Analyst · Cowen & Co.

The reinvestments.

Mark Long

Analyst · Cowen & Co.

Where do we reinvest.

Steve Milligan

Analyst · Cowen & Co.

Reinvestment. Yes, so let me comment on that. I'm sorry. Yes. Reinvestment. One other things we make this point. One of the things that we are trying to do -- obviously, we need to tighten our belts, there is no question about that. I mean, it's a challenging market. Margins have been under pressure. So we obviously need to tighten our belts and we will do everything to do that. One of the things that we don't want to do I've used this phrase before as cut our nose off in spite of our face, right. So we don't want to unreasonably curtail our investments in terms of fundamental technology or in terms of fundamental product offerings. So those are areas where at present we other than trying to push on efficiencies and things like that we're not making fundamental cuts that we will believe will hurt either our short-term or our long-term competitiveness. Now that being said, as market conditions evolve, we will continue to evaluate. At present that's what we're trying to do and we believe that we can do that even with the aforementioned cuts that we're making in both cost and expenses.

Operator

Operator

Our next question comes from Sidney Ho with Deutsche Bank.

Sidney Ho

Analyst · Deutsche Bank.

I guess previously talking about fiscal 2019 cash CapEx of 1.5 to 1.9 and maybe another $1 billion of JV CapEx I assume that hasn't changed I understand you assess that throughout the year. Can you talk about within that budget, what are you planning in terms of wafer capacity additions versus just to kind of more technology transitions?

Steve Milligan

Analyst · Deutsche Bank.

So we are not expanding wafer capacity. So that's all tech transitions that you see from us.

Mike Cordano

Analyst · Deutsche Bank.

And just to address the qualitative side, we do continue to expect to be in that $1.5 billion to $1.9 billion range for total cash CapEx for fiscal 2019.

Sidney Ho

Analyst · Deutsche Bank.

And then my follow-up question is that in your prepared remarks you talked about bit supply crossover of 96 layers in BiCS4 in Q4 of this calendar year. And at your Analyst Day you showed a slide that says cost per gigabyte crossover between to 96 layers will happen sometime in the first quarter in calendar 2019. Is that normal to see a three quarter lack in terms of the supply bit crossover? In other words are there any changes to the technology road map and maybe can you remind us what kind of cost improvement per gigabyte do you expect this year? Thank you.

Mike Cordano

Analyst · Deutsche Bank.

So let me try to answer. That is normal. And that's really the benefit of the technology transition gets you the crossover earlier. But we have to continue to transition the fab to get a bit crossover. So that is standard and normal. And we've talked about this notion of our long-term cost down between 15 and 25. We think this year is at the lower end of that range and is driven as we get more of the production over to the BiCS4 96 layer output.

Steve Milligan

Analyst · Deutsche Bank.

So, going back to the Investor Day, we absolutely standby and – our ability to have the lowest cost per bit from a NAND perspective. So that belief and conviction remains.

Operator

Operator

Our next question comes from Jim Suva with Citigroup.

Jim Suva

Analyst · Citigroup.

Considering the cost-cutting that you're proactively doing can you help us compare to where that kind of gets us from a gross margin perspective or other actions you're doing? I believe last month at your Investor Day you gave some gross margin guidance longer term 35% to 40% if I'm correct and kind of what you're looking at now is 28% so quite a gap. Is there a road map to get back to that or if timeline or given that industry changes are those of the table? Thank you.

Steve Milligan

Analyst · Citigroup.

No. I think as Steve pointed out, we standby our long-term financial model with the gross margins of 35% to 40% for the reasons we stated at Investor Day. Currently, because primarily of the Flash cycle, we are below that range, we highlighted, we will periodically operate below the range and periodically operate above the range. And our actions are designed to improve our cost structure as we said a lot of that is focused on the HDD side of things, but we continue to believe that overtime as the Flash market normalizes and returns to a balanced stage, we will get head back towards our target range. But we haven't given a timetable for that.

Operator

Operator

Our next question comes from Wamsi Mohan with Bank of America.

Wamsi Mohan

Analyst · Bank of America.

Steve this was one of your weaker free cash flow quarters in a very long time. I was wondering, how you're thinking about the company's ability to drive free cash flow in Q1 and the rest of fiscal 2019? And just how quickly can you work down that inventory from the Kuala Lumpur build?

Steve Milligan

Analyst · Bank of America.

So you're absolutely right. I mean, free cash flow if you were essentially -- well cash flow were essentially were slightly free cash flow positive for the quarter. Right now, I mean, obviously, as our earnings compress cash flow terms under more pressure. I can tell you that what I am pushing the team, in other words, challenging the team is that, I'm going to talk about the current quarter that we remain free cash flow neutral for fiscal Q3. That's going to be a challenge. Certainly, not saying that don't take it as guidance per se. But we are absolutely pushing on cash flow. That is our number one priority. And so we are looking at all the levers we can from an economical standpoint to maintain a free cash flow neutral position from an operating perspective. And of course, that's before any financing activities whether that's payment of our dividend or any debt -- inventory debt pay-downs that we might have. And so we are successful at maintaining free cash flow from an operating perspective that would mean that we'd have kind of I'll call it relatively modest decline in our aggregate cash balance ending in the March quarter. So that's where we're challenging ourselves. But you're absolutely right. And valid to focus on that and it remains very much of a high-priority from my standpoint and accordingly with the rest of the management team.

Operator

Operator

Our next question comes from Mark Delaney with Goldman Sachs.

Mark Delaney

Analyst · Goldman Sachs.

The question is on the enterprise hard drive business. Looking at my model, I think units came in at the lowest level since the HGST acquisition. So there's a lot of discussion about the new line portion of that already on the call. But so maybe you could talk about the mission critical piece of that business. I know WD’s prior view has been that's there is still going to be a longer tail of that business and curious if any of the weakness in enterprise hard drives is related to mission critical and how you think your market share of mission critical is trending?

Steve Milligan

Analyst · Goldman Sachs.

No. We've talked about previously. We have exited that marketplace from a new developments standpoint. We are getting near the tail end of our participation from production shipments. So from that standpoint we prioritized investment in enterprise SSD and other areas. So from an overall market share standpoint, we probably seated some market share in the quarter just reported, but that's really about the end of our – our end of life shipment scenario.

Operator

Operator

And our next question comes from Munjal Shah with UBS.

Munjal Shah

Analyst · UBS.

I had two quick ones. How would you characterize the inventory in the channel and at the customers at current levels? And then on China, did you see any demands, I mean, what is your exposure there and what type of demand trends do you see there?

Steve Milligan

Analyst · UBS.

Let me comment. So I think channel inventories are slightly elevated. And inventory at end customers in certain pockets there's a substantial amount and that's part of the muted demand we see as we came into the quarter.

Mike Cordano

Analyst · UBS.

And certainly, I don’t - I mean, obviously people have talked about a softening environment in China in kind of a broad sense. And that's generally what we've seen and it's kind of across the board. I don't think that we've seen anything that is unusual or deviates from that. In other words smartphone guys are kind of enterprise business. So just kind of a general weakness but nothing that stands out in particular to highlight.

Operator

Operator

Thank you. I would now like to hand the call back over to management for any closing remarks.

Steve Milligan

Analyst

So thank you very much for joining us and we certainly look forward to continuing our dialogue. So have a great rest of the day. Thank you very much.

Operator

Operator

Ladies and gentlemen, thank you for participating in today's conference. You may all disconnect and have a wonderful day.