Good morning and good evening, ladies and gentlemen. Thank you for standing by for Yalla Group Limited Second Quarter 2024 Earnings Conference Call [Operator Instructions] After management’s prepared remarks, there will be a question-and-answer session. Today’s conference call is being recorded. Now I would like to turn the call over to your speaker host today, Mr. Logan Ye, IR Manager of the company. Please go ahead, sir.

Hello, everyone, and welcome to Yalla's second quarter 2024 earnings conference call. We released our earnings press release earlier today, and the release is now available on our IR website, as well as our Newswire outlets. Before we continue, please note that the discussion today will contain forward-looking statements made under the safe harbor provision of the U.S. Private Securities Litigation Reform Act of 1995. Forward-looking statements involve inherent risks and uncertainties. As such, our future results may be materially different from the views expressed today. Further information regarding these and other risks and uncertainties is included in our earnings release and our annual report filed with the SEC. Yalla does not assume any obligation to update any forward-looking statements except as required by law. Please also note that Yalla's earnings release and this conference call include a discussion of unaudited GAAP financial information, as well as unaudited non-GAAP financial measures. Yalla's press release contains a reconciliation of the unaudited non-GAAP measures to the unaudited most directly comparable GAAP measures. Today, you will hear from Mr. Tao Yang, our Chairman and Chief Executive Officer, who will provide an overview of our latest achievements and growth strategy. He will be followed by Mr. Saifi Ismail, the company's President, who will briefly review our recent business developments. Mrs. Karen Hu, our Chief Financial Officer, will then provide additional details on the company's financial results and discuss our financial outlook. Following management's prepared remarks, we will open the call to questions. Mr. Jeff Xu, our Chief Operating Officer, will join the Q&A session. With that said, I would now like to turn the call over to our Chairman and Chief Executive Officer, Mr. Tao Yang. Please go ahead, sir.

Thank you, everyone, for joining our second quarter 2024 earnings conference call. We are pleased to report strong second quarter results, even with the impact of Ramadan, which lasted from March 11 through April 9 this year, our second quarter revenues reached USD 81.2 million, beating the upper end of our guidance. This outstanding performance underscores the remarkable popularity of our flagship applications, Yalla and Yalla Ludo, as well as our effective strategy for high-quality growth. Our operating efficiency improvements are also yielding positive results, elevating our net margin to 38.6% in the second quarter. Throughout the second quarter, we remained dedicated to enhancing our operational procedures, boosting user engagement, optimizing technology utilization to improve efficiency, and refining our user acquisition strategy. This effort has empowered us to build a more engaged community of users, who exhibit high willingness to spend on our content and service. Supported by our solid business fundamentals and dedicated teams, we remain proud to capture new business opportunities and fulfill MENA users' evolving online social networking needs. The ongoing digital transformation in the Middle East continues to attract attention globally in this year with international tech companies keen to explore opportunities in the region. 2024 marks Yalla's 8 years in the Middle East and the eighth anniversary of our flagship product, Yalla. Over those years, Yalla has grown from our Group's first voice chat product into the world's most downloaded voice chat app for 2023 based on [data.ai's] research with a highly engaged and loyal user community. Keeping our user first philosophy in mind, we have consistently created memorable experiences and forged deep connections with our users by iterating and upgrading our products to meet their evolving needs. Meanwhile, as an industry pioneer, we have helped propel the evolution and development of Internet products and…

Hello, everyone. Thanks for joining us today. Let's take a closer look at our second quarter operations and our product performance. We redoubled our efforts to enhance user experience and engagement this quarter, and we are pleased to see these efforts paying off across our vibrant Yalla community. Our average monthly active users increased by 14.1% year-over-year to 39 million, reflecting our products enduring appeal. For example, our 8th anniversary celebration provided us with an opportunity to engage in new users and loyal fans alike with our explored award of Yalla event. This iconic online festival was featured in the Apple Store and Google store, boosting average daily consumption of gold coin game currency to record high for our anniversary events. We are also leveraging offline events to strengthen our product and brand awareness, including our Ludo Champion Offline Tournament series. The 2 tournaments we have held thus far in Riyadh and Baghdad, where smash hits attracting over 150,000 registered players and garnering overwhelmingly positive feedback from participants. In June, we celebrated their success with a magnificent slide show on the Burj Khalifa in Dubai, the world's tallest structure, and for Yalla, a symbol of MENA's endless possibilities. Offline events like these deepen gamers engagement with our products and enhance our brand influence locally, further unlocking the MENA region's potential. We are also thrilled to announce that Yalla partnered with the Dubai Department of Economy and Tourism, DET for third Dubai Esports and Games Festival, DEF in April. As part of the collaboration, Yalla Ludo hosted an online tournament Game Battle with the DEF attracting over 4 million participants. We incorporated Iconic Dubai landmarks and symbols into Ludo's interface, including themed dice, board themes and avatar frames, providing players with an immersive gaming experience celebrating Dubai's vibrant culture. This collaboration…

Thank you, Saifi. Hello, everyone. Thank you for joining us today. Our financial performance remained robust through the second quarter of 2024. Our top line again exceeded our expectations and sustained our year-over-year revenue growth momentum, as we strove for high-quality development and user growth. Our consistent operating efficiency enhancements also continued to yield positive results. Our net income -- our net margin rose by 2.9 percentage points year-over-year to 38.6%, while net income increased by 10.9% to USD 31.4 million. By leveraging our solid business fundamentals, we will remain primed to capture new business opportunities and deliver sustainable value to our all stakeholders in the long run. Let's move on to our detailed financials for the second quarter of 2024. Our revenues were USD 81.2 million in the second quarter of 2024, a 2.5% increase from USD 79.2 million in the second quarter of last year. The increase was primarily driven by the broadening of our user base and our enhanced monetization capability. Our solid revenue growth was also partially attributable to the significant increase in ARPU, which grew from USD 5.8 in the second quarter of 2023 to USD 6.6 in the second quarter of 2024. Now let's take a look at our costs and expenses. Our total cost and expenses were USD 51.6 million in the second quarter of 2024, a 6.8% decrease from USD 55.3 million in the same period of last year. Our cost and revenues increased by 2.5% to USD 29 million in the second quarter of 2024 from USD 28.3 million in the same period of last year, primarily due to higher commission fees paid to third-party payment platforms, as a result of increasing revenue generated. Cost of revenues, as a percentage of total revenues remained relatively stable at 35.7% in the second…

[Operator Instructions] At this time, we will take the first question from the line of Sarah Hu from Haitong International.

Congratulations on a solid quarter. So could management elaborate more on the sales and marketing strategy and trends in 2024?

Sarah, thank you for your question. We have insisted on quality growth strategy in 2024, which requires consistently optimizing our sales and marketing strategy and efficiency. This includes more detailed budget management, a focus on ROI and diversifying user acquisition channels, online and offline, among other things. As you can see from the financial report, our efforts have resulted in a solid improvement in our sales and marketing efficiency over the past 2 quarters. We think our sales and marketing expenses will remain at a similar level for the second half of 2024. Though, we may launch new products for test in Q4, your feedback indicates we need to increase our sales and marketing budget to promote these products. We will adjust our guidance accordingly.

Our next question today will come from Xueqing Zhang of CICC.

Congratulations on the solid quarter. You did well in the first half of this year. So how are the company's key products performing in third quarter and what's the management outlook for the full year in 2024?

Hi, Xueqing. This is Yang. Thank you for your question. For 3Q 2024, according to what we have observed over the past month and a half, Yalla and Yalla Ludo, our flagship applications are performing well and stably, as we continue to roll out new features and operating events. And you can also see the trend from the guidance we provided earlier, we think Q3 is likely to outperform Q2 at this point. On the margin side, the Yalla Ludo team is organizing a series of offline tournament across different cities in MENA to increase our brand’s local impact, efficiently penetrate the market and reach more users through offline channels with higher ROI. So you can see that our operating efficiency is consistently improving. For the rest of 2024, I think we will maintain this solid and stable trend with improved efficiency. Hope this answer your questions.

Our next question will come from Chenghao Li of CICC.

Congratulations on a solid quarter. My question is about our game business. How should we view Yalla Game's strategy, and could management share more color on new games' test feedback and the launch time line?

Hi, Chenghao, thank you for your question. For Yalla Game, this year, we are allocating more resources to our in-house teams’ self-developed products, mainly focusing on mid-core games. We are accumulating valuable experience and broadening our team’s expertise through this process, which will empower us to move forward with confidence in the future. We currently have 3 self-development mid-core games in our pipeline and plan to start testing by the end of this year. Then we need some time to work on iterations based on the feedback we achieved from the users before we start on scale promotions. Meanwhile, we are also proactively discussing collaborations with potential partners in the game industry. We’ll let you know once there’s anything we can share publicly.

Our next question today will come from Kaifang Jia of CITIC.

Hi, management. I have a question about your overseas markets. So would the company consider furthering your company's scope outside of the Mid East?

Kaifang, thank you for the question. As always, we will remain dedicated to the Middle East market. We’re also keeping our eye on opportunities in other markets. For instance, we currently have Parchis, which focuses on the South American market, which is one of our tests to explore the overseas market. Going forward, if we see that new products have popularization potential, not only in MENA, but also in other markets, we may consider conducting global promotions. However, our main focus is undoubtedly on the Middle East markets, where we have unique advantages and continue to leverage our core capabilities to enhance our growth potential.

Our next question today will come from Lincoln Kong of Goldman Sachs.

So my question is about capital allocation. So how does the company view in terms of increasing the shareholder return versus continue investing into any new initiatives or R&D process?

Lincoln, this is Karen. Thank you for your question. Yalla is dedicated to return value to shareholders through our share repurchase program. As of June 30, 2024, we have deployed a total of USD 35.5 million for share repurchases. Given our solid fundamentals, we will continue to conduct our share repurchase program, while considering cash dividend payments in due course. We will keep you posted if we have anything new to report. In terms of new initiatives, our strategy team is proactively looking into opportunities that may have synergies with our current businesses and fit with MENA culture and local users’ needs, and we remain open to these possibilities. In short, we believe strongly in Yalla’s long-term potential and dedicated to generating value for all parties involved. I hope that this answers your questions.

The next question will come from Rachel Guo of Nomura.

My question is that your -- the Yalla Ludo has already hosted several online and offline tournaments across MENA and can management share with us, is there any further plans in the future upon this?

Rachel, thank you very much for your question. Since the end of last year, our team has been hosting a series of online and offline noodle Ludo tournaments with our local and global partners across several cities in MENA. We believe this move enhances our brand’s local impact, helps penetrate the local market and further expands our user base. We have received very good feedback on the tournament series so far from both local users and our partners, and we are receiving more invitations from potential partners conducted similar tournaments in different cities and different countries across MENA. So far, we have 2 more tournaments scheduled for the second half of the year to engage more users in different countries, and we plan to keep building on this momentum.

As there are no further questions now, I'd like to turn the conference back over to management for closing remarks.

Thank you, once again, for joining us today. We look forward to speak with you in the next quarter. If you have further questions, please feel free to contact Yalla's Investor Relations or Piacente Financial Communications. Both parties' contact information is available in today's press release, as well as on our company's website.

The conference has now concluded. We thank you for attending the presentation, and you may now disconnect your lines.