Fred Lampropoulos
Analyst · CJS Securities
Let me give you an example of another area that we’re looking at. One of the things that we’re doing now that we didn’t have to do in the past is we’re attending more tradeshows. I’ll give you some of them. We attend the SIR Meeting; the GUEST Meeting, which is coming up in New York in a couple of weeks; the Global Embolization Meeting; TCT and the PCR; in addition to the DDW, which is an endoscopy meeting and a few others.
But one of the things we have found is that are sometimes the traffic has been a little bit slower. So I have instructed our marketing departments that we should effectively cut our booth space in half. That means that you’ll have less cost, you’ll have less transportation and you’ll have less personnel. We still have a presence, we’ll be much more focused on new products instead of trying to show the whole company. So we’re looking at things that are relatively easy to do.
But some of those will not take effect and you won’t see effect of those as Kent pointed out. For instance, if we look at the SIR Meeting, we essentially said that next year that we’ll be about half of where we are today and we’ll have a different focus rather than the whole company. But we won’t see those effects, but those decisions are being put into place, so that we can downsize in some of these areas, but still have the effect that we want in terms of the presence of the company and having a meaningful presence, but still pull back and maybe a little bit more conservative in those approaches. So we’re doing a number of those types initiatives as well.
In terms of research and development, we continue to invest and I would like to talk about some of these new products that I alluded to. If we take a look at our EndoMAXX Stent, it’s a relatively new product which we just released. It’s doing very, very well. We talked about the BIG60 Inflation Device and we still have the EndoMAXX EVT and what we call the TIO product which is a new disposable product as well as the dilatation balloons for our endoscopy.
Now one of the areas that we’re really doing much better and that we hope we’ll be able to -- we haven’t turned the corner yet, but we’re getting there. If we look at the Endotek business, we’ve reduced our losses in that division from almost $1 million a year ago to about $330,000 for the quarter. We would expect that by the time we get to year-end we’ll be profitable. It might just be one month or 2 months, but we’re going to start to make a profit in this division and next year it’s going to be very profitable.
And so it’s taken us longer than we thought, it’s been painful for us and painful for you. But we think that this division has great growth prospects. Gross margins I should mention are approaching 60% and could get as high as 70% as we move down the road. So instead of being a drag, we were just talking about this a couple of calls ago, it’s going to start to be a great contributor. So we’ve worked hard on these divisions and I think this is one that’s making a lot of progress. Last month when we take out inter-company interest expense, it was essentially at almost break even.
Now so one month does not a trend make, but we believe that we’re on the right track in this particular division and it’s going to be something that we’ll be able to talk about proudly. We’ve always talked about it proudly and particularly the patients that it serves and the quality of the products. So there is another area that we’re very excited about.
In terms of other new products, let me go over them a little bit, I’ve talked a little bit about them. The Elation Dilatation Balloon, very nice market, it’s in our Endotek division; we’ll be filing 5 10-Ks on that product in the next 60 to 90 days. And so then we’ll have to go through the regulatory process, but this is an area that’s a new technology for the company. It’s one we’ve worked very hard on and one that we think will service for a number of other balloon products in other divisions of the company as we now expand our balloon technology.
I talked about the Ba6 Touch. It’s an exciting product. As Kent pointed out, we’re doing 13.5% on our inflation device when you take out one of our OEM customers, but this new inflation device is a 30ml device that will have a capacity of 35 to 40 atmospheres in terms of its pressure rating. And it’s an extraordinary device that we’re excited to get into the marketplace. I mentioned the hydrophilic sheaths, I mentioned the ONE Snare, I mentioned the TIO.
Let me talk you about our Concierge Guiding Catheters. For a number of years we’ve had a guiding catheter, which we’ve been selling in Europe. But because of patent issues we have not brought those -- that product forward. We’ve developed a new product. In trials, animal trails and bench trials with cardiologists, they’ve rated this product equal to or better than any on the market. It’s a natural fit, will be later on this year, but this is a product that has $150 million to $200 million worth of market in the U. S. alone. We’re very excited about this product and what it means for Merit.
We have the Botti [ph], this is kind of an interesting little product and drives a lot of issues. And this will be something that I’ll talk you about on the road. Of course, the Ostial Pro is doing well, we’re opening new accounts. And the thing that’s really exciting about the Ostial Pro is what it does and the access it allows us and the pull through that comes from this. So these are products that we’ve essentially just introduced. We’ve trained our sales force, they’re out there in about and it’s one of those products that nobody else has. Nobody has a product like this anywhere and we’re very excited about what it means in the marketplace. Kent?