Earnings Labs

The Simply Good Foods Company (SMPL)

Q4 2019 Earnings Call· Tue, Oct 29, 2019

$13.72

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Transcript

Operator

Operator

Greetings. Welcome to Simply Good Foods Company's Fiscal Fourth Quarter 2019 Conference Call. At this time all participants are in a listen-only mode. [Operator Instructions] Please note, this conference is being recorded. I would now like to turn the conference over to Mark Pogharian, Vice President of Investor Relations, Treasury and Business Development. Thank you, you may begin.

Mark Pogharian

Analyst

Thank you, Sherry. Good morning. I am pleased to welcome you to Simply Good Foods Company earnings call for the fourth quarter ended August 31, 2019. Joe Scalzo, President and CEO; and Todd Cunfer, CFO, will provide you with an overview of our results, which will then be followed by a Q&A session. Note that comments provided today related to the full-year fiscal 2020 outlook excludes any potential benefit from the Quest’s as the acquisition is yet to close. The Company issued its earnings press release this morning at approximately 7:00 AM. Eastern Time. A copy of the release and accompanying presentation are available under the Investors section of the Company's website at www.thesimplygoodfoodscompany.com. The call is being webcast live on the website and an archive of today's remarks will also be available there. During the course of today's call, management will make forward-looking statements that are subject to various risks and uncertainties that may cause actual results to differ materially. The Company undertakes no obligation to update these statements based on subsequent events. A detailed listing of such risk and uncertainties can be found in today's press release and the Company's SEC filings. In addition, management will make references to adjusted EBITDA, a non-GAAP financial measure that it believes provides investors with useful information with which to evaluate the Company's operating performance. Today's earnings release includes a reconciliation of the most directly comparable GAAP financial measures to non-GAAP measures. And with that out of the way, it's my pleasure to turn the call over to Joe Scalzo, President and Chief Executive Officer.

Joe Scalzo

Analyst

Thank you, Mark. Good morning, and thank you for joining us. Today, I'll provide you with highlights of our full-year performance, I’ll recap the fourth quarter results, and I'll give you an update on our business. Then I'll turn it over to Todd to discuss our fourth quarter and full-year financial results in a bit more detail, after which I'll open the call for questions. But before I begin, I want to say thanks to all of our employees, many of whom I know are listening on this call, who made this historic year possible. At 30,000 feet, fiscal 2019 looked like a real easy year and I think it'd be further from the truth. Our unexpectedly strong point-of-sale results required our team to execute a number of challenging initiatives that included on selling retail or promotion during our busiest season, delaying new product launches and securing about 25% more supply with very little notice. We're fortunate to work with a talented group who are some of the most passionate people that I've encountered in my career. As a team they executed superbly in a very challenging environment. Our people come to work every day with a sense of purpose to provide consumers with products that make a difference in their lives and provide customers with products, services and shopper insights to help grow our collective businesses together. They can be justifiably proud of our 2019 results and the work that they did to prepare us for successful fiscal year 2020. We delivered another strong quarter, with both financial and point-of-sale results greater than our expectations. For perspective, full-year net sales, gross profit and adjusted EBITDA increased double digits every quarter on a percentage basis versus last year, and cash generation was strong. Our full year results were well above…

Todd Cunfer

Analyst

Thank you, Joe, and good morning, everyone. Let me start with two points as it relates to the numbers you see on the slides that follow. First, for comparative purposes, we will review financial statements for the 13 weeks ended August 25, 2018, and 14 weeks ended August 31, 2019. Second, we evaluate our performance on an adjusted EBITDA basis based on our asset-light strong cash flow model. We have included a detailed reconciliation from GAAP net income to adjusted EBITDA in today's press release. We believe this measure is a key indicator of the true underlying performance of the business. Let me start with a review of our fourth quarter and full year net sales drivers. There are some moving parts in here that affect the comparison to IRI-measured channel data, so let me walk you through it. Core volume growth has been solid all year and has been the primary driver of our sales increase. Specifically for fourth quarter and full year, volume increased 29.3% and 22% respectively. The increase in Q4 is driven by the solid POS growth, the 53rd week, as well as the benefit of sales in transit that we discussed last year. Recall, in our Q4 2018 conference call, we disclosed that the company has historically recorded revenue using the FOB Shipping Point methodology. Far trade promotions resumed in the third quarter, continued in the fourth quarter, although the depth and frequency was slightly lower than last year, resulting in modest price realization. These gains were partially offset by the change in how we account for services provided by some of our customers. And as we've discussed throughout the year, in the year-ago period, this cost was recorded in selling expense. Before I discuss gross profit and adjusted EBITDA performance, note that in the…

Joe Scalzo

Analyst

Thanks, Todd. In summary, we're confident in our ability to execute and capture the growth opportunities in fiscal year 2020. We expect reported 2020 net sales growth to be at the high end of our long-term target, which is an annual increase of 4% to 6%. Please note that the extra week included in fiscal year 2019 will be a headwind of about two points to year-over-year comparisons of reported net sales growth in fiscal year 2020. And we expect adjusted EBITDA will grow at a somewhat higher rate than sales. The above outlook reflects continuing to grow total buyers with buy rate flat to prior year's historic levels, better in-stock position versus prior year and a return to more normal promotion frequency; more challenging POS comps and our expectation that retail takeaway will somewhat moderate; and input cost inflation expected to be offset by the company's previously disclosed strategic sourcing initiatives; and marketing expense will increase in line with sales growth. We're really excited about the upcoming closing of the Quest transaction. The process is progressing and the business is tracking with our acquisition model. Quest retail takeaway across all forms including the core bar business remain strong. With the equity raise behind us and the term loan syndication on track, we anticipate closing the transaction in the first half of November. And we anticipate net leverage of about three and 3.25 points or less by fiscal year-end, August 2020. As we shared with you over the last year, we're confident in our business and we're confident in our ability to execute against our strategies. We're delivering on our financial objectives while investing smartly in the business, a path that we believe will continue to create value for our shareholders. We appreciate everyone's interest in the company, and we're now available to take your questions.

Operator

Operator

Thank you. [Operator Instructions] Our first question is from Chris Growe with Stifel. Please proceed.

Chris Growe

Analyst

Hi, good morning.

Joe Scalzo

Analyst

Good morning, Chris.

Todd Cunfer

Analyst

Good morning, Chris.

Chris Growe

Analyst

Hi. I just wanted to ask you – you had a very strong fiscal 2019, so congrats on that. And I just want to get a better sense of, as you look to fiscal 2020, some of the demand-generating activities. You've got marketing up in line with sales. Can you talk more – a little bit more about new products? And then promotional spending getting back to normal levels will still be up year-over-year, as I understand it. So I just want to get a sense of how those things you think are going to help drive demand growth, if you will, in fiscal 2020?

Joe Scalzo

Analyst

Yes, Chris. First, I'd say, we tend to look at our business first by – from a consumer perspective. So we've enjoyed now two years of total buyer growth. That obviously has a nice effect as we move into 2020 and that the number of retained or multiple-year buyers that we have coming to the business this year given our historic rates will continue to be strong. So we feel really good about our total buyer growth. Our advertising, so we're shooting new spots with Rob as we speak. Those will go on air in January behind pretty good media weight. We've got relatively consistent data on the effectiveness of those and the return for those. So we expect total new buyer growth during the year to continue to be strong. So we like the overall platform that will drive base velocities in our business due to buyer growth. I expect new item distribution to be more flattish than not, maybe we'll grow a little bit, but we're not expecting huge gains from distribution. And as you mentioned, I think incremental volume will be good because we'll have more weeks of activity than we did a year ago.

Chris Growe

Analyst

Okay. And then – so just two quick – go ahead, sorry, just two out there.

Joe Scalzo

Analyst

No, go ahead, Chris.

Chris Growe

Analyst

Okay, sorry. So just a two quick follow-ups to that. One would be the new item distribution. Typically with a brand growing the way it is, especially base volume velocity being so strong, you tend to see distribution gains. It sounds like you don't have those built in, but would you be – I guess, to understand, would you be – would you expect some of that potentially through the year? And then the second question relates to just the – you're going to have some benefit year-over-year due to the comps – due to – you'll have stronger shipment growth versus your point-of-sale shipments early in the year. I just want to get a sense of if you have any kind of framing of how big a benefit that could be in the first half of fiscal 2020?

Joe Scalzo

Analyst

Yes, I think – to answer your first question on distribution, we do have some new items going in. I don't think it's going to appreciably improve our distribution. Our business, we're, on average, pretty close to 40 items in distribution today. So in most cases, we're seeing swap out for weaker items. We may see some gains, but we don't – we haven't factored that into our plan for the year. Todd, do you want to talk about it?

Todd Cunfer

Analyst

Yes. So you're absolutely correct, Chris. We expect the shipment flow to be a little bit back more to normal. Obviously, the first half of last year, it was a headwind of about four or five points per quarter. I do not expect all of that to come back. It will be probably in the middle. So I would expect in the first half of the year, we will benefit from maybe two or three points in each of Q1 and Q2, as we kind of get back to normal shipping patterns. And then obviously, we'll have a little – we'll have a – we had a huge benefit, if you remember, in Q3, that will come out in Q. But you're right, we'll get to more of a normal historical shipping pattern.

Chris Growe

Analyst

Okay. Thanks so much for that.

Operator

Operator

Our next question is from Brian Holland with D.A. Davidson & Co. Please proceed with your question.

Brian Holland

Analyst

Thanks. Good morning, gentlemen. I'm curious about the commentary, Joe, you made during your remarks about – it sounded like stronger confidence in not just buyer growth, but buy rate growth. I know you had sort of talked about wanting to get more data and have more time to assess as you pivot from programmatic to self-directed dieters, what those buying trends might look like? It sounds like they're incrementally positive, but can you give us any sense? I mean, is the repeat rate of the loyalty or purchase frequency materially better? Or any sort of improvement off of what you've seen from kind of the historical, sort of, core consumer that you had in your base?

Joe Scalzo

Analyst

Yes. Hey Brian, let me reiterate, I think what my comments said just to make sure we're clear. In 2019, we saw two major impacts from a buyer standpoint. We saw strong growth in total buyers. So household penetration increased, what surprised us, we expected it based – we expected that based on our marketing – what we anticipated for marketing effectiveness and the amount of media spend. So we expected that. What was really expected to us was buy rate improved. And it improved beyond what we historically have seen buy rate to be. And it was appreciable. So it was noticeable and it was a multiplier to our growth rate. As we planned 2020, we do not and we anticipate we'll hold on to that buy rate level, but it's going to be flat to prior year. So if you just kind of do the math, total buyers growing by rate flat, highly unlikely we're going to see 20% growth again. We're going to – we'll be at more moderate levels, still top-tier in food, but we don't expect to see that kind of 20%-plus growth. And it's because buy rate, we can't – hard for us to imagine buy rate continue to grow at the rate it grew last year.

Brian Holland

Analyst

No, no. But, of course, you've got tailwinds as the consumer backdrop seems favorable for bringing in more households. So if you've got the strong buy rate, that's – but I appreciate you clarifying that. That's helpful. So just a quick question about the competitive landscape. You're not the only player that maybe is emerged from some capacity constraints in the industry. Premier Protein, I know this is on the shake side. I know there may be limited exposure or limited channel overlap. So maybe I'm answering my own question. But as you see some folks come back and get some distribution back and get some capacity back, are you seeing any changes from a promotional standpoint, from a competitive or a distribution standpoint that's squeezing maybe particularly on shakes, but just broadly overall.

Joe Scalzo

Analyst

Yes, great observation. I think that's one of the factors to Chris' earlier question, why don't we see more incremental distribution? There's a fair amount of new product entry coming in right now. In the case of Premier, they've kind of relaunched the SKUs that they discontinued when they had their supply issues. Quest actually just launched their ready-to-drink shake within the marketplace right now. There are a lot of activity from – in keto items. So it's a kind of a phenomenon we're seeing right now, particularly from SlimFast. There's a lot of pressure on the shelf right now from a new product standpoint. We don't typically see a lot of switching with any of those brands. But what it does is it puts pressure on the shelf, it puts pressure on promotion, to access to display. We're seeing a little of that in our business right now, nothing that would greatly concern us, but stuff that we keep our eye on.

Brian Holland

Analyst

Thanks. And then last question for me. If you can comment, I know that we haven't yet closed Quest, but noticed that the debt priced a week or two ago a little bit higher than what I might have been looking at in sort of my pro forma outlook. I'm curious, if that fell with – if you can comment as to whether that fell within your range of expectations and whether there would be any expectation that, that would impact cash EPS guidance?

Joe Scalzo

Analyst

So obviously, we're not done with the pricing yet. We're hoping to get the term loan debt finished in the next week. So a little bit too early to tell. Obviously, if the pricing moves up, yes, it will have a slight impact on cash EPS. But we're confident that we'll get a very competitive rate.

Brian Holland

Analyst

Got it. Thanks for the color.

Operator

Operator

Our next question is from Bill Chappell with SunTrust Robinson Humphrey. Please proceed.

Bill Chappell

Analyst

Thanks. Good morning.

Joe Scalzo

Analyst

Good morning, Bill.

Bill Chappell

Analyst

Can you talk a little bit more – I mean, just – obviously, the business growth is moderating. Just kind of trying to understand how you compare to where it moderates? I mean, in terms of data or something that kind of – as we see the growth go from 25% down to the mid-teens. That's understandable with – as it was such a strong number. But I'm just trying to understand, does it moderate all the way back down to 6% to 8% – 4% to 6%, especially if you've still got 4x the market opportunity? And it seems like over the past two years, you've kind of broken through. I'm just trying to understand how you get comfortable on how fast it flows?

Joe Scalzo

Analyst

Yes, we – first of all, we wouldn't consider our growth slow growth. That would be my first observation. So I think you have to put this in perspective. Our growth rate for 2020 is going to be top-tier in food, full stop, right. So for us, it's – we take a look at it across a number of vectors and just kind of triangulate. So the first thing we look at is buyer flow, which has been the most predictive in our business. How many buyers, how much are they buying, what's their loyalty? That has been, for us, the most predictable model. Where it kind of broke down last year a little bit for us was the buy rate just accelerated. We're still trying to dig into that and understand that a little bit. So we get a good view of the year just based upon horizontal buyer flow over time or longitudinal buyer flow over time. We then take a look at it from a customer standpoint. And we do it a little bit like Chris' question earlier, what do we expect in base velocities? What do we expect in distribution? And then how do we view incremental volume or promotion volume? And then we triangulate, frankly that way, building up from customer first and then we get a decent estimate. So that – those are the points that we'd use to really understand where we expect the year to kind of fall. We then factor in what we sense is competitive environment, so access to display, access to shelving, any sourcing, any interaction that we might see among competitive brands in our business. And we use that kind of to affect our thinking too. But it's a good question. It's in fact – and I've had this experience in the last 15 years with some other businesses I've run. In fast-growing categories and fast-growing brands, it's really hard to call growth rate because they tend to be a little bit more volatile than your average zero to 1% businesses. So we do our best to look at a number of factors. And the only thing I would tell you, it tends to be more of a factor of what we do than what competition does. So if you can execute well, if you have good plans, if you have good data around the effectiveness of your plans, you typically have a pretty good feel for what your business is going to do. Does that answer your question?

Bill Chappell

Analyst

Yes. I mean, yes, it does. I guess, second, maybe I missed it, but kind of contribution from SimplyProtein. I know you've talked about how that's -- distribution gains and kind of outlook for that business in terms of contributing to growth.

Joe Scalzo

Analyst

Yes, Early innings. Distribution is building. So I think we closed the year just under 20% ACV. Velocity, where it is, is doing really well. So I would say too early to call on SimplyProtein and how it's doing in the U.S. We'll keep updating as we get more data over time.

Bill Chappell

Analyst

Okay, and then last one for me. Just – I know it's a different focus. You're not a diet plan and the disclaimers that come with that. But the announcement, Jenny Craig and Walgreens, and they're kind of focused next year. Does that have any impact? Or how will that impact your business?

Joe Scalzo

Analyst

Actually, you know what, I'm not familiar with what you're talking about, maybe I lost track of that category. So what's going on so I can understand it.

Bill Chappell

Analyst

It's more of they're going to promote and bring Jenny Craig type programs in their stores in the U.S., and so that was just announced yesterday or the day before, so

Joe Scalzo

Analyst

Yes, that channel, Bill, for us is very small, unlike some other categories where drug is a major component of our sales, it's very small for us. So I do not anticipate it will be a major impact.

Todd Cunfer

Analyst

Are the selling meal kits?

Bill Chappell

Analyst

From what I have seen it is kind of a full-on push or partnership, but it's just for now…

Todd Cunfer

Analyst

So, the challenge, obviously we are – there's a difference between – so people can understand. If you ask adults in the United States are they on the diet? It's percent of adults is in the kind of low to mid-single digits. If you ask consumers in the United States are they managing their weight? It's about two-thirds of adults. So there's a real big difference between being on a diet and managing your weight. As we've evolved back and it's more about helping people manage the weight than it's being on the diet. Jenny Craig's model, Weight Watchers' model, Nutrisystem's model is much more about food plans. It's a much bigger capital expenditure. It focuses on giving people the food they need to be on a diet, and it's really a different business model. So we watch it because we pay attention to how companies talk about weight management and diet, but they're not direct competitors to us, and we don't view it that way.

Bill Chappell

Analyst

Got it. Thank you.

Operator

Operator

Our next question is from Alexia Howard with Bernstein. Please proceed.

Alexia Howard

Analyst

Hello there.

Joe Scalzo

Analyst

Hello, good morning Alexia.

Alexia Howard

Analyst

Okay, so a couple of quick ones for me. First of all, in the prepared remarks, you mentioned confection as a growth area for you. Is that becoming more strategic from the point of view of innovation and marketing? And should we expect that to become a bigger part of the portfolio over time? And then I have a follow-up.

Todd Cunfer

Analyst

Yes, Alexia. You know what, it's been a fast-growing element of our portfolio of products since I've been here, so seven years. It's a different – and the way to think about it is it's a slightly different product and very different day part. So our indulge products, our confection products tend to be an after dinner indulgence. So – and the construction of the product from a nutritional standpoint is low protein, little bit more fat and continues to be relatively low-carb and have a fair amount of fiber in them. So their construction is lower protein than our other products. And so we're seeing that day part grow. And I think because of that confections to grow. And then secondly, there really isn't anybody in the category with those kinds of products. We're starting to see a little bit – some emergence of peanut butter cups from some other competitors, but we're pretty much the only player in that space right now. And I think it has a lot to do with our products such as delicious. They're just great products. And then I mentioned – I mentioned in my remarks, we're seeing, and I'm sure you've all been seeing a little bit of this keto craze going on right now. So keto is another approach to low carb. It's a more extreme approach. And our indulge products fit the profile, which is a high-fat profile for keto enthusiasts. So we're seeing some offtake, I think, from a consumer standpoint just based upon that fad that's going on right now.

Alexia Howard

Analyst

Great, and then just a broader question on the buy rate comments that you made earlier. Can you talk a little bit about what drove those buy rates? Or what you think drove those buy rates to improve so significantly this year? Was that within newly acquired customers or was that the existing consumer base that suddenly sought to eat more? And then I'll pass it on.

Joe Scalzo

Analyst

Yes, great question. It was more new buyers than it was retained buyers, but we saw growth among year two and year three buyers. We're still trying to analyze what's going on. The one thing I would say is over the last few years, we've done a really good job of trading consumers up in pack sizes. So in the early days in 2008, Atkins sold only singles. We moved people through kind of 2012, 2013,2014 to larger sizes. So four packs on shakes, five packs on bars. Over the last few years, we've moved people to eight packs and 15 packs. So there's some trade up going on that might be generating a little of that. Also we tend to promote in twofers – two for 13, two for 14. That might be driving a little bit, but it's an area we're digging into right now trying to better understand.

Alexia Howard

Analyst

Right, thank you very much. I’ll pass it on.

Joe Scalzo

Analyst

Hey, you are welcome.

Operator

Operator

Our next question is from John Baumgartner with Wells Fargo. Please proceed.

John Baumgartner

Analyst

Good morning, thanks for the question.

Joe Scalzo

Analyst

Hey, John.

John Baumgartner

Analyst

Just wanted to stick with the growth in buy rates. Just to be clear, we are aware that came in ahead of expectations in fiscal 2019. Was that more on the programmatic side or the non-programmatic side.

Joe Scalzo

Analyst

Yes, that's an area that we're digging into. I don't have that data. I don't get that data every week or every month. We actually have to go into the panel and do a segment to attitudinal segmentation to get that data. So I can't do that all the time. So as we start analyzing, we'll get a better sense of that. It's a great question.

John Baumgartner

Analyst

And I was just thinking – yes, thinking through the advertising spending. So there were a couple of new ad spots that were launched, I think, about Q2 and Q3. I'm curious, just broadly speaking, you have the ROI holding up on the advertising overall. With still kind of that high return that you're seeing. Any inclination of a slowdown there? And then, I guess, is it too soon to analyze the incrementality of new ad spots that began hitting middle of fiscal 2019? Thank you.

Joe Scalzo

Analyst

Yes, So the ROIs that we've been able to track continue to be very, very high. We don't have the fourth quarter ROIs yet. With marketing being up 70% in Q4, our expectations is it probably came down a little bit. And I guess that's the slightly negative news. The more positive news is that's now in our base, and we'll be able to spend that money more evenly throughout the year, more efficiently. And we're very, very confident we'll get really high ROIs from it going into FY 2020 But everything we've seen in the data so far suggests the marketing continues to work, ROIs are still best-in-class and again we’ll smooth it out this year and get the most effectiveness we can.

John Baumgartner

Analyst

Okay, thanks for your time.

Operator

Operator

Our next question is from Eric Larson with Buckingham Research Group. Please proceed.

Eric Larson

Analyst

Yes, thanks everyone. Thanks for squeezing me in. Joe we're probably beating this to [indiscernible]– you said you're kind of analyzing the effects of the new buyers, et cetera. But I believe in the past, you – when you brought a new buyer and then you retained that buyer and became a very loyal buyer, you'd see that buyer increase their buy rate over the course of three years, more in the second year and then become kind of a full buyer by year three. So if you look at kind of the raw blow campaign, which I think this January will be the second full year, if I'm not correct -- if I'm not mistaking, it seems that's that three-year build in frequency for retained buyer, it seems like you'd still have some tailwind behind you in your fiscal 2020 year from buyers that you brought on in the last two years. Is that a reasonable thought process or not?

Joe Scalzo

Analyst

So, if loyalty is predictable, which it has been in this business, so my ability to move people from new buyers to second year and third year buyers, that remains and I have a relatively predictable number of retained buyers when I start my year. So yes, that's the basis to the earlier questions, how do we forecast what we believe our business is going to be? A relatively good insight into the number of retained buyers that I'm going to have during the year and until last year, relatively predictable buy rate. So then the real – the only thing that we have to figure out is how many total new buyers that we can bring in and is there any change to the buy rate? So yes, that's been the nice thing about this business. When I bring somebody in, they return in relatively predictable numbers and they buy a relatively predictable levels. And just to remind you, so they come in, in the first year. They're buying somewhere in the mid-30 servings, and they move to a second year and third year buyer, and they're buying close to a 100 servings. So I move them from less than a weekly buyer to somebody who's eating product twice, sometimes three times a week. So high level. That's the one thing about this business that's really interesting. You have people that are daily eaters of our products or snacking on our product every day. So very unusual even in broad scale confection to see something like that.

Eric Larson

Analyst

Okay, thanks again Joe. That was my assumption here and so thank you for that clarification. I'll pass it on.

Joe Scalzo

Analyst

Thank you.

Operator

Operator

We have reached the end of our question-and-answer session. I would like to turn it back over to management for closing remarks.

Joe Scalzo

Analyst

Yes. Thank you all for your questions and thanks for your participation on the call today. We look forward to updating you on the first quarter results in January. Have a nice day.

Operator

Operator

Thank you. This concludes today's conference. You may disconnect your lines at this time. And thank you for your participation.