Jay Jackson
Analyst · Piper Sandler
Sure. And yes, you're exactly right in the Q3. If you noticed the adjusted EBITDA margin increased to the highest EBITDA margin that we've ever had over 60%. And yes, we were a little more strategic in Q3 where we saw some very interesting opportunities, put that money to work. And historically, we've seen sometimes when you look at Q3, particularly as you're coming towards the end of the summer months, you've got a little bit of a shortened period there and then teeing up for Q4. So we're actually quite pleased where Q3 ultimately came out and with the increase in margins, just made a ton of sense to us. But we're -- how we strategically deploy capital, we still want to be very thoughtful and very smart about it. And then on a go-forward run rate basis, yes, as we look at Q4 last year and compare Q4 to this year, our expectations that we'll continue to see this maintain and grow from here. Some of that is capital dependent on based upon new capital that we're obviously raising within our funds, but not just that, but also demand. And we're seeing a pretty high uptick in demand from institutional capital who want to access this asset class due to the underlying nature of the asset class being that it's an uncorrelated yield. So as more volatility in the market gives us more opportunity to not just originate policies as people are seeking liquidity, but beyond that, build larger portfolios for investment funds who are seeking to capitalize on this asset within their own funds. So we expect that to continue to grow. We are definitely out there, as Patrick had alluded to quite often increasing our ad spend, and we're able to capitalize that, I think, in a successful way. And from the one -- whether that's going to be $120 million or slightly above or below that, what we see in Q4 or even going forward, I think that, that's a fair run rate, but we are obviously driving on a consistent basis to increase it. And we're always looking to increase it. I mean if you look at this number over the last 2 years, I mean, I think we're at 2x or even more on that number. And at some point, you go 1.5x to 2x to where we are today, we're starting to see some normalization and predictability around as we predict capital. However, as more opportunities present themselves over the next, I think, 6 months to 1 year, we could see that go up.