Michael Cotoia
Analyst · KeyBanc
Great. Yes, Justin, in terms of the macro cycles, what we've seen is -- I think it's been highlighted and documented over the last 45 days, how quick and material companies are laying off and it's very widespread. So we started seeing signs of that a little bit after our Q3 earnings call in November, but it really was the middle of December and all the way through today where there is widespread, quick and very deep cuts. So when we see that -- and I don't recall in past cycles, the material cuts and the deep cuts and how fast they came. So there's a behavior element to that where when customers cut head count, they were also very nervous on allocating any budget, and they made those quick decisions to hold on. So everything that our brands seeing, conversations with customers, partners, so even some of the competitors is Q4 got worse. It got really bad at the end of December, worse than Q3, and Q1 is off to a slow start because of this behavior. So I think that's something that we've seen on that. And that's obviously going to elongate sales cycles, budget reviews, approvals, and that's continuing as we see in today currently. In terms of efficiency, yes, we had a reduction in head count in December of about 5% of the workforce. And as we go into this year, we've announced a 90-day hiring freeze and a budget freeze on that, only imperative business travel for customer and employing customer engagement. We are looking at lease and subletting some of the buildings and office space. And we feel that we're in a pretty good shape. It's really important that even during a downturn that we stay opportunistic around the key priorities that will help, which we've seen historically covered us for a while, where we take an opportunity to take market share by making the right investments. So yes, we've down -- we've lowered our overall EBITDA margin guidance to 35%. Could we have maintained at 40%? We believe we could, but I don't think it would have been the right decision in terms of addressing the short-term opportunity to take advantage and gain market share for the long-term growth opportunity because the overall trends that we've seen and we've talked about over the last 3 years haven't changed. When you look at our customers, their sales and marketing departments have to be modernized, and they really want to focus on first-party data, having access to real first-party data, not only at the account level but the individual prospect level, is really critical to our customers. And privacy and compliance concerns that continue to go -- address this market really put us -- those long-term elements and those long-term, I'll call it, tailwinds don't really go away even during a downturn in the macro. So...