Operator
Operator
Good day, and welcome to the WeightWatchers International's First Quarter 2024 Earnings Conference Call. [Operator Instructions]. I would now like to turn the conference over to Corey Kinger, Investor Relations. Please go ahead.
WW International, Inc. (WW)
Q1 2024 Earnings Call· Thu, May 2, 2024
$9.91
-5.71%
Same-Day
+10.58%
1 Week
+11.11%
1 Month
-19.05%
vs S&P
-24.91%
Operator
Operator
Good day, and welcome to the WeightWatchers International's First Quarter 2024 Earnings Conference Call. [Operator Instructions]. I would now like to turn the conference over to Corey Kinger, Investor Relations. Please go ahead.
Corey Kinger
Analyst
Thank you, everyone, for joining us today for WW International's First Quarter 2024 Conference Call. At about 4:00 p.m. Eastern Time today, we issued a press release reporting our first quarter 2024 results. The purpose of this call is to provide investors with some further details regarding the company's financial results, as well as to provide a general update on the company's progress. The press release is available on the company's corporate website at corporate.www.com. Supplemental investor materials are also available on the company's corporate website in the Investors section under Presentations and Events. Reconciliations of non-GAAP measures disclosed on this conference call to the most directly comparable GAAP financial measures are also available as part of the press release. Before we begin, let me remind everyone that this call will contain forward-looking statements. Investors should be aware that any forward-looking statements are subject to various risks and uncertainties that could cause actual results to differ materially from those discussed here today. These risk factors are explained in detail in the company's filings with the Securities and Exchange Commission. Please refer to these filings for a more detailed discussion of forward-looking statements and the risks and uncertainties of such statements. All forward-looking statements are made as of today, and except as required by law, the company undertakes no obligation to publicly update or revise any forward-looking statements, whether as a result of new information, future events or otherwise. Joining today's call are Sima Sistani, CEO; and Heather Stark, CFO. I will now turn the call over to Sima.
Sima Sistani
Analyst
Thanks, Corey. Good afternoon, everyone, and thank you for joining us today. I'm proud to announce that WeightWatchers is off to a strong start. First, we delivered on our Q1 commitments with both top and bottom-line results. Second, we are succeeding in our expansion into clinical services as reflected by clinical subscribers of 91,000 at the end of the first quarter, ahead of our prior guidance of 85,000 subscribers. Our clinical business has undergone tremendous growth over the past year, now having nearly 4x the subscribers since we announced the acquisition of Sequence in March 2023, and we have grown this business in an environment of supply constraints for varying demand GLP-1 medications. Third, the improvements made to our core programs are yielding a tangible improvement in engagement and retention. For example, our activation rate, a metric defined by a member's food and weight tracking engagement and weight loss progress during their first 30 days on the program continues to trend positively with Q1 up approximately 6% year-over-year, and hitting its highest level since 2020. As a reminder, activation rate matters because activated members attrition rate is roughly half of a nonactivated member, and they are more successful on WeightWatchers over the long term. We are seeing improved user retention, particularly among newer cohorts with the average subscriber now on the plan for slightly higher than 11 months. And fourth, our focus on cost discipline is paying off. We delivered another record adjusted gross margin quarter, an impressive 68%. So, in short, we are executing on our plan by focusing on returning the company to profitable growth while transforming our business model for the future, and we remain confident in the full year guidance. While recent sign-up performance has been soft, much of this is due to an intentional shift…
Heather Stark
Analyst
Thanks, Sima. Turning to our first quarter 2024 results. Note that all year-over-year financial comparisons are on a constant currency basis. We ended Q1 with 4 million subscribers. This included 91,000 clinical subscribers, and we continue to be encouraged by growth in the business. Revenue totaled $207 million. Subscription revenues of $204 million declined 4% year-over-year, driven by a higher mix of subscribers within initial lower-priced commitment periods, mix shift from workshops to digital subscriptions and lower sign-ups for our WeightWatchers behavioral offerings versus the prior year first quarter. With the sign-up trend reflecting the lower level of spend dedicated to the core program versus Q1 2023. This was partially offset by $19 million in clinical revenue. Adjusted gross margin of 67.9% was another record high and up from 57.1% in the prior year. Primarily driven by our actions to reduce our fixed cost base and subscriber mix shift. In addition, the prior year quarter gross margin was negatively impacted by subscription and consumer product promotional bundles. Marketing expenses of $90 million were up 2% year-over-year, reflecting higher online advertising spend, including for our new clinical offering that was not in the year ago period, partially offset by lower spend of TV advertising and nonworking spend. Adjusted G&A of $56 million was up 7% versus prior year, primarily due to the inclusion of expenses for our clinical business. Adjusted operating loss was $6 million. Restructuring charges totaled $6 million in the quarter related to prior year plans. We recorded noncash impairment charges in the quarter for franchise rights acquired balances totaling approximately $258 million. These impairments were primarily driven by an increase in the company's weighted average cost of capital, reflecting market factors. Income tax expense was $55 million, which reflected the impact of an unusually high negative annual effective…
Sima Sistani
Analyst
Thanks, Heather. 2024 and 2025 are critical years and execution is of paramount importance. We've made significant progress with the integration of sequence and learned a lot during the winter season on key product and brand opportunities. We have been moving rapidly to incorporate those learnings into our product road map and marketing plans. At the same time, we believe WeightWatchers is uniquely positioned to dominate in the B2B and payer space. We expect this area of the business will contribute more meaningfully from a financial perspective in 2025 and beyond. We have conviction that payers and employers are the unlock for weight health in the medium to long-term, and we need to start winning share in this market today. Before we wrap up, I would like to welcome Donna Boyer, our new Chief Product Officer to WeightWatchers. Most recently, Donna was the Chief Product Officer at Teladoc Health, where she led the strategic shift from a single product to a multiproduct portfolio organization. Prior to Teladoc, Donna held product leadership positions at Stitch Fix and Airbnb. Our execution can only be as strong as a team executing and I am confident that Donna is the right product leader to ensure a cohesive one membership value proposition across core, IRL, B2B and clinic. Thanks for joining us. We are now happy to take your questions.
Operator
Operator
We will now begin the question-and-answer session. [Operator Instructions]. Our first question comes from Jack Wallace with Guggenheim.
Jack Wallace
Analyst
Congrats on a really nice start to the year. Just wanted to ask you a little bit about what you're seeing in terms of market conditions as we enter into the second quarter, particularly with advertising inventory pricing, as well as competitive behavior, particularly in light with just how expensive advertising was in the first quarter and would appear to be some really aggressive competitive behavior.
Sima Sistani
Analyst
Jack, thank you. Yes, we have seen the cost of media going up. And in general, I think that's why we have a great performance marketing function that accounts for those types of movements. And we have had -- seen some softness in the base business in April, but we're not overly concerned about that. That was an intentional shift in money out of April and into May so that we can align to more of our marketing milestones, which in general, obviously improve the funnel and make the dollars spent more efficient. So, we're really confident in our full year outlook, and excited also, of course, about our clinical subscription business and how it's scaling.
Jack Wallace
Analyst
Excellent. That's helpful. And then to that last point, you mentioned in your prepared remarks that there'll be an increased focus on promoting the clinical business. Obviously, we've got the special with Oprah later this month. Are there any other points of emphasis you'd like to disclose today in terms of your marketing strategy around clinical and maybe the percentage of the budget being dedicated towards the clinical strategy?
Sima Sistani
Analyst
Right. So, the overall marketing strategy is a 1 membership strategy. And I think that, that's what we can uniquely do is by marketing and speaking to the benefit of weight health and WeightWatchers, a brand that has been around for 60 years. That is the #1 doctor-recommended program, most clinically tested program that we are able to make a more efficient acquisition. Also, as we had noted previously, we are seeing conversion from within our core business to clinic. So, it behooves us to take a more aggressive approach in terms of our acquisition strategy towards the core business. And we're seeing that this is providing a lot of efficiency overall in how we go to market, not to mention our lapse database that we're able to continue to utilize when we see opportunities between our performance strategy and our nonpaid strategy.
Operator
Operator
The next question comes from Nathan Feather with Morgan Stanley.
Nathaniel Feather
Analyst · Morgan Stanley.
So, the end of the year behavioral sub guide does imply some acceleration through the year. Is it primarily the marketing campaign that you're launching? Because you’ve confidence in that? And then can you give more detail on that marketing campaign, timing, expected impact on marketing costs, that kind of stuff.
Sima Sistani
Analyst · Morgan Stanley.
Yes. I mean, there's not a lot that we're ready to share at this point. But obviously, we've announced our event next week with Oprah. But in general, it's about coming to the market as 1 membership. And we learned a lot from the winter season that between all of the different ways we can -- that we were confusing the market with a lot of different solutions. And so, moving forward, it's all about 1 membership come to WeightWatchers. Our program can increase in its personalization and support based on the level of care that's needed, and we're there for people throughout their various life stages.
Nathaniel Feather
Analyst · Morgan Stanley.
Great. That's helpful. And then if you be the clinical sub guide for 1Q, maintained the full year guide. I guess, how should we think about the key puts and takes that could lead that to come in at the high end or beat the rate of the year?
Sima Sistani
Analyst · Morgan Stanley.
Yes. So, as we mentioned, if you follow that and even at the bottom end of the subscriber guidance, we're really confident in our revenue and adjusted OI. So, we had made some intentional shifts based on what we were seeing in the market as well as to maximize within that weight health marketing campaign strategy. So yes, we do expect to see some acceleration moving throughout the year.
Operator
Operator
And the next question comes from Linda Bolton with D.A. Davidson.
Linda Bolton-Weiser
Analyst · D.A. Davidson.
Yes. So, you referred to this intentional strategy of shifting marketing spend, which you talked about on the last call. Given that was the new member growth weaker than even what you would have expected, or is it kind of in line? Given that you had planned the strategy to shift marketing -- just how is it relative to your expectations?
Heather Stark
Analyst · D.A. Davidson.
So, thanks for the question. Looking at the comments we made, we did see lower growth in new subscribers in April, and this is related to the marketing shift that we're referencing. So, we shifted our marketing spend to line up better with the activities that we're executing on, specifically starting with the event next week and then further into the marketing campaign that Sima is referencing.
Linda Bolton-Weiser
Analyst · D.A. Davidson.
So, is that in line with what you would have expected given the marketing plan?
Heather Stark
Analyst · D.A. Davidson.
So, it is -- no, it's a different timing than what we expected when we spoke last in February, and we shifted that based on the timing of our May event execution.
Linda Bolton-Weiser
Analyst · D.A. Davidson.
Okay. And then in terms of the ARPU being down mid-single digit for the year, you said you saw green shoots of improvement, I guess, in the second quarter? You said you saw green shoots here. So, are you saying there is a point at which during the year, the ARPU will actually inflect to be flat to up year-over-year? Or will it be down through each point in the year?
Heather Stark
Analyst · D.A. Davidson.
So, yes, so the ARPU that we've referenced, that's the total subscriber base. So, if I speak just to a digital subscriber as an example, it's easier to talk about one at a time. I think this is about the mix of in commitment versus recur-bill membership. We do see green shoots as we reference to the stabilizing. And in fact, in the core business, Q1 '24's ARPU was stable to Q4 '23. And that's even with proportionately more subscribers and long-term commitments. So, we had about 56% of members and long-term commitment exiting Q4, whereas 59% in long-term commitment exiting Q1. So, we expect to see ARPU expanding over time, and specific 2 comments that Sima made on the call, we do expect it to further expand as we execute on the plans to add clinical services for all members in the U.S.
Linda Bolton-Weiser
Analyst · D.A. Davidson.
Okay. And just on the clinical side, are you doing promotions together, clinical subscribers? And are those promotions in line with what you originally planned? Or are you having to do more promotion to get those subscribers?
Heather Stark
Analyst · D.A. Davidson.
I think Sima already spoke to the marketing execution being focused on 1 membership. But when you talk about promotions, we look at long-term commitment plans for our subscribers. And we have started doing long-term commitment plans for our clinical subscribers. And I would say they're in line with how we operate promotional activity across all of our membership.
Linda Bolton-Weiser
Analyst · D.A. Davidson.
Okay. And then can you talk about under what conditions you would lose access to your revolver? Like if your EBITDA were to drop to a certain level? Or just what would trigger not having access to that revolver?
Heather Stark
Analyst · D.A. Davidson.
No, there's no further trigger to leaving on the revolver. So, we have access to $61 million of the revolver.
Operator
Operator
The next question comes from Michael Lasser with UBS.
Henry Carr
Analyst · UBS.
This is Henry Carr for Michael Lasser. So, WeightWatchers recently sent out a letter to its members and former members noting that it understands the frustration with the closure of many of the physical meeting locations, how does WeightWatchers plan to address this? And is this why the segment's sub metric is under so much pressure?
Sima Sistani
Analyst · UBS.
Thanks, Henry, for the question. So, the workshop business has been under pressure for several years now as we have transitioned to a more flexible model, and had to close out some of the businesses and move to at locations. And yes, that's impacted members, as you can imagine. And so, we are still really committed to IRL. I believe that being a community in person is still the best way to be together. And some of the things that we outlined in that letter were ways that we were committed to the workshop business, for instance, opening up specific coach group chats that allow them to stay connected in case their location is a further drive than their original location used to be. Creating new affinity-based groups through virtual workshop meetings, and giving them the opportunity to let us know if they have a location that they would like to suggest for us to open a new ad space. And so, that's still something we're extremely committed to doing, and excited about some of the sentiment that we're seeing from those members receiving those communications.
Henry Carr
Analyst · UBS.
And as a follow-up, I just wanted to ask as the competitive landscape continues to get more and more intense. I think a large warehouse retailer just recently announced the operative with a marketplace to offer GLP-1 memberships and access to memberships. I guess, how does this intensifying competitive landscape play into your promotional strategy? And how is WeightWatchers going to -- how is the ability to attract new members going to change when we move off of this promotional strategy?
Sima Sistani
Analyst · UBS.
Right. So, I would say that our focus right now is, it's not about acquisition, it's really about retention with the clinic business. And you've probably seen us take a more cautious posture still on that part of our business given the supply constraints, which we're certainly still seeing. And so, we haven't really dedicated a significant portion of marketing motion to that effort because of the supply constraints. And it's important to us. People are coming to us for a subscription, and that subscription is only as powerful as their ability to get a comprehensive care plan, which includes insurance support for those medications. And so, if the medications are not there, that reflects poorly on us. And that means we're going to grow this business thoughtfully and over time. And so, honestly, I'm not that worried about the competitive landscape rather than making sure that we are doing our best with regard to the member experience. And I'm really happy to see some of the supply coming back on market, and our ability to help members get insured. We're still seeing about a 40% to 45% rate on the pre-ops, which is, we believe, better than what's out there for the insured population.
Operator
Operator
The next question comes from Alex Fuhrman with Craig-Hallum Capital Group.
Alex Fuhrman
Analyst · Craig-Hallum Capital Group.
Sima, you talked a little bit on the conference call about making WeightWatchers a covered benefit. I think some of your predecessors had talked about trying to strike insurance and B2B partnerships over the years, that never really turned into anything too substantial. Can you just kind of tell us what makes things different this time and when we might expect to see some progress on that front?
Sima Sistani
Analyst · Craig-Hallum Capital Group.
Thanks for the question, Alex. I think the main thing that is different is our understanding of weight and weight health has considerably changed and the recognition and around it being a disease. And we're seeing that these medications are life-saving and I believe in the same way that we saw a change over time with cardiovascular health. And then with mental health, you were going to see the same thing happen with weight health. And so, yes, we have new changes here within WeightWatchers, but this is a complete paradigm shift in our -- in the space and in this category. And so, that's the main thing that has changed outside of that. I think we're spending a lot of time with payers and their employees are asking for this, and it's going to start with the private sector in my mind. It's going to move to public policy, but the future of our business is as a covered benefit. And it's just a matter of time that, that starts rolling out. And you are already making progress in terms of the conversations, and our ability to do this is really more of an operational lift, honestly. We started that with the registered dietitians' consultations, which we mentioned on the call. Again, we'll start rolling that out in the next few months. Obviously, we do insurance support right now within the clinic business, and then claims billing will start to come over time, and we're very encouraged by the conversations that we're having with insurance companies.
Alex Fuhrman
Analyst · Craig-Hallum Capital Group.
Okay. That's really helpful.
Operator
Operator
Next question comes from Stephanie Davis with Barclays.
Stephanie Davis
Analyst · Barclays.
Sima, I applaud the B2B shift, I do think it makes a lot of sense. But I do want to acknowledge that when digital health companies make a pivot from D2C to B2B, there's a lot of investment costs around back-end rebuilds and sales force structure that's necessary to accept insurance and sell employers and payers. And that also means a lot of head count costs. So, with that in mind, can you just walk us through how we should think about the forward investment spend to make some of these shifts you've talked about? And given the scrutiny being put on vendor health lie, some of these payers and employers as they look to go and sign-up new folks, I know you guys have a great brand, but how are you talking through your leverage as you have these conversations?
Sima Sistani
Analyst · Barclays.
Thanks for the question, Stephanie. Good news. I'm here to report. We've been in this business for like 2 decades. And so, the infrastructure is there. And yes, the sales motion is a bit different now as we move from perks to a covered benefit, but a lot of that infrastructure is already here and have been simmering, and it's really exciting that we get to put that business to work now. And in terms of the build-out, as I mentioned, you would be surprised, most of it, I would say, is already in our G&A. So, this is really just about engaging in the strategic conversations. And what we're finding is a lot of excitement for a trusted brand to drive the right level of enrollment and engagement that makes the ROI worth it. And the payers, they're looking for cost mitigation, they're looking for lasting outcomes. They want ROI for metabolic conditions, and we have a unified solution.
Heather Stark
Analyst · Barclays.
I just want to add on to that, Stephanie, to Sima's comment on G&A. We have guided to expecting G&A of $210 million to $220 million, which is down from $223 million in 2023. And that includes the net new clinical business, obviously, but also the investment in B2B. So, when Sima says it's included in there, it's including there, but it's done with holding our G&A below flat year-over-year with the investments that we're making.
Stephanie Davis
Analyst · Barclays.
Understood. A quick follow-up on that. I guess that you've sold employers before like I seem the B2B boost, but except in insurance requires a lot like back-end programming in an app. So, is that all factored in G&A? Is that like a build-out that you've already done and you've hired that kind of head count? How should we think about that? And then you touched on this, my actual follow-up about accessibility headwinds, but it was brought up by some of the drug distributors as something that could be a headwind for the year. So, how are you managing access to the treatment? And are you having a willingness to steer to compound alternatives as there is demand?
Sima Sistani
Analyst · Barclays.
Okay. I'll follow up. I'll let Heather handle leverage. But on the follow-up, I think what -- so what you're talking about more is the claims billing. And yes, that is obviously, there is -- Exactly. So, yes, we are doing that work to contract with insurance carriers to allow for billing for services. Currently, we're pursuing both in-house strategies, as well as partnerships, and we expect to be rolling this out in phases, the first of which was the -- on the RDs that we mentioned, but we'll be getting into labs as well as clinicians, and doing all the requisite contracting and provisioning that is required. So, absolutely, that's a lift and shift, and it's happening.
Heather Stark
Analyst · Barclays.
And then the other part of your question was around system and people investments. And yes, those are included in our G&A. Some of it is in our gross margin, depending on the type of system that it is, but these are factored in.
Operator
Operator
The next question comes from Karru Martinson with Jefferies.
Karru Martinson
Analyst · Jefferies.
I think the last caller referenced this, but in terms of the medication supply, what are you seeing there? And is that a headwind for you guys in terms of growing clinical this year?
Sima Sistani
Analyst · Jefferies.
I mean, yes, we're in a cautious posture as I mentioned. We are seeing that with the entry of that, that there has been some more opportunity there. And we can only report out what we're seeing between what the Novo and Lilly are sharing out. But what we are doing is within the clinic business, we have a programmatic way of reporting out which pharmacies have the supply. And so, when a member is unable to get their supply from a certain location, we can then basically point them to the nearest location with supply. And this has been a really great feature that has helped our retention. It's proprietary data, and we have been using that to help our members in the meantime. But yes, we have the same public information that you all do. But alongside this proprietary information that we're getting through the pharmacies, we feel good about our ability to sort of work through the supply-constrained environment.
Karru Martinson
Analyst · Jefferies.
Okay. And then when we look at liquidity, first quarter if you can remind me again, about $20 million of cash went out for the restructuring that you had accrued last year. And then kind of what are the remaining cash payments for the restructuring that you need to make?
Heather Stark
Analyst · Jefferies.
Yes. So, the $20 million that we referenced associated with cash going out for restructuring is the full year 2024 estimate. Q1 was approximately $13 million in cash of that 20%. And in terms of cash use, our first quarter is obviously a high cash use first quarter with marketing certain compensation items like bonus, and then entering the second quarter, we also had the sequence acquisition. And then obviously, our interest coverage as well.
Karru Martinson
Analyst · Jefferies.
That sequence acquisition was made on April 10, I believe?
Sima Sistani
Analyst · Jefferies.
That's right.
Heather Stark
Analyst · Jefferies.
So, we do expect cash to build through the second half of the year. And as we shared, we expect a modest increase in cash from operations year-over-year.
Operator
Operator
The next question comes from Jack Wallace with Guggenheim.
Jack Wallace
Analyst · Guggenheim.
I just wanted to ask about the Personify Health partnership you announced earlier this month and how that's accelerating your B2B strategy?
Sima Sistani
Analyst · Guggenheim.
Sure. Welcome back, Jack. We are really excited about this channel. We have a few large prospects that are asking to work with us but have requested that we come through either their carrier or virgin pulse. So, landing these deals are really critical, and to our overall strategy with some of those larger employers. And yes, Personify Health works with thousands of large and jumbo employers, and they are the preferred wellness platform for Cigna employers. So, we're hoping to start turning that on to customers by midyear through the end of the year.
Jack Wallace
Analyst · Guggenheim.
And should we think about this as the start-up as opposed to a one-off of a partnership strategy on the B2B front?
Sima Sistani
Analyst · Guggenheim.
This is the ongoing work that we're doing on the B2B front is certainly not a one-off. There's a lot of volume happening in terms of our B2B conversations right now.
Operator
Operator
And the next question comes from Nathan Feather with Morgan Stanley.
Nathaniel Feather
Analyst · Morgan Stanley.
Okay. I just wanted to look at some of the product improvements. So, it's an interesting any improvements you have scheduled for '24 that you put out in the deck, maybe help think about the potential impact and may be interesting to go back and do a bit of a retrospective on the major product of 2023, and I think primarily peer-to-peer messaging and what Eat Just and how those have impacted the product experience, and maybe there's some of the things that are driving up activation rate in the quarter?
Sima Sistani
Analyst · Morgan Stanley.
Right. Well, so I'm sure you noticed that we talked about how our activation rate is the best that it's been since 2020. We are seeing core retention now over 11 months. A lot of product improvement is also happening on the clinic side as well. And so, it takes time for these improvements to read through, and so much of our business is word of mouth, and the more activated that -- the more we are able to activate our members, the more likely they are to be successful and teleprint. And so, we're really excited about the next sort of fleet of changes, if you will, and really kind of honing in on that care experience and feeling like somebody who comes in is just going to have everything that they need to be successful and make the healthy habits that they need. And ultimately, any great product road map starts with solving member problems. And so, as we continue to sort of get to know the insights and the data from each new cohort, we continue to develop and shift our road map alongside of that. And so, what a lot of those things that you're seeing are the problem that we are addressing, having to do with making better food decisions that's built on, for instance, the what to eat strategy from last year or the work that we are doing on WW together, and the opening up of the clinic tab is also an extension of the work that we started to do around progress and community. And so, these are just ongoing builds to helping our members be more activated, have more success, increases NPS. Does that help answer the question, Nathan, or do you have a follow-up?
Nathaniel Feather
Analyst · Morgan Stanley.
Yes, that's helpful.
Operator
Operator
This concludes our question-and-answer session. I would like to turn the conference back over to Sima Sistani for any closing remarks.
Sima Sistani
Analyst
So just to recap, we are proud of the results we are seeing so far in 2024, really encouraged by our progress in improving retention in our core WeightWatchers program, growing our clinical business and building momentum in B2B. I'm looking forward to our live virtual event next week, making the shift a new way to think about weight with Oprah Winfrey. Joining the conversation will be diverse in influential voices and leading medical experts. The Main Event it's going to start at 6:00 p.m. Eastern, will be live streamed on YouTube and remain available for on-demand viewing. We are really dedicated to shifting the culture, changing the conversation from weight loss to weight health. And I believe this will be a highly visible cultural moment that's going to help us amplify that commitment. And I thank you all.
Operator
Operator
The conference has now concluded. Thank you for attending today's presentation. You may now disconnect.