Larry D. De Shon - Avis Budget Group, Inc.
Management
Yeah. It's interesting. As we look at all of our new mobility opportunities, this one that you referred to, I think, is a really creative solution that our Zipcar team came up, and it's actually doing already quite well in just the test markets that we put it in. Where we've come up with a product for those people that just don't want to bear the cost of a car, insurance, the gas, the damage, the maintenance, the parking, and particularly in the cities that we've tested and where parking is quite difficult, when they only really need is to drive to work and back and they don't really use their car on the weekends. So we're now offering this product where from 5: 00 in the morning on Monday until 7: 00 in the evening on Friday, this car is dedicated to you, this spot is dedicated to you, and you pay a monthly fee plus a mileage fee. And you have your insurance and gas included and the parking is guaranteed. We're seeing a really nice response to that product. So, it's interesting. As we look at new mobility types of products, whether it's across the Zipcar space or – in the car-sharing space or whether it's on the rental car side, new mobility is really an important area that we need to get into. How do we offer new mobility solutions beyond the traditional rental car by the day, by the week, by the month and as well by the traditional hour rental that we see on the Zipcar side. In Zipcar, we launched in London, Zipcar Flex, which is – you pick up the car and you pay by the minute, not by the hour, but by the minute, and you can drop the car in any parking spot that the municipality authorizes. That is seeing a big uptake in London. We're seeing a huge growth in members because of it. We've had some of our largest month growth of new members that we've ever had in Zipcar in London, and a lot of that has to do with people really aligning with that product and really wanting it. So these are just a couple examples of new mobility solutions that we'll continue to take a look at across all of our brands as we go forward. What percentage it is of the total revenue in 10 years? I don't know. But I think we're at the really early stages, so that that would just be a guess, but I think it's an exciting opportunity for us. And we're really thinking in those ways of how do we drive more mobility opportunities and solutions for people who now are starting to look for more mobility solutions as they've given up on their own car ownership.